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Najah Mawass, ENTREPRENEUR – FOUNDER

Najah Mawass

ENTREPRENEUR – FOUNDER·Knotopia

Lebanon

Master's degree, Writing and Publishing

Work experience

Total years of experience: 5 years, 5 months

ENTREPRENEUR – FOUNDER

January 2023 - Present

Knotopia

Tripoli, Lebanon

January 2023 - Present

Handled branding, content, and social media promotion

Company industry:
Arts & Crafts Supplies

Media Manager

January 2022 - Present

IMD Group

Tripoli, Lebanon

January 2022 - Present

strategy aligned with IMDs goals and target audience.
•Planning and Scheduling: Creating editorial calendars, determining content themes, and setting timelines for content creation and distribution.
•Team Management: Overseeing a team of photography, editor, designer, and other personnel involved in content production.
•Content Creation and Curation: Collaborating with content creation to develop engaging and high-quality content in various formats such as articles, videos, infographics, and social media posts.
•Channel Management: Identifying relevant media channels and platforms (e.g., website, social media, newsletters) for content distribution and managing their optimization and performance.
•Analytics and Reporting: Monitoring content performance using analytics tools, tracking key metrics, and generating reports to assess the efectiveness of content strategies.
•SEO and Promotion: Implementing search engine optimization (SEO) techniques to enhance content visibility and managing promotional campaigns to increase reach and engagement.

Company industry:
Non-profit Organization
Job role:
Marketing and PR

Content Writer

January 2022 - Present

IMD Group

Tripoli, Lebanon

January 2022 - Present

Content Creation: Producing written content that is engaging, informative, and tailored to the target audience.
•Research and Fact-Checking: Conducting research on various topics, gathering relevant information, and ensuring the accuracy and credibility of the content.
•Writing and Editing: Crafting compelling headlines, structuring content efectively, and editing for grammar, style, and clarity.
•SEO Optimization: Incorporating keywords and optimizing content for search engines to improve visibility and organic trafic.
•Content Variety: Creating content for diferent platforms, including blog posts, articles, social media posts, website copy, product descriptions, and promotional materials.
•Content Planning: Collaborating with the media manager to plan and brainstorm content ideas, topics, and angles that align with the overall content strategy.
•Collaboration and Feedback: Working closely with designer, media manager, and other team members to ensure the content meets the required standards and objectives.
•Content Promotion: Collaborating with the media manager to identify promotional opportunities and channels to maximize content reach and engagement.

Company industry:
Non-profit Organization
Job role:
Writing and Journalism

COPYWRITER

January 2024 - October 2025

Steps Real Estate

Doha, Qatar

January 2024 - October 2025

Write articles, and content tailored for
the real estate market.
Developed and executed content calendars across multiple
platforms.
Maintained accurate property listings and collaborated with
marketing teams to align campaigns with business goals.

Company industry:
Real Estate

MEDIA MANAGER

January 2023 - January 2024

IMD Group

Tripoli, Lebanon

January 2023 - January 2024

Directed the content strategy, supervising a creative team of designers,
editors, and photographers.
Led campaigns across multiple platforms, monitored analytics, and
optimized performance.

Company industry:
Non-profit Organization

CONTENT WRITER

January 2022 - January 2024

IMD Group

Tripoli, Lebanon

January 2022 - January 2024

Produced blog posts, articles, and promotional content across digital

Company industry:
Non-profit Organization

Tutor

January 2021 - January 2022

Sanad Center

Tripoli, Lebanon

January 2021 - January 2022

Managing and assessing homework: I would be responsible for helping in, and reviewing homework assignments. This involves ensuring that students understand the tasks and guidelines, providing necessary resources and support, and assessing their work to provide feedback and monitor their progress.
•Creating games and activities: I would develop engaging and interactive games, activities, and exercises to reinforce the lessons taught in the classroom. These activities cater to various learning styles and promote active participation and understanding among students.
•Explaining lessons efectively: I would be responsible for delivering lessons in a clear and concise manner, using diferent instructional strategies and techniques to cater to the diverse needs of students. This includes using visual aids, demonstrations, and real-life examples to enhance understanding and engagement.
•Assessing student performance: I would regularly evaluate and assess student progress through quizzes, tests, projects, and other assessment methods. This helped me monitor individual and collective learning outcomes and identify areas where additional support or intervention may be required.
•Providing feedback and guidance: I would provide constructive feedback and guidance to parents and students to help them improve their performance.

Company industry:
Call Centers & Customer Care Outsourcing
Job role:
Teaching and Academics

Education

Lebanese University

May 2027

May 2027

Master's degree, Writing and Publishing

Lebanon

Lebanese University

January 2023

January 2023

Bachelor's degree, English Literature

Lebanon

GPA (percentage): 62%

GPA (percentage): 62%

Lebanese University

January 2023

January 2023

Bachelor's degree, Literature

Lebanon

AUT

January 2023

January 2023

Bachelor's degree, Journalism

Lebanon

Rawdat Al-Fayhaa

May 2018

May 2018

High school or equivalent, High School

Lebanon

Skills

Tutoring
Expert
Tutoring
Expert
Typing
Expert
Typing
Expert
Reading
Expert
Reading
Expert
Writing
Expert
Writing
Expert
Communications
Expert
Communications
Expert
COLLABORATION
Expert
COLLABORATION
Expert
ANALYTICS
Expert
ANALYTICS
Expert
CONTENT STRATEGY
Expert
CONTENT STRATEGY
Expert
GRAMMAR
Expert
GRAMMAR
Expert
LEADERSHIP
Expert
LEADERSHIP
Expert
INSTRUCTIONAL STRATEGIES
Expert
INSTRUCTIONAL STRATEGIES
Expert
LEARNING STYLES
Expert
LEARNING STYLES
Expert
RESEARCH
Expert
RESEARCH
Expert
SCHEDULING
Expert
SCHEDULING
Expert
CONSTRUCTIVE FEEDBACK
Expert
CONSTRUCTIVE FEEDBACK
Expert
BRANDING
Intermediate
BRANDING
Intermediate
CAMPAIGN MANAGEMENT
Intermediate
CAMPAIGN MANAGEMENT
Intermediate
CONTENT CREATION
Intermediate
CONTENT CREATION
Intermediate
CONTENT STRATEGY
Intermediate
CONTENT STRATEGY
Intermediate
COPYWRITING
Intermediate
COPYWRITING
Intermediate
DIGITAL MEDIA
Intermediate
DIGITAL MEDIA
Intermediate
REAL ESTATE
Intermediate
REAL ESTATE
Intermediate
SEARCH ENGINE OPTIMIZATION
Intermediate
SEARCH ENGINE OPTIMIZATION
Intermediate
SOCIAL MEDIA MANAGEMENT
Intermediate
SOCIAL MEDIA MANAGEMENT
Intermediate
WRITING
Intermediate
WRITING
Intermediate

Languages

French
Expert
English
Expert
Arabic
Expert
Spanish
Expert
Japanese
Expert

Training and Certifications

Certifications
Creative Writing: Plot, Character, Setting
Writing & Editing
Entity of SEO for Content Writers

Hobbies

  • Fashion