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حنين عثمان, Marketing Manager

حنين عثمان

Marketing Manager·Mauzan

الإمارات العربية المتحدة

ماجستير, MBA in Marketing & Managemnt

الخبرة العملية

مجموع سنوات الخبرة: 11 سنوات, 9 أشهر

Marketing Manager

أكتوبر 2018 - حتى الآن

Mauzan

دبي، الإمارات العربية المتحدة

أكتوبر 2018 - حتى الآن

• Develop and implement marketing programs jointly with the sales manager.
• Manage and coordinate all marketing, advertising, and promotional activities along with managing production of online marketing collateral for company website, blogs, and social media channels.
• Identify customer segments, buying behavior and preferences through the loyalty program by analyzing their consumption behavior and formulating specific initiative
• Establish the priorities to meet the requirements of the business and ensure marketing projects and activities are delivered in line with the agreed KPIs, budget and deadlines.
• Enhance brand visibility and accelerate business growth through aggressive business development strategies along with sales manager.
• Proactively engage with the sales teams to coordinate, communicate, and optimize the impact of marketing activities.
• Communicate and educate the sales team regarding new and planned marketing activities.
• Evaluate, select, and manage vendors that contribute to creation programs including events, exhibition, and other services.
• Analyze program results and make recommendations for future improvements.
• Expand and execute marketing business plans to promote our brands & services.
• Develop and maintain an on-going understanding of the Mauzan Fashion, its strategy, and customer segments served their needs, the product portfolio, and the evolving landscape by working with the sales team in UAE & other regions.
• Analyze and monitor competitor and consumer activity to identify opportunities for growth.
• Ensure that all company guidelines are maintained and implemented for both internal and external communication activities, working closely with the respective departments.

مجال الشركة:
التصنيع
الدور الوظيفي:
التسويق والعلاقات العامة

Social Media Marketing Manager

يونيو 2016 - فبراير 2017

delivery hero/ Talabat.com food on click and Ifood

دبي، الإمارات العربية المتحدة

يونيو 2016 - فبراير 2017

Provide strategic direction and partnership with influencers and other brands

• Monitor effective benchmarks for measuring the impact of social media programs, analyze, review, and report on effectiveness of campaigns in an effort to maximize results

• Influence and manage ongoing Community content strategy as well as the reactive and proactive responses to target consumers with on-brand & relevant messaging

• Determine effectiveness of social media activities and measure KPIs and ROI

• Constantly Research new technologies, monitor industry trends and determine their potential relevance to client programs

• Ability to manage set targets while managing budgets carefully and responsibly

• Marketing strategies and plans

• Managing a team of community and campaign managers

• In coordination with the marketing team, define promotion campaigns, competitions, paid-advertising, events, and product launches

• Define content strategy, communication style, and control the execution of calendar content

• Define and control social media KPIs in alignment with organizational goals & targets

• Managing clients' social media strategies, website traffic, online advertising, and overall corporate online presence

• Building Brand Engagement through social networks conversations, innovative applications, and integrated onlineoffline social media campaigns

• Generating & implementing new ideas for social media apps, campaigns, competitions and promotions to increase both fan/follower base and engagement rate

• Leading & supervising the community management team on daily basis

• Content creation and editing for various kinds of digital use

• Providing effective social reports to assist management make decisions

• Ensuring high level of customer experience, navigation, usability and look & feel

• Working closely with other internal departments & vendors

مجال الشركة:
إنتاج الأغذية والمشروبات
الدور الوظيفي:
الإدارة

Marketing Manager & Social media marketing Manager

أبريل 2015 - مايو 2016

Local Media

دبي، الإمارات العربية المتحدة

أبريل 2015 - مايو 2016

Accounts ( Giordano, Dubai Marine Beach Resort & Spa, Aswaaq, Livaite cosmetics, Al-Faris construction group, Sparky’s Middle East, Loca, Flooka, Al Khayma, Al-Qasr, Malrcon, Taverna)

• Lead a marketing team to implement strategy & delivering on objectives. (Online, Direct Marketing).
• Lead, implement & facilitate an effective local & national marketing strategy with the creative department and mkt director. (Online, Offline Marketing).
• Developed out effective research & intelligence into competitor products.
• Managed the financial budgets for paid Advertisement.
• Lead PR, press and marketing communications agencies.
• Developed partnerships & relationships with third parties to meet strategic objectives.
• Initiated online campaigns, on all digital/social media platforms. Lead customized seasonal online campaigns.
• Developed and lead sponsorships for conferences and events.
• Monitored& reported to senior managers the effectiveness of strategies/campaigns.
• Community management.
• Implemented creative process that provides creative content that engages with our customer and touches their hearts and not just their minds through customized content and campaigns for example: mother's day father's day, new year & Christmas.

مجال الشركة:
الإعلان
الدور الوظيفي:
الإدارة

Senior Account Executive & Senior Social Media Marketing executive

أغسطس 2014 - فبراير 2015

Local Media

دبي، الإمارات العربية المتحدة

أغسطس 2014 - فبراير 2015

•Hoot suite and social baker

Execute daily tasks of social media strategy (Twitter, face book, YouTube, Blogs, and RSS ) publishing content, performing enhancements and modifications’ coordinating prompt responses to questions and comments over social media platforms.

•Strategically monitor & report on relevant social media.


•Research and develop ways to enhance media distribution and monitoring capacity.

•Provide input into the further development of client’s social media strategy;


•Keep the organization up to date with the latest technologies; including researching and evaluating a variety of online social media tools to identify new opportunities.

•Proven track record of social media implantation an innovation.


•Experience in creating and using social media platforms.

•Experience working in the field of new media from content perspective, including design, preferably in a large organization. Proven commitment to keeping up to date and the latest communication technologies.

•Creativity; the ability to think innovatively about technology and its applications for communicating specific kinds of messages to internal and external audiences.


•Sound judgment and an ability to make quick decisions in a fast moving environment.

•Skill in managing relationships and requests wait tact, diplomacy and persuasion.


•Strong time management skills (including the ability to manage tasks concurrently)

•Team spirit plus the ability to work independently

مجال الشركة:
التسويق
الدور الوظيفي:
التسويق والعلاقات العامة

social media executive,Marketing assistant,task innovation,and marketing consultant

يناير 2013 - أغسطس 2014

bentley system

دبي، الإمارات العربية المتحدة

يناير 2013 - أغسطس 2014

 Proficient use of CRM tools SAP, share point
 creating Marketing yearly Plan, Marketing Calender MENA, Turkey GCC
 Leads preparation
 Data Quality Management
 Seminar Support
 Regional Marketing Support
 Shipment preparation
 Events preparation hotel booking
 Seminars, conference call
Organizational Support - Follow policies and procedures; Completes administrative tasks correctly and on time. Supports organization's goals and values. - Dependability - Capacity to handle a heavy work volume and multiple priorities. Follows instructions, responds to management direction. Strong multitasking skills. - Ethics - Inspires the trust of others. Works with integrity and ethically; upholds organizational values and maintains confidentiality (particularly in relation to the auditing process) - Written Communication -Writes clearly and informatively; Edits work for spelling and grammar; Presents numerical data effectively; Able to read and interpret written information in both English and Arabic. for MENA Turkey and GCC

مجال الشركة:
الهندسة المدنية
الدور الوظيفي:
التسويق والعلاقات العامة

التعليم

Canadian University of Dubai

ديسمبر 2015

ديسمبر 2015

ماجستير، MBA in Marketing & Managemnt

الإمارات العربية المتحدة

المعدل التراكمي (نقاط): 3.5 من 4

المعدل التراكمي (نقاط): 3.5 من 4

Canadian University Dubai

ديسمبر 2013

ديسمبر 2013

بكالوريوس، Business Administration & Marketing

الإمارات العربية المتحدة

المعدل التراكمي (نقاط): 3.7 من 4

المعدل التراكمي (نقاط): 3.7 من 4

Skills

Marketing
Expert
Marketing
Expert
Management
Expert
Management
Expert
Social Media
Expert
Social Media
Expert
Advertising
Expert
Advertising
Expert
Business Development
Expert
Business Development
Expert
Language skills and multicultural exposure
Expert
Language skills and multicultural exposure
Expert
- Ability to effectively work in a multi-gender, multi-national work environment; whilst adhering to
Expert
- Ability to effectively work in a multi-gender, multi-national work environment; whilst adhering to
Expert
Proficient use of CRM tools SAP
Expert
Proficient use of CRM tools SAP
Expert
Manage all customer contact relating to operational activity: fax/e-mail information or telephone
Expert
Manage all customer contact relating to operational activity: fax/e-mail information or telephone
Expert
contact with loyal customers and develop new clients
Expert
contact with loyal customers and develop new clients
Expert
CIM
Expert
CIM
Expert
MS office tools (word, excel, access, Outlook and SharePoint)
Expert
MS office tools (word, excel, access, Outlook and SharePoint)
Expert
Brand Management experience Consumer orientation
Expert
Brand Management experience Consumer orientation
Expert
Strong Analysis/Problem solving skills
Expert
Strong Analysis/Problem solving skills
Expert
Strong communication skills
Expert
Strong communication skills
Expert
Team work & interpersonal skills
Expert
Team work & interpersonal skills
Expert
excellent customer’s satisfaction
Expert
excellent customer’s satisfaction
Expert
Ensure achievement of an excellent customer’s satisfaction
Expert
Ensure achievement of an excellent customer’s satisfaction
Expert
Direct and Digital Marketing
Expert
Direct and Digital Marketing
Expert
Social Media Marketing
Expert
Social Media Marketing
Expert
Events preparation
Expert
Events preparation
Expert
Leads preparation
Expert
Leads preparation
Expert
Regional Marketing Support
Expert
Regional Marketing Support
Expert
Data Quality Management
Expert
Data Quality Management
Expert
Social Media
Expert
Social Media
Expert
Advertising
Expert
Advertising
Expert
Business Development
Expert
Business Development
Expert
Marketing
Expert
Marketing
Expert
Management
Expert
Management
Expert

اللغات

الانجليزية
متمرّس
العربية
متمرّس

العضويات

Dubai world cup

jaguar style stakes

September 2012

Greek Golf Club

Dubai Golf Membership

January 2013

التوصيات

Mohammad Ali

أبريل 2014

أبريل 2014

StudentPartner

Haneen is a very bright and a young girl. Shea an a* student and a hard working person. Best cud has to offer

الهوايات

  • cycling
  • golfing
  • An Athletic (Jordan national team )
    won two gold medal
  • traveling
  • Horse Riding