هيثم كامل

As the Group Marketing Manager at Bukhatir Group Industries, I oversee the marketing strategies for four subsidiaries: CONMIX, BUCOMAC, German Gulf Enterprises, and ULO Systems, along with driving the Group's overarching marketing initiatives. Leading a team of 9 members, which includes both onsite and online professionals, I ensure seamless collaboration, productivity, and high-quality deliverables across all projects.

Key Responsibilities:
Strategic Leadership:
Designed and executed B2B marketing campaigns tailored to the construction, manufacturing, and industrial sectors. Optimized marketing budgets to maximize impact and ROI across all subsidiaries.

Team Management:
Built and managed a dynamic marketing team of 9 members, incorporating both onsite staff and external online professionals. Oversaw hiring, performance evaluations, and skill development to achieve team excellence.

Brand Development:
Spearheaded branding and marketing efforts for industry leaders such as CONMIX, BUCOMAC, German Gulf Enterprises, and ULO Systems, enhancing brand visibility in markets across the UAE and internationally.

Supplier and Stakeholder Management:
Improved the quality of marketing deliverables, including print materials, by collaborating with qualified suppliers and fostering strong stakeholder relationships.

B2B Marketing Expertise:
Developed innovative tools and campaigns to strengthen subsidiaries’ positions in target markets, driving growth and building sustainable brand equity.

Key Achievements:
Successfully integrated a hybrid team structure (onsite + online) to ensure efficient operations and deliverables across all subsidiaries.
Supported major exhibition-related marketing campaigns for German Gulf Enterprises, collaborating with international brands like EP Equipment.
Enhanced operational efficiency by optimizing marketing strategies, expenditure, and team performance.

Building long-term relationships with new and existing customers
•Creating targeted new initiatives that open pipelines and attract new clients "Ex: Road safety awareness campaign".
•Providing expert advice, support and planning for developing and administering high-profile marketing initiatives, programs and projects relating to business recruitment and development.
•Finding and developing new markets and improving sales.
•Craft and manage creative briefs for external suppliers.

Planning for different types of corporate events from scratch till delivery
(14 corporate events).
Formulating ISUZU Qatar online strategy & identity.
Enhance sales, competitiveness and brand images for Jaidah trucks &
equipment division as well as brands under its umbrella.
Plan for marketing practices efficiently & effectively.
Creating out-of-box solutions to achieve business objectives.
Represented Jaidah with principals & suppliers through professional
manner and communications.
Preparing briefs for advertising agency and follow up till delivery.

Responsible for achieving target in selling ISUZU pickups, SUVs & trucks
with different types of applications
Analysed customer’s needs, proposed accurate solutions including service,
maintenance, road assistance, insurance and financing
Gather information about competitors and market trends
Maintains and develops an accurate and up-dated customer data base and
register over offers and quotations.

In charge of marketing activities & analysis for resort in Ras Sedr - Egypt
Contributed in strategic analysis for SMS and e-marketing campaigns

Selling Units share / properties at key projects such as Sharm El Sheikh at Makka/Madinah and Ras Sudr

Assisting family business in operation