Area Manager GCC and Indian Subcontinent
LVMH Fragrance Brands
Total des années d'expérience :20 years, 6 Mois
• Managed 3 brands (Givenchy, Fendi and Kenzo) including more than 1500 SKUs and a portfolio of 11 Million USD
• Reported to the GM, managed 11 distributors’ purchases and wholesale to reach the forecasted budget
• Grew the business by an average of 12% VS 2013 (highest results in the company)
• Set plans with the distributors to increase trade sell out in 6 countries
• Developed with the Marketing department and distributors novelties launch plans
• Held regular meetings with retailers to follow up and improve ranking, sell out and marketing activities
• Managed distributors’ P&L as well as forecasting annual purchases and sell in
• Monitored the distributors’ stock on hand regularly against overstocking and set plans to re-boost slow references and liquidate old lines
• Budget and Landing preparation with the Finance Department
• Develop key accounts relationship and Marketing plans
• Supervised Educational Software Sales
• Identify business development opportunities
• Set Marketing strategies for the Gulf region
• Set the targets for each territory and product
• Coordinate with HR department to develop team members skills
• Develop and update the training process for new recruits
• Set and develop Above The Line and Below The Line promotions
• Set Marketing plans for new products launching across the Gulf countries
• Manage an 8 million Dollar portfolio
• Develop team leadership skills through monitoring and supporting team members
• Develop new and redesign sales aid tools
• Supervise 10 team members
• Elaborate job offers and compensation packages for team members in collaboration with the HR department
• Evaluate team members' performance through yearly appraisals