Hadi El Charif

2023-Present
Integral Holding Group - QATAR
General Manager

IGH is a Leading Holding Group that operates in diversified businesses that includes developed Restaurant Concepts, Franchised Food Outlets, Integrated Catering, Supermarkets, FMCG & Apparel.

General Manager of the following Companies under IGH Holding.

1- Global Food LLC- FMCG (ULKER, MAXIMS, SMEDS, KWIK BITE, CENTURY, SWIFT, COCO DAILY, PIYALE, LACTO-FARM)
2- SUPERMARKETS LLC- Retail Supermarkets
3- FACT FASHION LLC - Apparel (BENCH, PONEY, BELIEVE)
4- IFS - Procurement

Responsibilities:
• Responsible for strategic planning for each company’s operations, alignment of operating goals and integration of resources
• Accomplishing subsidiary objectives by establishing plans, budgets, and results measurements; allocating resources; reviewing progress; and making mid-course corrections.
• Own & evaluate short- & long-term sales plans & budgets
• Establish policies and procedures that promote company culture and vision.
• Oversee daily operations and the work of executives.
• Analyze and interpret data and metrics.
• Maintain relationships with partners and vendors.
• Take the lead in expansion activities.
• Full P&L responsibility
• Report to BOD against each company’s performance.

QFT Food Trading; is one of the fastest & progressive growing company in the FMCG sector
in Qatar which portfolio is decorated with various Food & Non-Food brand such as FOODY’S, FEAST, SEVEN FRIES, CAFFINO, EMCO, BONA VITA, TERRAVITA, ALPINELLA, KENT, FROOTI, APPY FIZ, BLUE RIVA, AQUA-COCO, AQUA VERA.

Responsibilities:

• Lead the entire Operational Structure (Sales, Marketing, Admin, IT, Legal, Distribution,
Logistics & Finance)
• Directly & indirectly control all Sales related activities
• Setting & Implementation of Sales Budget, Objectives, and Pricing Strategies
• Own & Evaluate short & long term sales plans & budgets
• Ensure full compliance with governmental departments (Municipality, Health, Customs,
Commercial, Labor, TAX)
• Key contact for managing the distribution alliances with respective country partners
• Managing Channel Partners, Category Strategy, SND, and trade marketing
• Ensure implementation of high quality programs in Key Accounts in order to position the
company as a dominant leader in relevant product categories
• Market analysis & setting price structures
• Evaluating & Introducing new Brands & Products
• Ensure a healthy stock situation with Channel partners and Key customers
• Provide full scale performance reports
• Recruitment, Training & Staff performance monitoring
• Full responsibility of the company’s P&L
• Reporting to Group shareholders against company’s performance

2017 - Present
Premium Brands - KSA
Director of Operations

A distribution Company managing to exclusively bring top brands to the KSA market, which made them one of the leading distribution company within the Kingdom of Saudi Arabia dealing with various products from Electronics, Fashion & F&B.

Responsibilities
• Managing the company’s operational structure
• Managing and overviewing the company’s P&L & Balance Sheet
• Supervising key departments within KSA & MENA region (Operations, Sales, Legal, Finance, Stock & Supply Chain, HR, IT, Call Center & Customer Services) - 150+ employees
• Branch visits within KSA and MENA region
• Setting up and overseeing new branches & offices
• Recruitment & Training
• Follow and maximize sales targets per brand & region
• Establishing and supervising marketing & sales plans
• Initiating, planning, execute business plans & roadmaps
• Managing international suppliers relations
• Acquiring new products & brands that best fit the regional market and business direction
• Managing corporate contracts, tenders and agreements
• Implementing new corporate schemes to develop and enhance departments
• Reporting to Group shareholders against company’s performance

Oct-2015-Present
B.A.S Consulting
Beirut, Lebanon
Senior Corporate Partner

Business Associates Support; an elite corporate consulting company based within the MENA, GCC, Europe and ASIA serving top tier corporations in Franchising, Management, Operational, Financial and Legal perspective in partnership with global power houses law practice groups servicing clients internationally.

Responsibilities:

• In charge of international corporate services accounts
• Assign franchising development in emerging markets (Evaluation, Expansion & Development)
• Assign and develop management, operational and financial consulting plans to clients
• Inform current clients against all relevant official updates from Legal, Financial and management
Compliance with the assigned countries
• Provide management, operational and financial solutions to corporations
• Liaise between international partnered firms and official departments
• Liaise and co-ordinate between companies and official circles
• Ensure compliance between offshore companies and domestic governmental offices for smooth
Relationship
• Prepare and co-ordinate required workflow as instructed from overseas companies & clients
• Managing the team of consultants and follow up on the work progress against deadlines
• Study and assist the corporate team in implanting solutions as agreed by the client (Company)
• Ensure business continuity & sourcing new leads for business development
• Review and develop all the company’s operational information and activities to ensure compliance in-
line with all rules and regulations
• Research and development of client’s operational activities from (Procurement & Supply chain)
• Contract drafting, review & implementation
• Produce full scale business feasibility studies
• Implement new business strategies for success
•Implement corporate Due-Diligence processes financial & legal siding with legal partners
• Co-ordinate with overseas clients and constant international site visits to ensure good business relationships
• Implementation of various business & managing the project management processes
• Implementing detailed marketing campaigns to corporate clients to attain recognition & market positioning

Alshaya is one of the most successful retail franchise operators in the Middle East. It brings the world's best brands to new markets and new customers in the Middle East and North Africa, Russia, Turkey and Europe.With brands such as Starbucks, H&M, Mothercare, Debenhams, American Eagle Outfitters, P.F. Chang's, The Cheesecake Factory, Victoria's Secret, Boots, Pottery Barn and KidZania.

As part of the international finance team my duties are:

• In charge of suppliers accounts.
• Acting as the key contact between suppliers and the company.
• Investigation and data control.
• Data Analysis.
• Ensure data integrity.
• Financial reporting.
• Financial month-end closing.
• Accounts and Banks reconciliation.
• Finalizing the accounts payable run.
• Assist in financial forecasting and reporting.
• Assist in performance enhancent of the finance team.
• Liaising with head office management and secondary management regarding their financial activity.
• Liaising with suppliers to resolve standing issues.
• Co-ordinating with auditors regarding company's financial status.

Cedar White Bradley is an Intellectual Property Law firm that currently holds 7 offices in (Dubai, Lebanon, Jordan, Qatar, Egypt, Bahrain and a representative office in USA)

• Co-ordinate, support and report to management the work progress of the finance team during the transition phase of implementing a new financial program to best suite company's financial and operational activity.

My previous job role description include the following:

Cedar White Bradley is an Intellectual Property Law Firm that currently holds 7 offices in (Dubai, Lebanon, Jordan, Qatar, Egypt, Bahrain and a representative office in USA)

as a member of the finance team I previously was responsible for the following referring to the above branches:

Handle Accounts payable (reconciliation, receive and record invoices and follow ups, preparing payments )
• Handle Accounts receivables (reconciliation, chasing payments, projections, expenses, collection, Income)
• Handle Salaries for all countries (according to each country monetary law)
• Handle bank reconciliations.
• Handle financial reports and analyzing.
• Liaising with the clients regarding their accounts.
• Liaising with management regarding clients and clearing invoices.
• Liaising with management to make sure their activities are within the budget.
• Liaising with HR management regarding employees.
• Liaising with outdoor auditors regarding company legal and financial status.
• Preparation of Cash flows.
• Assist in budgeting and company projections.
• Preparation of VAT, NSSF and Income Tax.
• Handle petty cash. (Recording, monitoring expenses)

Trainee with HML Team (Home Loan Department)- Financing Realestate

-Assisting the HML Team with daily work and acquired the following skills:

*Explaining Home Loan offers to new customers. (Personally and over the Phone)
* Analyzing customer’s file.
*Arranging CDR’S to potential customers.
*Arranging TCI’s to potential customers.
*Calculating customers Income Statements.
* Walk through the process of documenting customer’s files.
*Attend meetings with the supervision of an HML agent.
* Follow up on customers, with the supervision of HML team.
*Learning the process of Franking Machine.
*Acquire some knowledge of using the HUB.
*Finalizing the Home Loan deal with customers.