Sales Manager
Al Kharji LLC
Total years of experience :27 years, 4 Months
Heading sales operation with a team of 12 Sales Executives and 38 Merchandisers across all channel in UAE
Heading unit of 15 Van Sales man across UAE, representing Quaker and Leone Brands in Traditional Trade and Petrol Stations.
-Recruited and Trained 9 sales people
-set Journey Plan and placed the sales team according to geographical area to get efficient and smooth operation
-Achieved 80 % distribution of Quaker and Leone Brands in Lower Trade
- Successfully listed new SKUs in C Store ( EPPCO/ENOC/EMARAT/ADNOC) and Posted 27% growth.
Responsible for Trade agreement
• Responsible for sales to key accounts
• Ensuring availability in target stores and implement agreed visibility
• Manage the allotted consumer promotions budget and implement activities
• Manage new product introductions, pack change, price increases and enrolment of new outlets
• Responsible for management and development of Merchandisers
• Induction and Training of New Merchandisers
• Managing Promoters and Measuring the sampling activity
• Audit of Share of Shelves
• Implementing Sales Fundamentals to enhance the brand image
• Payment collections
• Reviewing quarterly business
• Preparing the annual sales budget for the accounts and measuring it p