Marketing Communications Manager
Farouk Jabsheh & Sons (FJS) & Freudenberg
مجموع سنوات الخبرة :8 years, 4 أشهر
- Developing and implementing comprehensive communication strategies, managing media relations, crafting compelling messaging, and executing successful social media campaigns
-Creating content for Online brand presence, such as the website, and ensuring monthly updates to web pages and social media platforms
- Create human-interest stories, impact narratives, and visual stories that showcase the positive outcomes and best practices resulting from the CSR initiatives of each brand
- Develop different communication tools such as leaflets, brochures, flyers, and handouts for offline and online purposes.
-Contributed to the winning of an international award for planning and executing the best communication campaign for a German brand.
- Compose press releases in both Arabic & English.
- Organize and assist in conducting Market research and create summary sheets to present the findings and results of research
- Analyze the business and highlight problems and opportunities for each product- and distribution level.
- Created insights, hypothesis and road map of testing via research what are the unique, compelling & differentiated selling points that will position our product/brand offering and drive user growth;
- Communicate efficiently with various national and international stakeholders to effectively deliver processes, results, and impact about each project/brand.
-Creating Corporate Communication profile and design the layout for booklets, catalogs, and briefings, along with incorporating suitable designs & images.
- Led end-to-end proposal development for complex international and national development projects, consistently achieving a proposal win rate of over 60%
- Conducted thorough market research and analysis to identify funding opportunities and trends.
- Collaborated with technical teams to translate project concepts into clear, persuasive proposals that addressed donor requirements and aligned with INJAZʼs organization objectives.
- Implemented a content management system to organize and distribute marketing materials, resulting in improved accessibility and version control.
- Developed and executed integrated marketing campaigns that demonstrate INJAZʼs main mission and vision in empowering Jordanian youth to become productive members in society, utilizing a mix of digital and traditional marketing channels to promote awareness and engagement.
- Designed and implemented education advocacy campaigns across Jordan
- Created compelling content, including blog posts, social media content, and press releases, highlighting project milestones, impact stories, and success metrics.
-Maintained company's digital presence, website, social media, and managed SEO.
- Assisted in organizing international conferences, workshops, and webinars, contributing to successful event planning and execution.
master degree holder of International Business from the United Kingdom/Leeds, University of Leeds interpreting International Business, the course which has been ranked #1 in the world in its field by the Financial Times. This has required engaging with leading-edge academics on pressing worldwide current affairs, placing them in a corporate as well as ethical and political context in order to better understand the increasingly interconnected world in which we live.
Heartland Alliance’s Organization (NGO) - Internship Working on human trafficking program of Iraqis within Iraq and throughout the region. Providing direct services to victims of trafficking, including legal, social and health services.