Account Group Manager
Al Nisr Publishing LLC
Total years of experience :27 years, 0 Months
Developed business plans and sales strategies for the market that ensured attainment of the company’s sales goals and profitability.
Developed successful tactical campaigns to attain brand awareness
Assisted clients to develop and design marketing strategies and media plans that achieved their goals in terms of brand positioning, visibility and ROI
Key account management
Developed new business by increasing market share
Penetrated unchartered/untapped international markets and clients
Maintained client/agency relations through the timely delivery of projects meeting client/agency specification, resulting in continuous business opportunities for the organization
Planned and executed quality sales and commercial events
Provided timely, accurate, competitive pricing on all completed prospect applications submitted for pricing and approval, while striving to maintain maximum profit margin.
Responsible for the performance and development of the Account Executives.
Prepared and delegated action plans for effective sourcing of sales leads and prospects.
Initiated and coordinated development of action plans to penetrate new markets.
Assisted in the development and implementation of marketing plans
Conducted one-on-one review with all Account Executives to build more effective communications, to understand training and development needs and to provide insight for the improvement of their sales performance.
Provided timely feedback to senior management regarding performance.
Maintained accurate records of all pricings, sales, and activity reports.
Created and conducted proposal presentations and RFP responses.
Controlled expenses to meet budget guidelines.
Client servicing, production and operations
Developed clients/agency relationships
Expanded divisions within the company
Contributed towards managing the resources within the client servicing team
Long term project planning
Oversee and manage pitches
Responsible for all negotiations and closings
Oversee production & operations team
Responsible for setting the KPI’s for the organization
Ensured company goals and individual targets were achieved
Managed the hiring process, training and development
Prepared monthly forecasts and reports for the executive board of directors
Oversaw projects and ensuring clients receive status reports, monthly reports etc.
Preparation of creative briefs and guidance to account managers to develop the same
Actively drive clients activity and suggest strategic and tactical solutions to their marketing objectives
Prepare budgets and estimates for fees and production to clients
Ensure overall profitability of accounts
Developed new cliental
Serviced and developed existing accounts
Identified trendsetter ideas by researching industry related events, publications and announcements
Screened potential business deals by analyzing market strategies, deal requirements and resolving internal priorities
Managed the client servicing and operations teams
Prepared monthly forecasts and reports for senior management
Prepared budgets and estimates for fees and production
Ensured overall profitability of accounts
Oversaw procurement of material and resources required for execution of projects
Developed business by meeting industry suppliers
Maintained good relationships with existing clients
Responsible for production of digital media
Designed sets and layouts
Managed logistics and manpower requirements
Interacted with clients, understood their needs, worked with the internal team from conception through delivery
Negotiated with suppliers
Ensured customer satisfaction both internally and externally