khaled Bahnihi

Pro-Ven is a hands-on business development and marketing firm that work with companies to grow and maximize their sales and profits through strategy implementation

● Restructured the whole marketing department, and developed the required job descriptions along with the KPIs.
● Managed the marketing and sales team and directed them towards company goals and targets.
● Developed online and offline multi-channel lead generation strategy.
● Developed lead generation management system to keep track of campaigns’ performance.
● Optimized sales funnels through restructuring the whole funnel and developing irresistible offers.
● Maximized and optimized sales conversion rates, and profits generated from current customers through utilizing potent strategies and programs like up-selling, cross-selling, developing continuity programs, etc.
● Developed a sequential follow-up messaging that integrates in marketing campaigns to maximize response rates.
● Engineered and executed joint venture strategies for the purpose of maximizing company’s sales as well as adding complement products and services that can enhance the company’s products further.
● Developed and tested different landing pages as well as lead magnets to optimize the company’s lead generation further.

Arab Moltaqa Investments Company, a Dallah Al Baraka member, is a private equity firm with a modest portfolio companies that seeks to expanding and maximizing the current portfolio’s value

● Conducted a complete strategy makeover for a financial leasing firm in the company’s portfolio to fully optimize the business and maximize its value.
● Engineered joint ventures for generating more leads and creating a unique value proposition for the financial leasing firm.
● Designed and formulated a lead generation and lead conversion system that would fully optimize the customer acquisition strategy.
● Evaluated new investment opportunities through assessing the company's business model, and determining the gaps within the company, as well as the company's room for growth.
● Entitled for assessing the subsidiaries corporate strategies to fully optimize the business and maximize the shareholders value.
● Utilized direct marketing strategies to support the company in sourcing deals and new potential investments.

Investment Manager

Orbis Capital & Investment, a boutique advisory and investment firm based in Cairo, Egypt. The firm works with small and medium enterprises focusing on expanding and growing its portfolio

● Designed and formulated fund prospectus presentation that aims to raise a private equity fund that focuses on specific industries in Egypt.
● Prepared private placement memorandums for injecting and raising capital.
● Developed several comprehensive scenario based financial models for several companies operating in the food & beverage sector.
● Assessed different franchising models through quantifying the franchising model to reflect the most appropriate royalty fees, franchise fees and initial fees for the franchisee and franchisor.
● Assessed different investment options through considering the ROI, NPV, IRR and payback period.
● Conducted valuation for several targeted acquisition companies.
● Designed and delivered a funding and investment standard operating procedures for a government body in Abu Dhabi.

Business Consultant
Quick-Wins, a strategic advisory company headquartered in Dubai, offering consulting services for large and multinational companies.

● Developed comprehensive market studies and leveraged it though capitalizing on market gaps and opportunities found.
● Developed a comprehensive scenario based financial model that considers all investment elements, revenue and cost streams, in addition to capital budgeting and financial analysis.
● Involved in several restructuring projects for the purpose of corporate governance or post business strategy setting.
● Conducted benchmarking analysis on business models, organization structures, product offerings and corporate strategies.
● Redesigned a complete sales model, through revisiting products offering, sales force performance, developing a new compensation system, restructuring career path and job grades, redefining job descriptions, developing new reporting system and strategic recruitment.
● Developed franchising models for several companies in different fields, alongside with franchising manuals and agreements to be used as a strategic tool for business expansion and growth.
● Involved in HR restructuring projects, through conducting job analysis, job descriptions, designing all business processes and developing reporting systems.
● Advised on several M&A deals for a media group on a very high level basis, to ensure the deal is strategically aligned with the overall corporate strategy.
● Developed a value creation training material designed for training the C level, board of directors and top managers within a conglomerate in Qatar.
● Acted as a member of the R&D committee with the objective of reviewing, evaluating and upgrading the R&D work and tools developed for assisting consultants.
● Helped out the business development team through determining clients needs and coming up with the most appropriate scope of work for the consulting projects.

I.C.E, a chemical manufacturing company that has been founded with the purpose of filling in the industry and market gaps of the industrial chemicals market in Egypt

● Worked as an External Strategic Advisor, advising on the strategic business directions, business and financial deals, in addition to all the strategic marketing initiatives and business strategy implementation.
● Formulated the Business Strategy and Business Plan of the company.
● Prepared a feasibility study for the company to assess the business model and the financial performance.
● Conducted several meetings with different investors for discussing the company’s purpose, strategy, business model, capital required, and the expected financial performance.
● Raised the required capital for starting up and operating the company.
● Engineered joint venture deals for enhancing and optimizing the company’s production capacity, through automating most of the production process.