إبراهيم السيد

Providing financial analysis, insights, strategic guidance, and decision support across the organization.
Dec 2023 - Present
Collaborating closely with senior management, to drive financial performance, optimize operations, and identify growth opportunities.
Overseeing budgeting, forecasting, financial modeling, and performance reporting.
Playing a pivotal role in driving process improvements to enhance financial efficiency and effectiveness.
Leading the master data management of suppliers in terms of corporate documents and ensuring alignment with agreed contractual terms.
Resolving any issues that arise with suppliers related to BDF, purchase rebates, supply chain rebates, marketing income, and other income.
Leading the closing activities related to commercial and marketing departments by collaborating with budget owners and stakeholders to
ensure efficient, accurate, and timely financials.

Guaranteed 100% compliance with all relevant local legislation and internal group guidelines. Ensuring that the accounting is correct,
transparent, complete, timely, and accurate.
Established an effective Internal Control System, thus minimizing the risk of errors, misconduct, or fraud by designing company processes
to satisfy the four eyes principle, ensuring sufficient segregation of duties, and creating awareness about the possibility of fraud.
Established a bottom-up planning process and developed a local planning calendar based on the group planning timetable.
Builds a solid relationship with budget holders based on mutual respect and trust driven through a service mentality by sharing insights,
highlighting risks and opportunities, providing financial simulations, and developing new project business cases.

Responsible for managing the Commercial Control operations of the business in close partnership with Sales & Marketing management.
Ensure adequate controls are defined & executed in commercial operations to ensure effective management of receivables, trade &
marketing spending, and timely and accurate financial reporting.

Managing accounting records, evaluating, and managing risk, ensuring compliance with regulations, publishing financial statements,
overseeing accounting operations, analyzing financial data, monitoring expenditure, forecasting revenue, coordinating auditing processes,
and providing financial information accuracy. Prepare monthly, quarterly, and annual Management Accounts Reports, preparation of
annual plans, budgets, and forecasts.

• Assist management with accurate and timely financial analysis to support various functions in maximizing business performance.
• Build financial models using data from economic systems and other sources to support business decisions and the execution of
strategic and tactical initiatives.
• Provide comprehensive financial and commercial advice and guidance to the business cell.
• Prepare & present the monthly financials, P&L, Balance Sheet, and Cash Flow.
• Prepare monthly, quarterly, and annual Management Accounts reports.
• Preparation of annual plans, budget, and forecast.
• Monitor the company sales, margins, and expenses against budgets and actively participate in cost control.
• Established and maintained strong business partnerships and cross-functional relationships for better decision-making/support.
• Have proper coordination with the Information Office to ensure management accounting information and reports are prompt,
accurate, reliable, and relevant to the needs of the business.
• Provide financial input to all projects and lead all economic projects within the kingdom.
• Preparation of business cases for innovations and assess their feasibility.
• Perform ad-hoc reporting and analysis as needed.

Monthly Review of the Financial Results and report it to the management.
• Monthly Prepare P&L statements for more than 300 stores around the kingdom.
• Budgeting the operation expenses and labor costs for more than 300 stores around the kingdom.
Jan 2012 - Dec 2015
• Monitor the Daily Funds Position, plan for Cash Management and deal with the Banks for any temporary fund arrangements.
• Actively participate in the annual planning, quarterly review, and latest estimate processes by providing support and analytics.
• Carried out “Retail Financial Management (RFM 101) - Training course, ” which was delivered kingdom-wise as training for the
Regional Finance & Operation Teams
• Providing the Operations team with daily, weekly, and monthly reports of Sales and other associated activities to maintain control
and efficiency.
• Monthly monitor the regional performance and present it to operation directors & VP.
• Controlling & monitoring stock levels & Stock Movement to help minimize blockage of resources & optimum utilization of funds and
to avoid dead & sleeping stocks.
• Preparation, Presentation & Review of the operational results, Analyzing Budget variations, suggesting improvement and corrective
measures to achieve per set targets.
• Provide the Operations team with reports that help them in day-to-day activity.
• Coordinating with the GL team to review the accruals before Monthly Closing.
• Calculation of Stores Bonus.
• Participate in various projects (Cost Control Project and Non-Food Project)