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Harshit Sharma, Social Media Manager

Harshit Sharma

Social Media Manager·PSAG Technologies

India

High school or equivalent, Information Technology

Work experience

Total years of experience: 6 years, 8 months

Social Media Manager

February 2026 - Present

PSAG Technologies

Noida, India

February 2026 - Present

• Led end-to-end Digital Marketing and Growth initiatives, reporting directly to the CEO and driving business growth through
data-driven marketing strategies.
• Collaborated with senior leadership to develop and execute marketing, business development, and customer acquisition
strategies aligned with organizational objectives.
• Planned and optimized operational workflows, ensuring efficient campaign execution and cross-functional team collaboration.
• Managed and scaled multi-channel digital advertising campaigns across Google Ads, LinkedIn Ads, and retargeting platforms
to maximize lead generation and brand visibility.
• Conducted client consultations and stakeholder meetings, translating business requirements into actionable marketing
strategies and delegating deliverables to internal teams.
• Consistently achieved an average quarterly business growth of 42% while maintaining advertising Return on Ad Spend
(ROAS) between 5x-6x.
• Administered Google Analytics, Google Tag Manager (GTM), conversion tracking, audience segmentation, and remarketing
campaigns to improve campaign performance and attribution accuracy.
• Developed KPI-driven budget allocation and performance optimization strategies, maintaining a minimum ROI of 2x across
marketing initiatives.
• Oversaw digital marketing operations, including campaign planning, performance monitoring, lead nurturing, conversion
optimization, and marketing analytics across multiple digital channels.
• Led cross-functional teams to ensure timely project delivery, customer satisfaction, and continuous improvement of marketing
performance metrics.

Company industry:
Software Development
Job role:
Marketing and PR

Growth Manager

August 2023 - December 2024

Blockchain Council

Delhi, India Remote

August 2023 - December 2024

• Led the Performance Marketing function, reporting directly to the CEO and driving customer acquisition, revenue growth, and
digital marketing performance.
• Partnered with senior leadership to develop and execute data-driven marketing strategies aligned with business objectives
and growth targets.
• Streamlined operational processes and marketing workflows to improve campaign execution efficiency and team productivity.
• Managed and optimized paid advertising campaigns across Google Ads, LinkedIn Ads, and retargeting platforms to maximize
lead generation and conversion rates.
• Conducted client discovery sessions and stakeholder meetings, translating business requirements into actionable marketing
initiatives and coordinating execution with internal teams.
• Consistently delivered 36% quarter-over-quarter business growth while maintaining an average Return on Ad Spend (ROAS)
of 4x-5x across campaigns.
• Administered Google Ads, Google Tag Manager (GTM), conversion tracking, audience segmentation, and remarketing
strategies to improve campaign performance and attribution accuracy.
• Developed KPI-driven marketing budgets, forecasting models, and optimization strategies, achieving a sustained Return on
Investment (ROI) exceeding 2x.
• Monitored campaign analytics, customer acquisition metrics, and performance dashboards to identify growth opportunities
and improve marketing effectiveness.
• Oversaw end-to-end digital advertising operations, including campaign planning, execution, performance analysis, budget
management, and continuous optimization across multiple channels.

Company industry:
IT Services
Job role:
Sales

Head of Operations

December 2022 - July 2023

The Social Fixx

Delhi, India

December 2022 - July 2023

• Heading the branch and reporting to the CEO of the firm.
• Collaborating with our senior management to formulate strategy.
• Planning the operations and workflow of the firm for efficient execution.
• Heading Social Media team, Content Curation team, Graphic Designers and Performance Marketing team.

Handling all clients and business development of the firm.
• Handling meetings with clients offline or online and then delegating the work to the team.
• Making sure that a decent growth of 29% every quarter and ad ROAS of more than 2x-3x is always met for customer
satisfaction.
• Keeping the branch updated with all the new guidelines which Meta and Google send out so that our work is always aligned
to them.
• Getting client verifications for Instagram, whatsapp and google.
• Setting up pipelines for the team for better work orientation and execution.
• Implementing a task management system for the team and inter connecting all 4 aspects of the firm together for better
and efficient execution of tasks.
• Implemented a flow chain process for our Social Media and Management firm with proper execution.
• Mentor and motivate teams to achieve productivity and engagement.

Company industry:
Marketing
Job role:
Management

Social Media Manager

July 2022 - December 2022

The Social Fixx

New Delhi, India

July 2022 - December 2022

• Planning social media calendars.
• Planning branding, strategizing and executing growth for big couture brands on social media like (Rahul Mishra, Ridhi
Mehra, Swati Narula etc.
• Handling big Fashion brands.
• Planning from shoot to website uploads for big brands.
• Planning out an efficient way for this firm to have optimum execution of work.
• Taking over the whole operations of the firm and making it the most structural social media firm.
• Managing performance marketing, creatives, social media, content and graphic designers team.
• Setting up performance marketing and branding campaigns for clients that have a very specific approach altogether to get
the exact outcome.
• Whatsapp, email & SMS marketing via wigzo.

Company industry:
Marketing
Job role:
Marketing and PR

CRM & Social Media Analyst

July 2020 - June 2022

Fitechgelb

Florida, United States Remote

July 2020 - June 2022

• Managing all social media accounts with all of its content and settings including SEO & Lead Management.
• Managing the website of FitechGelb with the designing team and development team.
• Designing Marketing / Social Media Campaigns: Planning, Implementation and execution.
• Facebook, Instagram, Linkedin, Twitter, google ads Management and implementation.
• Designing and Curating content for websites and social media platforms.
• CRM is designed and executed as per client requirements.
• Getting on scoping calls with the client understanding their requirements and creating a Proposal via Proposify.
• Working with the team and clients for better efficiency and timely delivery of projects.
• Managing the company list with all status updates.
• Compiling Company database contacts in a proper automated format to send marketing email blasts.
• Automating Content on social media and website for timely delivery of the campaign.
• Working on API automation within Hubspot, Hootsuite, Active Campaign, Proposify and quickbooks.
• Curating new ideas for the branding and social media campaigns as per the surroundings for better reach to the end user.

Company industry:
Real Estate

Customer Service Representative

May 2018 - August 2018

Lutron GL Sales & Services,

Gurgaon, India

May 2018 - August 2018

• Supply chain, inventory management and worked on international projects based out of the Middle East.
• Traveled to UAE to work and meet the clients to understand their business requirements.
◦ Order management, customer service management and brand success management for all international projects.

Company industry:
Sales Outsourcing
Job role:
Customer Service and Call Center

Data/UX Analyst (Social Media Marketing Manager)

February 2017 - April 2018

Launchora,Gurgaon

Gurgaon, India

February 2017 - April 2018

• Social media marketing involving Facebook Ads and running campaigns on Instagram/Linkedin/Youtube.
• Prepared and implemented a roadmap from launch of a product and then made it reach the correct customer.
• Interacted with website users over mail/facebook messenger.
• Maintained social media platforms through Hootsuite/Hubspot.
• Run ads via google adsense on the website.
• Implemented ads for the product through google adwords.
• SEO and data analysis to generate more traffic for the website.
• Constantly learned about the new social media marketing skills to make the campaigns more efficient.
• Data extraction, movement and analysis on MySQL database servers for website backend.
• UI/UX testing optimizing technology stack across smart and desktop devices.

Company industry:
Publishing

Technology Intern

April 2016 - June 2016

Launchora,

Gurgaon, India

April 2016 - June 2016

• Worked on a project named ENCTOOL (ENCRYPTED COMMUNICATION TOOL) using Java.
• Designed to encrypt a message within a IRC client using two-way/send-receive communication.

Company industry:
Publishing
Job role:
Information Technology

Education

CISCO CCNA DISCOVERY

August 2016

August 2016

High school or equivalent, Information Technology

India

AMITY UNIVERSITY NOIDA

May 2016

May 2016

Bachelor's degree, Information Technology

India

MODERN SCHOOL VASANT VIHAR

April 2013

April 2013

High school or equivalent, Information Technology

India

Skills

CANVA SOFTWARE
Intermediate
CANVA SOFTWARE
Intermediate
HOOTSUITE SOCIAL MEDIA MANAGEMENT SOFTWARE
Intermediate
HOOTSUITE SOCIAL MEDIA MANAGEMENT SOFTWARE
Intermediate
ASANA
Intermediate
ASANA
Intermediate
HUBSPOT CRM
Intermediate
HUBSPOT CRM
Intermediate
SEARCH ENGINE OPTIMIZATION
Intermediate
SEARCH ENGINE OPTIMIZATION
Intermediate
SLACK SOFTWARE
Intermediate
SLACK SOFTWARE
Intermediate
SOCIAL MEDIA
Intermediate
SOCIAL MEDIA
Intermediate
SOCIAL MEDIA MARKETING
Intermediate
SOCIAL MEDIA MARKETING
Intermediate
TRELLO
Intermediate
TRELLO
Intermediate
WEB ANALYTICS
Intermediate
WEB ANALYTICS
Intermediate

Training and Certifications

Certifications
Class XII – Multimedia Web Technology
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