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Hira Piracha, Marketing Lead

Hira Piracha

Marketing Lead·Sensemi Technologies Solutions

United Arab Emirates

Master's degree, Marketing

Work experience

Total years of experience: 12 years, 3 months

Marketing Lead

January 2016 - Present

Sensemi Technologies Solutions

Dubai, United Arab Emirates

January 2016 - Present

• Managing Marketing functions like product plaining and launch planning.
• Develops and implements product launches for channels online and offline
• Produces competitive analysis and shared insights with senior managers
• Tracks metrics, customer care, consumer feedback, dashboard, as well as customer satisfaction
• Measures implementation and performance of existing and new functions and features.
• Successful working in team environment as well as independently.
• Actively involved in developing and updating digital media.
• Assisted in preparation of printed material, writing copy, proofreading, regular newsletters, as well as editing and liaising with designers.
• Assisted marketing and media managers with general duties of administration.
• Coordinated activities with advertising agencies and various other media companies - Arranged and planned meetings and discussions.
• Performed all promotional activities: Press releases, advertisements and liaising with other venues to maximize local and regional PR opportunities.
• Developed and managed productive relationships with Press and Media leaders in coordination with PR consultant - Prepared and executed media-related plans, activities and events.

Company industry:
IT Services
Job role:
Marketing and PR

Assistant marketing manager

September 2012 - May 2014

Huawei Technologies

Islamabad, Pakistan

September 2012 - May 2014

• Formulation of marketing budgets and keeping them in line with the company’s plans and objectives,

•Liaising with all clients from the inception of a project, raising and chasing Purchase invoices to the payment completion,

•Sourcing adequate resources to carry out the marketing plans and staying in the budgeted quota,

•Managing all payment process issues and communicating with all relevant departments,

•Managing all ATL activities ranging from Social Media marketing on Facebook, Twitter, Instagram, Pinterest, YouTube, Daily motion etc. and upcoming and trendy blogs as well as websites,

•Responsible for all press releases for the Print Media as well as Electronic media,

•Developing and fostering Public relations with the clients and consumers,

•Management of all BTL activities such as Events, seminars and outdoor activities,

•Training staff and disseminating information to all levels of the organization,

Company industry:
Marketing
Job role:
Marketing and PR

Sales Executive

September 2012 - June 2013

Huawei Technologies

Lahore, Pakistan

September 2012 - June 2013

Managing and coordinating the sales reports across Pakistan and helping in the formulation of sales strategy,

Liaising with the banks,

Consulting different stakeholder groups to successfully increase the sales targets as well as levels, 

Holding PR conferences and making the market accessible for the consumers, 

Holding training sessions for the junior staff and interns and helping them carve their path in the Huawei chain of command

Holding Bloggers Event For the Upcoming Product

Company industry:
Telecommunications
Job role:
Sales

Skills

Customer Service Skills
Expert
Customer Service Skills
Expert
Sales
Expert
Sales
Expert
Customer Service Skills
Expert
Customer Service Skills
Expert
Sales
Expert
Sales
Expert

Languages

English

Expert

Hobbies and interests

Music, Long Drive, Shopping ,Fun with Friends,Reading Books