sales and marketing specialist
The Egyptian Hospital
مجموع سنوات الخبرة :5 years, 11 أشهر
Create comprehensive marketing strategies aligned with the hospital's overall objectives.
- Conduct market research to identify target demographics and trends in the healthcare industry.
- Oversee the hospital's online presence, including the website, social media platforms, and other digital channels.
-Build and maintain positive relationships with the media to ensure accurate and favorable coverage.
-Handle crisis communications and manage the hospital's reputation in the public domain.
-Monitor key performance indicators to assess the success of marketing efforts.
* Branch Manager & PR, Metra Laboratories:
- Manage day-to-day operations of the medical analysis laboratory branch.
- Oversee sample collection, processing, and testing procedures to ensure accuracy and compliance with protocols.
- Recruit, train, and supervise laboratory staff, including medical technologists, technicians, and support staff.
- Conduct performance evaluations and provide ongoing feedback to ensure a high level of competence and professionalism.
- Ensure the accurate recording and storage of laboratory data and test results.
- Implement and maintain secure information systems for data management and reporting.
* Medical Representative:
- Develop and implement sales strategies to achieve revenue targets and market penetration.
- Identify and pursue new business opportunities, including potential clients, healthcare facilities, and medical professionals.
- Build and maintain strong relationships with healthcare professionals, physicians, nurses, and other key decision-makers.