Director Marketing
G4C Foundation
Total years of experience :21 years, 6 Months
G4C Foundation (Greet for Cause Foundation) is committed to providing under-privileged people, access to choice and opportunities for sustainable development.
www.Greet4Cause.org
The foundation operates within cities and hard-to-reach remote areas in Pakistan. G4C provides welfare and relief services in the areas of livelihood, education, health and women empowerment and disaster.
-Board Member
-Marketing and Strategy Planning
-Financial Control
-Donor Relations
-Government and Non-Government Liaison
-PR Management
Marketing Management - MARCOM
Developing Brand
Web Portal / SMM
Designs formulation
Documentaries / PR Video Collateral
PR management
Agency coordination
Collateral development / designs
Sustainable Marketing / Acquisition Campaigns
ROI Calculations / KPIs
Projects Initiations / activation
National / International Forums / conferences
Events / BTL activities in-house
BTL External events activation
Negotiation / Agreement
Print / Vendor / Procurement Handling
Budgeting Marketing Campaign / Media Management
▪ Destination/Region Branding and Marketing Plan Development & Calendar Implementation
▪ Advertising Spectrum Revision and Broad Scope Segmented Image Rebuilding
▪ C-Class Corporate/Diplomatic Trade Investment Branding & Marketing Strategy Development
▪ Coordinating International Trade and Investment G2G Meet-ups/Conferences
▪ Local and International Investor/Business/Government Communities’ SNW Development
▪ Creative and OOB Coordination on Design, and Activation with Agencies
▪ Recommending SOPs and GOPs for Inbound /Outbound MARCOM and R&D
▪ Streamlining Media/Press Coordination
▪ Sectors covered include but not limited to Livestock, Dairy, Fisheries, Poultry, Education City, Textile City, National Industrial Parks, Date Palm Research and Export, Real Estate, Power and Energy, Agriculture etc.
-Assisting Marketing/Sales, Advertising and Scope Management of the Company
- Budget Planning and Creative Coordination
- Exercising Brand management
- E-Consultancy and business development in International Markets
- Marketing Policies and Research Development
- Strategic Business Unit, heading a team of 15 personnel
-Worked on supervision at LUX Style Awards 2003 with the R - Team Advertising Company.
-LUX Style Awards 2002 and 2003 held under sponsorship and collaboration of Uni-Lever Pakistan.
-Levi’s Flare Jeans launch collaboration also done with Levi’s Pakistan chapter.
Worked as management in exhibition marketing and management department of ITCN Asia 2001 (1st IT Expo in Pakistan) in collaboration with E-commerce Gateway ® (Singapore).
Was directly involved in marketing as well as management of the complete event as an Operational manager.
Technical expertise in erection and distribution of stalls/halls in expo center as well as solving client problems.
MBA - Master of Business Administration In Marketing Management. All my Projects are mentioned in the CV. They represent my single handed efforts and achievements. I have multiple certificates in gratitude and honor of my work and target achievements.