Marketing and Communications Officer
SNF Development Center
Total years of experience :11 years, 11 Months
•Managed internal and external communications
•Created, managed, and maintained an up to date social media, web, and digital engagement plan including daily monitoring, posting, and content development
•Conducted an on-going social media research and development and ensured digital marketing content aligns with the company’s identity and message
•Developed and implemented strategies to increase exposure and brand awareness for the organization and the cause
•Maintained a database of all contacts and identified new corporate organizations and potential supporters
•Managed communication with third party and coordinated in all of their marketing requirements needed in events, CSR projects, etc.
•Designed and disseminated marketing collateral that increased the brand’s visibility among stakeholders
•Planned, organized, and designed the company's monthly newsletter
• Prepared and conducted high impact presentations
• Reviewed all major deliverables to ensure quality standards and client expectations were met
• Ensured processes and procedures were followed through, quality standards were met, and that projects were profitable
• Responsible for all client communications, conflict resolution, and reasonable compliance of promised deliverables to clients
• Ensured that client issues were dealt with in an efficient and effective manner, informing Account Manager, Business Director or Managing Director of any problems
• Provided regular two-way communication between the client and internal team so as to ensure strong team representation and proper setting of client expectations.
• Remained constantly updated with company capabilities and service and upgrade knowledge of the digital marketing solutions so as to effectively communicate all offerings to the client
• Collected data on customer demographics, preferences, needs, and buying habits to identify potential markets and factors affecting product demand
• Compiled, recorded, and coded results and data from interviews or surveys
• Seek and provided information to help companies determine their position in the marketplace
• Liaised with clients to determine their expenses, income, insurance coverage, financial objectives, tax status, risk tolerance, or other information needed to develop a financial plan
• Advised clients on strategies in insurance coverage, investment planning, cash management and other areas to help them reach their financial objectives
• Managed and updated client portfolios
• Contacted clients regularly to discover changes in their financial status
• Built and maintained my own client database