Regional Sales Manager/
SBI Cards & Payment Services Limited
Total years of experience :12 years, 10 Months
• Managed comprehensive business operations for Point of Sale (POS) activities and Co-Branded Partnerships in the Rest of Karnataka, as well as LG initiatives in the South Region.
• Directed and coached a strong team, including four area managers and over 200 frontline sales and operations staff.
• Achieved a 20% increase in productivity by launching a successful MOU activation process, resource optimization, and a strategic monitoring system for Premium and Basic Cards.
• Crafted unique incentive programs and spearheaded sales promotions at point-of-sale, incorporating product demonstrations to increase adoption among partners and customers.
• Additionally, expanded the retail network throughout the rest of Karnataka, enhancing consumer credit card sales and market penetration through point-of-sale, storefronts, and co-branded partnerships.
• Devised business strategies aimed at exceeding sales goals and increasing profitability through active prospecting, customer satisfaction, and solid client and partner relations.
• Rolled out an extensive sales training program to improve the teams product knowledge and sales performance.
• Formulated troubleshooting and crisis management plans for business growth and secure data handling.
• Supervised NFTE productivity tracking, monitoring essential business metrics such as carding, approval and decline rates, incentive planning, and Cost of Acquisition (COA).
• Spearheaded a high-performing sales team to double consumer durable loan sales by forging strategic alliances with top-tier retailers, including Pai International and Reliance, achieving 100% of sales targets.
• Drove revenue growth with innovative credit/debit card EMI solutions and effective cross-selling techniques.
• Led recruitment and development initiatives, fostering a motivated sales force to surpass performance benchmarks.
• Executed new merchant and dealer acquisition strategies, expanding market penetration for payment solutions.
• Conducted meticulous dealer payment reconciliations, maintaining financial accuracy and fostering trust.
• Enhanced customer satisfaction through proactive engagement and swift resolution of service issues.
• Orchestrated comprehensive training for store staff and bank branch teams, focusing on lead conversion and promotional tactics.
• Leveraged CRM and TOS platforms to boost productivity, service excellence, and operational efficiency.
• Directed a vibrant sales network consisting of 3 Distributors, 8 Area Distributors, 12 Direct Sales Executives, and 550 retailers, successfully achieving a turnover of INR 3.43 crore and meeting 100% of the target month after month.
• Conducted strategic sales meetings with Distributors and Direct Sales Executives to meet primary, secondary, and tertiary sales goals within the assigned territory, while enhancing the distribution network.
• Offered motivational coaching and guidance to Territory Sales Officers, Direct Sales Executives, and Promoters, ensuring top performance and excellence in sales.
• Facilitated joint retail visits to solidify daily sales operations, boosting sales productivity and quality.
• Played a key role in identifying and recruiting new distributors to enhance market penetration.
• Effectively launched promotional campaigns, exceeding sales objectives through proactive engagement with retailers and the sales force.
• Refined merchandising efforts to improve product accessibility and market presence throughout the territory.
• Performed competitive analysis, providing insights into competitor promotions and pricing to shape corporate strategy.
• Maintained Vodafones operational standards by guaranteeing that all Channel Partners and Direct Sales Executives complied with company policies.
• Concentrated on achieving outstanding Return on Investment (ROI) for Business Partners.
• Directed the production and distribution of purified portable and packaged water across the Bangalore and Tumkur districts.
• Oversaw daily plant operations, working with operators and CBH to monitor primary and secondary sales metrics.
• Recruited new distributors to broaden market penetration and distribution networks.
• Improved distributor involvement through motivational coaching and support to attain performance excellence.
• Conducted thorough competitive analysis, tracking competitor promotions, schemes, and pricing for strategic planning purposes.
• Focused on delivering outstanding return on investment for business partners and stakeholders.
• Enhanced branch productivity and profitability by optimizing internal processes and promoting external sales initiatives.
• Delivered tailored financial solutions to High Net-Worth Individuals (HNIs) and retail clients, meeting targets and
fostering loyalty.
• Successfully expanded the customer base by leveraging referrals and various acquisition strategies to forge new relationships.
• Positioned the branch as a strong contender in the financial market through strategic market entry and consistent business growth.
• Utilized advanced tools such as SRM, FCRM, FPS, and ETS to improve productivity, service quality, and procedural efficiency.
Achievements
• Achieved swift promotion to Senior Relationship Manager within 8 months at ICICI Securities, reflecting remarkable performance and leadership.
• Honored with the Excellence Award in April 2013 at the annual SAMWAAD meet for exemplary contributions at WaterHealth India Pvt Ltd.
• Rapid Career progression to Assistant Manager within two years, attributed to exceptional performance at Vodafone.
• Recognized as Megastar for outstanding performance in 2015-2016 at Vodafone.