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hala atef, Events Executive

hala atef

Events Executive·Reed Exhibitions

Egypt

Bachelor's degree, Modern European Languages and Literature

Work experience

Total years of experience: 17 years, 7 months

Events Executive

September 2017 - Present

Reed Exhibitions

United Arab Emirates

September 2017 - Present

Government Relations.
* Source and develop relations with senior decision makers from Governmental entity,
Enterprises For the show.
* Converting potential delegates into confirmed attendees, by building communication with accounts
on the telephone, via e-mail and at face-to-face meetings where required.
* Create and send invitation letters and all registration forms to the targeted companies.
* Responsible for translating all the show official communication/documents English-Arabic &
vice versa.
* Facilitate online applications and appointment making.
* Extensive industry research and identification of new clients to the programme, ensuring the
qualification criteria are met.
* Liaison with hotel chains, associations, agencies, corporates and publications to assist in
recruiting Hosted Buyers.
* Planning, coordinating and delivery the one to one onsite meetings between exhibitors and
buyers.
* Attending on site during the events.
* Coordination with sales and marketing on key accounts management.

Company industry:
Other Business Support Services
Job role:
Marketing and PR

Tourism Manager

January 2010 - March 2011

NOUN Travel

Cairo, Egypt

January 2010 - March 2011

Create seasonal agent brochures.
* Create marketing and promotional materials, both print & electronic.
* Work with manager and business units to make quotations for our products.
* Mapping out Tour Itineraries for our programs.
* Investigating, handling and answer guest complaints to ensure clients satisfaction and
maintaining company’s values and principles

Company industry:
Administration Support Services
Job role:
Management

Operation Manager

January 2002 - December 2006

Smilo Viajes Group

Cairo, Egypt

January 2002 - December 2006

Contributing to the company’s international seasonal contracts and brochures with the Spanish
mother company.
* Investigating, handling and answer guest complaints to ensure clients satisfaction and
maintaining company’s values and principles
* Copyedit, and revise all out going communications.

Company industry:
Administration Support Services
Job role:
Management

Tour Operator

June 1999 - December 2001

Smilo Viajes Group

Cairo, Egypt

June 1999 - December 2001

Classifying and filing clients’ requests
* Designing an electronic filing system to preserve both paper and online documents
* Organizing and designing tours including booking hotels, arranging transportation, contracting,
confirming flight tickets, and issuing vouchers
* Handling all media and public relations inquiries

Company industry:
Hospitality & Accomodation
Job role:
Customer Service and Call Center

Education

Cairo University

June 1999

June 1999

Bachelor's degree, Modern European Languages and Literature

Egypt

Subjects studied: * Linguistics. * Morphology and syntaxes * Drama, Poetry & Theatre * European Civilization & History * Literature Criticism * Translation Courses

Cairo University

June 1999

June 1999

Bachelor's degree, Modern European Languages and Literature

Egypt

Subjects studied: * Linguistics. * Morphology and syntaxes * Drama, Poetry & Theatre * European Civilization & History * Literature Criticism * Translation Courses

Skills

Operation
Expert
Operation
Expert
Spanish
Expert
Spanish
Expert
Translation
Expert
Translation
Expert
Tourism
Expert
Tourism
Expert
English
Expert
English
Expert
COMMUNICATION SKILLS
Beginner
COMMUNICATION SKILLS
Beginner
CONTRACT MANAGEMENT
Beginner
CONTRACT MANAGEMENT
Beginner
CUSTOMER RELATIONS
Beginner
CUSTOMER RELATIONS
Beginner
DELIVERY
Beginner
DELIVERY
Beginner
DESIGN
Beginner
DESIGN
Beginner
EMAIL
Beginner
EMAIL
Beginner
FOLLETO DE DISEÑO
Beginner
FOLLETO DE DISEÑO
Beginner
FORMS
Beginner
FORMS
Beginner
GESTIÓN DE ARCHIVOS
Beginner
GESTIÓN DE ARCHIVOS
Beginner
MICROSOFT OUTLOOK
Beginner
MICROSOFT OUTLOOK
Beginner
Operation
Expert
Operation
Expert
Spanish
Expert
Spanish
Expert
Translation
Expert
Translation
Expert
Tourism
Expert
Tourism
Expert
English
Expert
English
Expert

Languages

Arabic
Expert
English
Expert
French
Expert
Spanish
Expert