Sponsorship and Content Manager/ Senior Radio Presenter
gulf news
Total years of experience :17 years, 3 Months
Presenting live/recorded radio shows, and live events/conferences.
• Recording voiceover for commercial ads.
• Managing and creating rich programming content for the brand Hayat FM.
• Developing the online content in Arabic and English.
• Training presenters on how to create valuable content for their shows.
• Acting as a copywriter for radio ads, online content, and press.
• Researched and wrote content for numerous topics
• Followed and researched Search Engine Optimization best practices, keyword mapping, title and
meta descriptions
• Contributed regularly to blogs and forums
• Creating content for newsletters, invitation letters, press releases & mailshots for the
brand in both Arabic & English.
• Maintaining and updating company website content.
• Creating the social media content strategy for the brand and implementing it on all platforms.
• Arranging and organizing promotional events such as Roadshows and Outside Broadcast shows.
• Managing all sponsorship related content for the radio station clients/brands.
• Developing the brand guidelines and identity.
• Designing and managing marketing campaigns.
• Creating feature packages with interesting content that can be sponsored.
• Planning and implementing various corporate events.
• Designing and producing sales presentation materials.
Manage, supervise and coach, a team of twenty 20 professionals.
Assuming the role of the direct contact between the stations and all other departments (sales, marketing,
concepts & promotions and traffic).
Worked closely with General Manager on business development and overall station reporting and on financial
budgets.
Analyze the radio viewership, market figures, and creating new programming strategies based on the result.
Main point of contact between client and agency.
Develop strategies with sales, marketing and clients to produce and direct successful radio promotions.
Prepare all sales aid kits for pre and post events such as researching, presentations, brochures, flyers,
brochures & infographic charts.
Managing the production of marketing materials, including leaflets, posters, flyers, newsletters, e-newsletters.
Monitoring and evaluating the quality of the station, making sure all content is in line with the rules and
regulations, and working with staff and DJs on maintaining stations’ music formats.
Overseeing the creative artwork to launching several campaigns through outdoor advertising, press, social
media and digital. In addition to overlooking the budget with media department and radio productions.
Designing booths for company expos and events.
Help the client’s marketing department brainstorm campaigns to increase their sales or remove stock from
shelves.
Manage and supervise on air and off air content.
Manage and direct radio imaging and sound.
Manage and direct PR for the radio station.
Arranging promotional events for the radio station and station clients.
Manage and monitor online social media content.
Overlooking the entire process of creating and developing the corporate video.
• Directed and produced all on air shows.
• Prepared creative concepts and advertisement.
• Managed online and social media content.
• Hosted daily and prerecorded shows.
• Directed station promotions.
• Hired and trained new staff.
• Recorded voice over for advertisements.
Produced and supervised on air shows,
prerecorded shows and promotions.
Copywriter.
