Katrina Bastan, Events Coordinator

Katrina Bastan

Events Coordinator

FLC Marketing

Location
United Arab Emirates - Dubai
Education
Bachelor's degree, Tourism
Experience
14 years, 1 Months

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Work Experience

Total years of experience :14 years, 1 Months

Events Coordinator at FLC Marketing
  • United Arab Emirates - Dubai
  • My current job since September 2016
PR and Marketing Manager at Tower Club, Inc.
  • Philippines
  • August 2012 to March 2016

• Responsible for creating member events and activities, and assists with information dissemination on F&B promotions which will contribute to the Club’s profitability, social and cultural events.
• Establish and maintain an effective events and activities program to uphold the good image and increase member usage of the Club.
• Coordinate and oversee all events and activities with all Department Heads and Management.
• Ensures Club events and activities are communicated through effective distribution channels via fax, email, monthly calendar, newsletter, posters, flyers and other collateral materials to members and Tower Club associates, including email and fax messages.
• Acts as the point person in the communicating and coordinating all club information (F&B promotions, member events and activities), ensuring maximum media mileage, press relation.
• Finalizes all copies of promotional materials. Establishes timely deadlines of said materials and liaises with printers, writers’ sponsors and other suppliers.
• Conversant with all Club facilities, programs and promotions. Acts as primary point of contact on all concerns pertaining to the membership.

Marketing Coordinator at Best Western Plus Antel Hotel
  • Philippines
  • April 2012 to July 2012

• Assist with presentation of hotel information in the media, our brand website, on industry websites and directories and all other relevant online, social media and paper-based publications.
• Assist the Marketing Manager in all marketing or public relations focused projects.
• Manage creative support requests, ensure all pieces are developed in line with brand standards and delivered in accordance with deadlines.
• Assist the Marketing Manager evaluating the performance of our branded website and give suggestions for how to promote and improve the presence of the resort on the web, with the aim to increase the number of bookings and overall production while keeping the website up to date.
• Monitor and assess the property’s reviews on online portals, ensure that official feedback 
• Assist in evaluating the online presence and rate position of immediate competitors.

Marketing Coordinator at Rakso Travel and Tours
  • Philippines
  • January 2011 to March 2012

• Assist in the design and production of promotional materials including
brochures, enrolment forms, newsletters, posters and the website
• Management and development of Social Media sites - Facebook and Twitter
• Assist with the development of sales, customer service, and presentation
uniformity across the group in-line with brand
• Network with operators and agents
• Planning trade shows and blitz

Digital Marketing Coordinator at Codelean, Inc.
  • Philippines
  • November 2009 to December 2011

• Proactively manage a strong online presence of the property based website on all major search engines
• Researching the web for opportunity to increase business in the ‘online world’
• To facilitate e-marketing and direct marketing initiatives
• Managing analytics of social media pages
• Research online market intelligence
• Manage SEO on Website and creates conversion tracking

Education

Bachelor's degree, Tourism
  • at St. Paul University
  • March 2010

Specialties & Skills

Event Management
Public Relations
Marketing
Adobe Photoshop
Illustrator
Microsoft
Photoshop

Languages

English
Expert
Filipino
Native Speaker