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Jana Savic, Marketing Manager

Jana Savic

Marketing Manager· Apartmanija Niš

United Arab Emirates

Bachelor's degree, International Business

Work experience

Total years of experience: 9 years, 0 months

Marketing Manager

January 2025 - Present

Apartmanija Niš

Nis, Serbia

January 2025 - Present

Developing and executing targeted social media campaigns
Conducting performance analysis using Instagram/Facebook Insights
Setting and tracking KPIs for engagement, reach, and conversions
Managing Meta Business Suite and setting up paid promotions
Analyzed audience behavior and adapted strategy accordingly
Created engaging copy and visuals using Canva and CapCut
Company industry:
Hospitality & Accomodation

Site integrated Planning

January 2023 - Present

Philip Morris International

Nis, Serbia

January 2023 - Present

Planning production for filters and repack
Organizing meetings
Using SAP for daily material tracing
Daily production tracking
Work on projects for production optimization
Creating monthly, weekly and daily reports
Waste reduction through better planning
Scenario planning and decision-making under uncertainty
Cross-functional collaboration (with Production, Procurement, Logistics)
Demand-based plan optimization
Communication with external market
Company industry:
Tobacco Products Manufacture

Marketing member

November 2021 - November 2024

Mensa Serbia

Belgrade, Serbia

November 2021 - November 2024

Finding content for media
Creating content
Social media development
Company industry:
Non-profit Organization
Job role:
Marketing and PR

Social Media manager

January 2024 - January 2024

KS Paradiso

Nis, Serbia

January 2024 - January 2024

Developed and implemented content strategies tailored to the beauty and wellness industry
Created educational and promotional content focused on skincare, treatments, and seasonal services
Managed daily Instagram presence, including posts, stories, reels, and community interaction
Planned and executed campaigns for special offers, new service launches, and beauty tips
Collaborated with cosmeticians to capture before/after visuals and real-time client experiences
Designed branded visuals using Canva, maintaining aesthetic consistency
Increased profile reach and engagement through targeted content and hashtag research
Answered DMs and coordinated appointment bookings via social media
Monitored performance insights and adjusted strategy to improve visibility and engagement
Company industry:
Perfume & Cosmetics

Marketing manager

August 2017 - January 2024

Uslužni centar Savić

Nis, Serbia

August 2017 - January 2024

Creating and implementing digital marketing strategies
Planning and managing content calendars for social media
Designing visual and written content tailored to the target audience
Managing and optimizing social media platforms (Instagram, Facebook)
Increasing community engagement and follower growth
Running Meta Ads campaigns and tracking performance metrics
Collaborating with teams to align content with brand goals
Monitoring trends to adapt content and strategies accordingly
Company industry:
Hospitality & Accomodation

CMS Business Support Specialist

January 2021 - January 2022

Bosch

Belgrade, Serbia

January 2021 - January 2022

Supporting SEO optimization activities across multiple markets
Support maintaining the Content Management System (CMS)
Support maintaining website content for roll-out in different in roll-outs of localized website versions for international markets
Ensuring consistency and accuracy across digital platforms
Cooperating with cross-functional teams (marketing, product, IT)
Troubleshooting CMS-related issues and providing support to local teams
Company industry:
Automotive Dealership & Distributor

Organization Committee VP Community Manager of YouthSpeak Forum 2019

February 2019 - September 2020

AIESEC

Belgrade, Serbia

February 2019 - September 2020

Created and managed the social media strategy and content calendar for the YouthSpeak Forum
Planned and coordinated all online communication before, during, and after the event
Collected, curated, and published promotional materials (photos, videos, testimonials)
Managed delegate communication through emails, DMs, and info campaigns
Supported overall marketing execution and audience engagement campaigns
Collaborated with other departments (logistics, partnerships, speakers) to align messaging
Helped ensure a high level of participant experience and online visibility for the event
Company industry:
Non-profit Organization

VP of finance for 115th National conference

April 2019 - May 2020

AIESEC

Belgrade, Serbia

April 2019 - May 2020

Created and monitored full financial plan and budget for the 115th National AIESEC Conference
Managed budgeting, forecasting, and expense control for a multi-day national event
Tracked all cash flow and ensured compliance with financial policies and reporting standards
Coordinated with logistics, venue, and sponsorship teams to align costs and payments
Prepared and presented financial reports before, during, and after the event
Ensured timely payments and maintained transparent financial records for audit purposes
Collaborated with national and local AIESEC leadership for financial planning and decisionmaking
Company industry:
Non-profit Organization

Assistant

January 2017 - January 2017

Dobro

Nis, Serbia

January 2017 - January 2017

Assisting with appointment scheduling and calendar management
Supporting daily office operations and administrative tasks
Managing communication with clients and partners
Organizing and maintaining digital and physical documentation
Providing logistical support to the management team
Ensuring smooth workflow and prioritizing urgent requests
Company industry:
Other Healthcare Services

Education

Faculty of Economics

November 2025

November 2025

Bachelor's degree, International Business

Serbia

School "Svetozar Marković"

July 2017

July 2017

High school or equivalent, Science and Mathematics major

Serbia

Skills

Social Media
Expert
Social Media
Expert
SEO
Expert
SEO
Expert
Social Media Marketing
Expert
Social Media Marketing
Expert
Digital Marketing
Expert
Digital Marketing
Expert
Marketing
Expert
Marketing
Expert
Graphic Design
Intermediate
Graphic Design
Intermediate
Public Relations
Intermediate
Public Relations
Intermediate
Brand Management
Intermediate
Brand Management
Intermediate
Project Management
Intermediate
Project Management
Intermediate
Digital Marketing
Intermediate
Digital Marketing
Intermediate
Administration
Beginner
Administration
Beginner
Marketing
Intermediate
Marketing
Intermediate
Branding
Intermediate
Branding
Intermediate
OPERATIONS
Intermediate
OPERATIONS
Intermediate
CONTENT STRATEGY
Intermediate
CONTENT STRATEGY
Intermediate
DIGITAL COMMUNICATIONS
Intermediate
DIGITAL COMMUNICATIONS
Intermediate
CROSS FUNCTIONAL COORDINATION
Intermediate
CROSS FUNCTIONAL COORDINATION
Intermediate
LEADERSHIP
Intermediate
LEADERSHIP
Intermediate
DETAIL ORIENTED
Intermediate
DETAIL ORIENTED
Intermediate
ENTHUSIASM
Intermediate
ENTHUSIASM
Intermediate
MANAGEMENT
Intermediate
MANAGEMENT
Intermediate
CREATIVITY
Intermediate
CREATIVITY
Intermediate
PLANNING
Intermediate
PLANNING
Intermediate
SAP APPLICATIONS
Intermediate
SAP APPLICATIONS
Intermediate
MANUFACTURING OPERATIONS
Intermediate
MANUFACTURING OPERATIONS
Intermediate
SCENARIO PLANNING
Intermediate
SCENARIO PLANNING
Intermediate
DECISION MAKING
Intermediate
DECISION MAKING
Intermediate
PROCUREMENT
Intermediate
PROCUREMENT
Intermediate
COMMUNICATIONS
Intermediate
COMMUNICATIONS
Intermediate
SOCIAL MEDIA
Intermediate
SOCIAL MEDIA
Intermediate
FINANCE
Intermediate
FINANCE
Intermediate
Microsoft 365
Intermediate
Microsoft 365
Intermediate
Public Speaking
Intermediate
Public Speaking
Intermediate
Content creation
Intermediate
Content creation
Intermediate
Microsoft Excel
Intermediate
Microsoft Excel
Intermediate
Social Media Marketing
Expert
Social Media Marketing
Expert
Microsoft Office
Expert
Microsoft Office
Expert
PPC
Intermediate
PPC
Intermediate
Search
Intermediate
Search
Intermediate

Social profiles

Languages

Serbian

Native Speaker

English

Expert

German

Beginner

French

Beginner

Russian

Beginner

Memberships

Mensa Serbia

Member

February 2021

Training and Certifications

Certifications
ECDL
Mar 2023
Category B driving licence
Multimedia school of journalism
Aug 2019