Haitham Ayoub

• Lead regional commercial, contracts, finance, supply chain, and operations activities across multi
country markets in the Middle East, Africa, Asia, and Europe.
• Scaled business unit revenue from USD 3M to USD 50M in four years, delivering 20%-30%
annual growth through supplier consolidation, process automation, and strategic sourcing.
• Implemented ERP-driven process automation, improving visibility, reducing lead times, and
strengthening commercial and contractual governance.
• Delivered approximately 18% cost reduction through vendor consolidation, sourcing optimization,
and supplier governance.
• Built and managed multi-million-dollar pipelines across MENA through direct client engagement,
partnerships, and market expansion initiatives.
• Led complex RFP, RFQ, and tendering processes, structuring commercially competitive solutions
while protecting margin and delivery capability.
• Established KPI frameworks and governance models to improve on-time delivery, working capital
efficiency, and performance transparency.

• Led regional commercial growth and supply chain strategy across a portfolio exceeding USD
600M and more than 100 key accounts.
• Managed business performance including P&L, free cash flow, forecasts, opportunity pipelines,
and supply chain channels.
• Delivered 15%-25% cost optimization through strategic sourcing, category consolidation, lean
procurement, and supplier negotiations.
• Directed demand planning and forecast alignment to improve just-in-time delivery, stock
availability, and cost efficiency.
• Managed supplier pre-qualification, audits, performance reviews, and contract negotiations with
global OEM and material vendors.
• Led three regional hubs in South Africa, UAE, and Tunisia, including import/export, customs
compliance, logistics, and distribution operations.
• Conducted market research, segmentation, and competitive analysis to identify new markets and
improve commercial positioning.

• Managed an inventory portfolio of approximately USD 120M, including USD 80M in client-owned
stock.
• Developed sourcing strategies by segment and country to improve supply continuity, cost control,
and vendor performance.
• Managed Aramco running orders, tenders, renewals, and contract amendments for long-term
agreements.
• Strengthened logistics, customs, warehousing, inventory control, and financial reconciliation
processes across GCC operations.

• Directed regional teams across multiple countries to deliver USD 10M to USD 200M in annual
orders through integrated planning and supply execution.
• Supported local manufacturing ramp-up in Saudi Arabia and Abu Dhabi aligned with regional
growth and ICV objectives.
• Improved operational reliability by 15% and maintained workforce and asset utilization above
85%.
• Built integrated controls that reduced delay claims by approximately 90%.