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Jean-Michel Carcassonne, General Manager

Jean-Michel Carcassonne

General Manager·BESPOKE INDUSTRIES

United Arab Emirates

Master's degree, International Hospitality Management

Work experience

Total years of experience: 12 years, 8 months

General Manager

June 2020 - August 2021

BESPOKE INDUSTRIES

Dubai, United Arab Emirates

June 2020 - August 2021

In charge of business & product development

Implementation of production system

Factory management

Marketing & Sales strategy

Company industry:
Business Consultancy Services
Job role:
Hospitality and Tourism

Brand Manager New Generation Products

November 2016 - March 2020

BRITISH AMERICAN TOBACCO

Lausanne, Switzerland

November 2016 - March 2020

New category launch & development

Market intelligence & recommendations

Retail communication, Digital & HORECA activation strategy

Budget under responsibility 7 million CHF / Year

Company industry:
FMCG
Job role:
Marketing and PR

Trade marketing Executive

May 2015 - August 2016

BRITISH AMERICAN TOBACCO

Lausanne, Switzerland

May 2015 - August 2016

Brand activity planning: manage all BAT brand & Promotion cycle activities

Optimize brand cycle: develop and innovate retail solutions to reinforce brand visibility

Company industry:
FMCG
Job role:
Marketing and PR

Opening Manager

January 2014 - July 2014

The Hamburger Foundation

Geneve, Switzerland

January 2014 - July 2014

In charge of the restaurant opening and overall organisation (staffing training, selection of suppliers...)

Definition of a New Oyster bar concept

Company industry:
Catering, Food Service, & Restaurant
Job role:
Hospitality and Tourism

Co Founder

January 2012 - December 2013

Vendôme Paris SAS

Paris, France

January 2012 - December 2013

Development of a new functional drink, aroma, formula, production plan

Creation of the business plan, financial planning,

Winner of: “Tremplin innovation” - Approach private equity funds for a capital raising

Company industry:
FMCG
Job role:
Beauty and Fashion

Beverage And Food Director

September 2009 - January 2013

Hotel Beau Rivage

Nyon, Switzerland

September 2009 - January 2013

In charge of 3 Restaurants Sales & Events (3 points of sales and a conference center)

Budget forecast, Sourced and purchased all equipment, goods and stock

Staff training, Reporting to GM & Shareholders

Company industry:
Hospitality & Accomodation
Job role:
Hospitality and Tourism

Assistant Director

January 2007 - July 2007

M ON THE BUND & M GLAMOUR BAR

Shanghai, China

January 2007 - July 2007

Internship position

Company industry:
Catering, Food Service, & Restaurant
Job role:
Management

Head Waiter

January 2005 - July 2005

HOTEL DE PARIS

Monaco, Monaco

January 2005 - July 2005

Internship

Company industry:
Hospitality & Accomodation
Job role:
Hospitality and Tourism

January 2004 - July 2004

January 2004 - July 2004

Education

ECOLE HOTELIERE DE LAUSANNE

January 2009

January 2009

Master's degree, International Hospitality Management

Switzerland

Bachelor of Science in International Hospitality Management & HES/SO Diploma, “Economiste d’Entreprise”, Major in Corporate and Real Estate Finance

Skills

BUDGETING
Expert
BUDGETING
Expert
DEVELOPMENT
Expert
DEVELOPMENT
Expert
MARKET PLANNING
Expert
MARKET PLANNING
Expert
RETAIL
Expert
RETAIL
Expert
STRATEGIC
Expert
STRATEGIC
Expert
CONCEPT DEVELOPMENT
Expert
CONCEPT DEVELOPMENT
Expert
BUSINESS PLANS
Expert
BUSINESS PLANS
Expert

Languages

English

Expert

French

Expert

Mandarin

Beginner

Spanish

Intermediate