Senior Programming Professional
The Walt Disney Company
Total years of experience :21 years, 3 Months
Managing content strategy for Movies on All the channels
•Helping the acquisition manager with overseeing the day-to-day content functions and planning with providing availability content report for each Q and helping on the selection of the content for the movie channels As per the budget and the genera of each channel and Sending booking to vendors with ensuring that bookings and materials are confirmed.
•Planning and developing the long range and monthly program strategy and schedules for (Fox movies, Fox Action Movies and Star Movies) TV channels, managing acquisition deals for content, and windowing content between our various channels.
•working hand in hand with Commercial, Marketing and Ad-Sales teams
•Handling talent selection & management for the content of the movie channels based on brand and commercial needs.
•Developing presentation skills in terms of creating engaging & creative slides and presenting them in a way that excites the audience.
•Coordinating with OAP and sales team on the promotional plan of the movie channels.
•Evaluated the effectiveness of campaigns with preparing rollout plan for 6 months in advance to plan for future campaigns.
•creating attractive packages for commercial deals by creating a windowing program premiere strategy between our various channels to optimize our programs and content.
•Developed the long range & monthly program strategy and schedules for Fox movies, Fox Action Movies and Star Movies and Fox+.
•Liaised with Research and Marketing to develop a full understanding of ratings information and impact on the schedule.
•Enabled various channels to meet their hour commitments with affiliates at minimal or no cost by creating and managing an internal initiative of sharing content across the various The Walt Disney global offices
•Creating campaign media plans to deliver reach and frequency targets and ensure that promo campaigns were optimally placed in the schedules according to the planned targets.
Responsible for Planning, Scheduling & acquisition for Fox movies, Fox Action Movies and Star Movies with an overview for all the movie channels.
•Media planning : Maintained the long form grids and created a yearly plan for all the movie channels.
•helping the acquisition manager with overseeing the day to-day content functions and planning With providing availability content report for each Q and helping on the selection for the movie channels As per the budget and the genera of each channel with providing the monthly catch up for affiliates with the monthly planning for fox+.
•helping with the execution of new strategic content partnership through Programming
•working hand in hand with Commercial, Marketing and Ad-Sales teams.
•Creating transmission schedules for Fox Movies, Fox Action Movies & Star Movies with catchup list for BeIN
•Managed the full coverage of 'The 83rd and 84th Oscar Academy Awards'
•Participated in the launch of Fox Channels twice in Egypt and UAE
•Managed the full coverage of the live events in sport Channels and entertainment channels.
Created transmission schedules in coordination with sales, traffic, and transmission to insert commercials into the schedules.
•Prepared a Full Database for all the channel (commercials - matches - promos - menus breaks -ids - fillers) on excel
•Reviewed the commercial log with the play out as channel assistant.
•Implemented and executed On-air promotion strategy to enhance content awareness and maximize engagement experiences with viewers.
•Managed deleted, and ingested lists for the commercials and sports shows
•Prepared the commercial transmission LOG of the channels
Ensure schedules are well-prepared ahead of transmission times, with all required media present and all outstanding issues proactively followed up to satisfaction. Review play out schedules to ensure any new issue is picked up without impacting on air. Carry out schedule amendments accurately and effectively for planned or unforeseen changes.
•Log all schedule changes in a professional manner and ensure timely communication with the necessary parties and during shift handovers.
•Secure outputs of all channels and their associated services, ensuring high output quality as intended. Proactively monitor the relevant broadcast systems and channel outputs, utilizing all available monitoring tools. Preview on-air materials ahead of transmission times to ensure broadcast quality is met.
•Take the necessary steps to rectify on air issue to minimize its impact to the clients' viewers.
•Perform first line diagnosis of issues, on air impacting and escalate to the management or support team as required. Put in place effective measures to ensure identified issues are not repeated.
•Log the cause, impact and resolution of all issues professionally and accurately to aid communication and shared learning.
•Contribute to the upkeep of pertinent information to ensure an efficient transmission operation.
•Keep abreast of the development in broadcast technology and operational practices; actively looking for opportunities to enhance professional contribution to the department.
•Communicate effectively and professionally with clients, ensuring the needs of customers and business are met.
•Consistently look for ways to improve our service and to build effective relationships with clients
Developed commercial logs for transmission schedulers according to the Ordering on Excel, editing commercial tapings, and recording everything commercial taps on one tap.