gaurav MISHRA, Head Marketing & Communication

gaurav MISHRA

Head Marketing & Communication

InterGlobe Technology Quotient Pvt Ltd

البلد
الهند - دلهي
التعليم
ماجستير, Marketing
الخبرات
28 years, 11 أشهر

مشاركة سيرتي الذاتية

حظر المستخدم


الخبرة العملية

مجموع سنوات الخبرة :28 years, 11 أشهر

Head Marketing & Communication في InterGlobe Technology Quotient Pvt Ltd
  • الهند - دلهي
  • أشغل هذه الوظيفة منذ أكتوبر 2010

Since Oct’10 InterGlobe Technology Quotient Pvt Ltd Delhi as Head Marketing & Communication
Role
 Conceptualizing & implementing corporate communication strategies for building corporate image and brand leading to customer preference and achievement of organizational goals.
 Represent the organization at various platforms and interact with media professionals and various associations / chambers of commerce to build bridges with all of them
 Key focus on Partner Marketing to create and drive promotions for ancillary revenue stream from insurance, banks merchandising, hotels etc. Earned INR 5 lacs as revenue from partner marketing
 Participate in important trade forums such as TAAI, TAFI, ADTOI, Eye for Travel for networking with customers and increase brand awareness
 Conceptualize and create trade promotions with airlines and hotels to deliver incremental sales.
 Co-ordination with other business units to ensure greater synergy and effective utilization of resources
 Develop all marketing collaterals and sales support activities
 Responsible for all internal as well as external communications strategy
o Relection - External newsletter for customers
o Expression - Internal newsletter for employees
 Collation of data such as pipeline data, competition info, market updates and industry updates on a regular basis and sharing it with the top management
 Coordinating and managing various external agencies and internal providers/ stakeholders for communication, content, photographs, collateral etc.
 Responsible for the technology tools for communication (Intranet, Website, Knowledge Management etc).

Engaged in B2B business development for online business for Galileo and Worldspan GDS في Calleo Distribution Technologies Pvt. Ltd
  • الهند
  • يناير 2007 إلى أغسطس 2010

Since Jan '07 -Sep '10 Calleo Distribution Technologies Pvt. Ltd. Delhi as Head E Commerce

Role
⇒ Engaged in B2B business development for online business for Galileo and Worldspan GDS
⇒ Manage opportunities, through a defined sales process by creating and developing a sales plan
⇒ Create and execute a plan to deliver revenue and market share growth in a profitable manner
⇒ Overseeing the ecommerce sales for both Galileo and Worldspan GDS
⇒ Coordinating with technical team, product team and client to ensure delivery of product as deemed by the client.
⇒ Account management and servicing of agents who have gone live with Online business

DELHI as Business Head Jet Escapes في Jet Air Tours Pvt. Ltd
  • الهند
  • مايو 2005 إلى ديسمبر 2006

May '05 -Dec '06 Jet Air Tours Pvt. Ltd., DELHI as Business Head Jet Escapes

Role
⇒ Setting up a separate Business Unit to manage Jet Escapes Holiday Packages for Jet Airways.
⇒ Managing the entire operations activity for Jet Escapes holidays
⇒ Managing relationships with key agents and hotels for soliciting more business
⇒ Identifying the hotel and rate contracting with them across various destinations.
⇒ Overseeing marketing and promotion of Jet Escapes through participation in trade events.
⇒ Partner marketing promotions with Banks for financing packages

Notable Accomplishments
⇒ Pivotal in launching 9wagents.com a unique portal for travel agents to book packages online
⇒ Successfully achieved annual revenue turnover of INR 5 crore for the year 2005-06
⇒ Increased the number of Jet Escapes packages sold by 18 %
⇒ Instrumental in launching
o Outbound JET ESCAPES for 5 international destinations - Nepal, Sri Lanka, Singapore, Malaysia & UK.
o Inbound JET ESCAPES packages from 2 countries - Singapore & Sri Lanka.
⇒ Efficiently designed Fly and Hire packages to focus on business and frequent fliers
⇒ Pivotal in streamlining the entire booking process making it online thus reducing time

Mumbai last designated as Manager - Sales Support في Jet Airways
  • الهند
  • يونيو 1995 إلى مايو 2005

Jun '95-May '05 Jet Airways, Mumbai last designated as Manager - Sales Support

⇒ Joined the company as Management Trainee, was promoted as Asst. Manager Marketing and subsequently as Manager - Sales Support in APR '99.


Role
⇒ Providing Support function for international GSA network to achieve Foreign Exchange revenue earnings contributing to 20% of total turnover for 2004-05.
⇒ Achieving sales targets for 78 GSA locations in 72 countries.
⇒ Formulating productivity linked trade promotions for travel agents to deliver incremental revenues.
⇒ Advertising and collateral support for overseas teams
⇒ Representing Jet Airways in trade events such as WTM, ITB, TAAI, TAFI forums

Notable Accomplishments
⇒ Successfully managed negotiations with GDS companies to derive pricing benefits to Jet Airways
⇒ Achieved successful revenue savings of USD 100, 000 for the period Jan '04 -Dec '04 from the GDS companies on account of abusive bookings.
⇒ Efficiently increased foreign exchange revenue earnings for the year 2004-05 by 16%.
⇒ Launched JETKIDS - an in-flight product for children aimed to target the young fliers and provide value addition.
⇒ Played a key role in increasing the turnover of Jet Escapes by approx INR 80 lacs for 2004-05.
⇒ Initiated
* "Who's the Boss" promotion for the Corporate Secretaries and Travel Planner.
* "Mera Number Kab Aayega" and "Ab Mera Number Aayega" promotion for the travel agents counter staff.
* JETSTREAK - a trade promotion that resulted in incremental revenue of INR 44 crores over 3 months period.
⇒ Demonstrated excellence in conducting the events for the 5th Anniversary, 10th Anniversary function and arrival of Jet Airways' first owned aircraft.
⇒ Received
* Merit Award for Service Excellence.
* A letter of appreciation for the JETKIDS initiative from the management
* A letter of appreciation for the JETSTREAK initiative from the management
⇒ Successfully designed and created collaterals and marketing activities for GSA s
⇒ Ensured visibility of Jet Airways in the international market
⇒ Was part of the team responsible for preparation of Annual revenue expenditure budget for senior management
⇒ Responsible for MIS and report generation for senior management.

الخلفية التعليمية

ماجستير, Marketing
  • في Mumbai University
  • يونيو 1995

SCHOLASTIC CREDENTIALS 1995 Masters of Management Studies (Marketing) from Mumbai University

بكالوريوس, Political Science
  • في Kirori Mal College, Delhi University
  • يونيو 1992

1992 BA (Political Science Hons.) from Kirori Mal College, Delhi University

Specialties & Skills

Marketing Communications
Communication Strategies
Advertising
Brand Management
Public Relations
corporate communication
media and PR
Product and brand management

اللغات

الانجليزية
متمرّس
الهندية
متمرّس

الهوايات

  • Travelling and Music
    I love travelling and seeing new places. I find music as very soothing and it keeps me refreshed. I love listening to instrumental as well as vocal music.