Senior Marketing Associate
Burlington Books SA
Total years of experience :16 years, 2 Months
Manage portfolio to key customer needs and requirements.
•Launch new products and services.
•Provide competition overview and analysis.
•Develop and evaluate sales promotions.
•Plan and organize exhibitions and exhibition material.
•Manage inventory.
•Develop and implement sales and profitability reports and processes.
•Create and maintain a positive environment enabling personal development.
Launch and commercialization of new tobacco and complementary products.
•Determine, coordinate, and evaluate advertising and sales promotions.
•Maintain optimal levels of inventory.
•Provide training for sales representatives on new products and changing market conditions.
•Determine and develop the product mix in terms of market potential and targeted profitability.
•Determine merchandising policies.
•Develop and implement sales tools and reports.
• Prepare annual budget and plan.
Sales Force Management for the Athens Area.
•Prepare forecasts and budget.
•Determine and achieve territory revenue and profitability targets.
•Develop and implement sales plans aimed at customer loyalty and business development.
•Develop and implement sales processes in line with cost minimizing, productivity, and efficiency company targets.
•Create and maintain a positive environment enabling personal development.
Business Unit Management - Area North
Sales Force Management.
Operations Management and quality improvement.
P&L Responsibility.
Create and maintain a positive environment enabling personal development.
Maintenance and development of Key Account Customer portfolio.
New account Generation
NEW ACCOUNT GENERATION
DEVELOPMENT OF ACCOUNTS
ACHIEVEMENT OF REVENUE TARGETS
New Account Generation
Total Consumer Portfolio Development
Consumer Lending
New Account Generation
Assist in lending - Loan qualification and prospecting
New Account Generation
Customer prospecting
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