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Helen Eleftheriou, Senior Marketing Associate

Helen Eleftheriou

Senior Marketing Associate·Burlington Books SA

United Arab Emirates

Bachelor's degree, Marketing Management

Work experience

Total years of experience: 16 years, 2 months

Senior Marketing Associate

January 2009 - July 2012

Burlington Books SA

United Arab Emirates

January 2009 - July 2012

Manage portfolio to key customer needs and requirements.
•Launch new products and services.
•Provide competition overview and analysis.
•Develop and evaluate sales promotions.
•Plan and organize exhibitions and exhibition material.
•Manage inventory.
•Develop and implement sales and profitability reports and processes.
•Create and maintain a positive environment enabling personal development.

Company industry:
Publishing
Job role:
Marketing and PR

Marketing and Sales Support Manager

October 2003 - December 2007

Uniflame SA (exclusive Swedish Match partner)

United Arab Emirates

October 2003 - December 2007

Launch and commercialization of new tobacco and complementary products.

•Determine, coordinate, and evaluate advertising and sales promotions.

•Maintain optimal levels of inventory.

•Provide training for sales representatives on new products and changing market conditions.

•Determine and develop the product mix in terms of market potential and targeted profitability.

•Determine merchandising policies.

•Develop and implement sales tools and reports.

• Prepare annual budget and plan.

Company industry:
Other Business Support Services
Job role:
Marketing and PR

Sales Manager

June 1999 - October 2000

DHL International Hellas SA Greece

United Arab Emirates

June 1999 - October 2000

Sales Force Management for the Athens Area.
•Prepare forecasts and budget.
•Determine and achieve territory revenue and profitability targets.
•Develop and implement sales plans aimed at customer loyalty and business development.
•Develop and implement sales processes in line with cost minimizing, productivity, and efficiency company targets.
•Create and maintain a positive environment enabling personal development.

Company industry:
Distribution, Supply Chain & Logistics
Job role:
Sales

Station Manager

September 1998 - June 1999

DHL International Hellas SA Greece

United Arab Emirates

September 1998 - June 1999

Business Unit Management - Area North
Sales Force Management.
Operations Management and quality improvement.
P&L Responsibility.
Create and maintain a positive environment enabling personal development.

Company industry:
Distribution, Supply Chain & Logistics
Job role:
Management

Key Account Executive

March 1997 - September 1998

DHL International Hellas SA

United Arab Emirates

March 1997 - September 1998

Maintenance and development of Key Account Customer portfolio.
New account Generation

Company industry:
Distribution, Supply Chain & Logistics
Job role:
Sales

Sales Representative

March 1996 - February 1997

DHL International Hellas SA

United Arab Emirates

March 1996 - February 1997

NEW ACCOUNT GENERATION
DEVELOPMENT OF ACCOUNTS
ACHIEVEMENT OF REVENUE TARGETS

Company industry:
Distribution, Supply Chain & Logistics
Job role:
Sales

Telephone Sales Representative

January 1995 - February 1996

DHL International Hellas SA

United Arab Emirates

January 1995 - February 1996

Company industry:
Distribution, Supply Chain & Logistics
Job role:
Sales

Personal Banker

June 1994 - August 1994

Firstar Bank of Minnesota, NA

United Arab Emirates

June 1994 - August 1994

New Account Generation
Total Consumer Portfolio Development
Consumer Lending

Company industry:
Banking
Job role:
Banking

New Accounts Representative / Lending Assistant

October 1993 - June 1994

Firstar Bank of Minnesota, NA

United Arab Emirates

October 1993 - June 1994

New Account Generation
Assist in lending - Loan qualification and prospecting

Company industry:
Banking
Job role:
Banking

New Accounts Representative

December 1992 - October 1993

Firstar Bank of Minnesota, NA

United Arab Emirates

December 1992 - October 1993

New Account Generation
Customer prospecting

Company industry:
Banking
Job role:
Banking

New Accounts

December 1992 - October 1993

Firstar Bank of

United States

December 1992 - October 1993

Job role:
Customer Service and Call Center

Customer Services Representative

March 1992 - November 1992

Firstar Ban f

United States

March 1992 - November 1992

Job role:
Customer Service and Call Center

Education

The American College of Greece – Deree College

June 1991

June 1991

Bachelor's degree, Marketing Management

Greece

:

The American College of Greece – Deree College

June 1991

June 1991

Bachelor's degree, Marketing Management

Greece

American School of Singapore

June 1987

June 1987

Bachelor's degree,

Singapore

:

Skills

P&L
Expert
P&L
Expert
Forecasting
Expert
Forecasting
Expert
Sales
Expert
Sales
Expert
Marketing
Expert
Marketing
Expert
ADVERTISING SALES
Expert
ADVERTISING SALES
Expert
BUDGETING
Expert
BUDGETING
Expert
EXHIBITIONS
Beginner
EXHIBITIONS
Beginner
INVENTORY MANAGEMENT
Expert
INVENTORY MANAGEMENT
Expert
MARKETING
Expert
MARKETING
Expert
MERCHANDISING
Expert
MERCHANDISING
Expert
OPERATIONS MANAGEMENT
Expert
OPERATIONS MANAGEMENT
Expert
POLICY ANALYSIS
Expert
POLICY ANALYSIS
Expert
QUALITY CONTROL
Expert
QUALITY CONTROL
Expert
SALES
Expert
SALES
Expert
P&L
Expert
P&L
Expert
Forecasting
Expert
Forecasting
Expert
Sales
Expert
Sales
Expert
Marketing
Expert
Marketing
Expert

Languages

English

Expert

Greek

Expert