Director Marketing and Strategy
Joramco
Total years of experience :9 years, 6 Months
Marketing / Sales Management:
Developed strategies for building team effectiveness and promoted a spirit of corporation between the sales team members.
Planned targets, maintained rosters, monitored numbers and achievement of overall targets on a daily, weekly & monthly basis in adherence to the pre set goals and objectives.
Interacted with sales team and planned their development and evaluated their progress through setting and key performance indicators-KPIs, improved development opportunities, coached and monitored new team members in going up the learning curve.
Developed and executed marketing projects and plans, both short and long range, ensured profit growth and expansion of company’s services.
Researched, analyzed and monitored market trends capitalizing on opportunities.
Planned and implemented advertising and promotional campaigns utilizing BTL and ATL marketing activities, taking full ownership of the company brand, corporate image and communications.
Established marketing objectives and goals ensuring image awareness, share of market and profitability of products and/or services.
Worked with writers and designers and participated and supervised copywriting, design, layout and production of promotional materials.
Supply Chain Management:
Optimization strategic supply chain networks and created partnerships with suppliers, distributors and customers, created channels of communications for operational improvements focusing on minimum stock levels, and enhanced direct shipping and third-party logistics.
Outsourced contracts with third party suppliers and managed various purchasing assignments
Experienced in inventory and ware house management.
Operations / Project Management:
Managed customer service operations, coordinated with seniors for strong process control & ensured successful end-to-end complaint resolution.
Providing consultancy on project planning, execution and management in tune with the core business activities (including risk management, effort/time/cost estimation and contingency planning).
Implemented project plans with pre-set budgets and deadlines. Monitored progress as per scheduled deadlines for various tasks and taking necessary steps to ensure completion within time, cost and effort parameters.
Customer Experience Management/ Customer Support:
Supervised liaison and effective relationship build up with customers (individual and VIP).
Initiated and sustained efforts for improving customer satisfaction scores through CRM system.
Provided effective resolutions to customer queries and was successful in improved relationships with customers by anticipating their future requirements, thereby ensuring a satisfactory customer experience.
International conference/exhibition participation :
Organized 4 successive participations for JorAMCo in the Dubai Air Show; responsibility extended from stand design and creation to managing and supervising media communications.
Participated and represented JorAMCo in a number of international aviation maintenance related conferences and exhibitions in Europe Africa and the Middle East region.
Handled all media communications and coverage pre, during and post events insuring maximum desired amplitude is reached.
Project Management Office (PMO) - M&S Change Initiatives Team Leader - :
Worked with Mercer ® in creating needed company change through effective communication.
In charge of Marketing and Sales initiatives that dealt with: Understand current Business, Competitive Analysis, Understand Customer Priorities, Refine Marketing Material and Improved Customer Targeting.
Degree Attained :M.B.A.