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khaled fahmy, Retail Director

khaled fahmy

Retail Director·Al Safy Group Mobilaty:

Egypt

Bachelor's degree, Accounting section

Work experience

Total years of experience: 23 years, 7 months

Retail Director

January 2019 - Present

Al Safy Group Mobilaty:

Cairo, Egypt

January 2019 - Present

• Started new project (Mobilaty Retail chain) for Handsets & Accessories multi
brands & turning it from an idea into reality.
• Choose the shops locations, layouts, and guidelines with the aid of a designer,
display layout and the whole shop look and feel.
• Set creative opening plans.
• Hiring staff, creating job descriptions for each position and KPIs for each role.
• Choosing the uniform design.
• Choosing the best operating system (Microsoft Dynamics 365) to be
implemented in all stores.
• Managing Mobilatys partnership with Banks & Financials companies to avail more
than one payment method in our chain and facilitate the buying process.
• Managing MOBILATYS P&L.
• Overseeing and managing all commercial aspects of the companys operations.
• building strategic partnerships, and optimizing customer engagement,
contributing to business growth.
• Managing suppliers relationship with MOBILATY.
• Putting MOBILATYS sales & Marketing strategy.
• Track, measure and analyze commercial metrics using KPIs.
• Opened 22 stores up and running within 12 months, all of them in a premium
location.
•

Turn over more than 40 million per month.
• Managing more than 130 employees.
• Compete with big retailers in the market and have a good positioning in the
market in our industry in a small period.
Company industry:
Retail & Wholesale
Job role:
Sales

Commercial Director

January 2018 - January 2019

City Glass Manufacture:

Cairo, Egypt

I found this job using Bayt.com

January 2018 - January 2019

• Develop, plan, and implement commercial plans and strategies.
• Always strive to accelerate and encourage companys growth and success.
• Perform market research and analyze threats and opportunities.
• Implement new customer acquisition strategies.
• Manage existing client relationships.
• Collaborate with, coordinate and train diverse teams such as marketing, sales,
and customer service.
• Establish and manage long-term relationships with stakeholders.
• Understand the requirements of existing customers.
• Track, measure, and analyze commercial metrics using KPIs.
• Manage and track expenditures, financial goals and budgets.
• Hired new local distributor.
• Open new markets (Brazil) & (Argentina).
• Increased & segmentation our products.
• Succeeded to increase the sales numbers with Libya & Algeria
• Succeeded to enter our products in Cheese companies (Panda & Obour land).
Company industry:
Manufacturing
Job role:
Manufacturing

Head of Devices

October 2015 - January 2018

Rizkalla:

Cairo, Egypt

October 2015 - January 2018

• Responsible for Devices business in Rizkalla.
• Managing forecast, ordering, supplying, Pricing and stock management of Alcatel,
Sony handsets & PlayStation.
• Work closely with Operators (Vodafone, Orange & Etisalat) and Key retailers
(Raya, B-tech and Carrefour).
• Responsible for Marketing, identifying and implementing new ideas inside Rizkalla
retail stores, operators & key retailers.
• Managing Rizkalla Handsets retail 11 stores (Shop in Shop & independent stores)
concerning management (team of 40 persons), supplier relationship, deals
negotiations & Marketing activities across all stores.
• Managing the operations in Rizkalla retail & managing the P&L for this business.
• Set Rizkalla retail strategy short term and long term.
• Managing Rizkalla After sales service for (Alcatel, Sony & PlayStation).
• Succeeded in leading a number of substantial changes such re-constructed after
sales department which used to operate with 20 persons and number of cases
25000 units per year to be 120 persons and 180000 units per year and opened
new stores and collections points to cover all over Egypt, 5 after sales service
stores achieved net profit (2016) of 3M EGP.

In Retail to engineering & Accessories part in Rizkalla
retail and hired new team responsible only for handsets & Accessories a process
that resulted in a significant increase in sales numbers.
• Also succeeded to transformed Rizkalla retail in handsets to market leadership
position concerning of handsets & Accessories in less than one year and half.
Company industry:
Telecommunications
Job role:
Sales

Devices Manager

December 2013 - October 2015

Rizkalla:

Cairo, Egypt

December 2013 - October 2015

• Responsible for Devices business in Rizkalla.
• Managing forecast, order, supply and Pricing of Alcatel, Sony, PlayStation and
Philips.
• Managing Devices Stock, a cross Rizkalla.
• Manage good relations with our Partners Alcatel, Sony, PlayStation and Philips.
• Work closely with Operators and Key retailers (Raya, B-tech and Carrefour).
• Responsible for identifying and implementing new ideas.
• Managing after sales service in Rizkalla.
Company industry:
Telecommunications
Job role:
Management

Terminals Operations Sr. Team Leader (Marketing).

January 2012 - November 2013

Etisalat

Cairo, Egypt

January 2012 - November 2013

• Handling the Handsets & Accessories portfolio within Etisalat retail & Corporate.
• Ensure continuous and smooth workflow for handsets and accessories operations
within retail & corporate.
• Communicate with different departments in the company as well as business
partners to meet business targets.
• Manage good relations with Etisalat accessories/handsets vendors and internal
customers.
• Follow up on the updates of the vendors roadmaps.
• Place and Follow up the Purchase Orders issuance for the chosen products with
the Procurement Department in a timely manner.
• Monitoring the Handsets & Accessories price change in the market to ensure that
we deliver the best price in the market.
• Responsible for identifying and implementing new ideas (Exclusive deals and
products).
• Introduce new activity inside our retail (Promos) relating to handsets.
• Issue Payment Memo and send it to our management to sign it, follow up the
memo with our finance to insure that will get the money on time without delay.
• Ensure that the retail stores return the DOA items on time.
Company industry:
Telecommunications
Job role:
Sales

Senior Sales Manager (Country Manager)

January 2011 - January 2012

Alcatel One touch

Dubai, United Arab Emirates

January 2011 - January 2012

Responsible for telecom business for the Middle East region.
• Responsible for Sales, Marketing, Product Management, profitability for Telecom
and Data Cards (USB Modems).
• Work closely with Operators of Each Country.
• Work with business partners to develop a launch plan & implementation of the
agreed activities.
• Ensure achieving Demand Plan Accurate target achievement through central
Monthly Forecast Review.
• Execute integrated commercial Plan to develop the annual target & channel plan
by country.
• Managing forecast, order, supply from Factory, & finance issues.
• Monitoring & follow-up Total Trade Spend & budgets vs. Targets.
• Succeeded to increase the market share of Alcatel in Egypt market from 0% to
5%.
• Increased Alcatel market share in Vodafone Egypt to 26%.
• Succeeded to place shared activity with Orange Egypt on specific Smart device
(PIXI Device) with large numbers of devices (400, 000 devices).
• Hired new distributor in Aman (Telco village) and also Lebanon.
Company industry:
Telecommunications
Job role:
Sales

Terminals Operations Team Leader (Retail

January 2009 - January 2011

(VODAFONE):

Cairo, Egypt

January 2009 - January 2011

• Handling the Handsets & Accessories Range within VODAFONE EGYPT Retail.
• Ensure the continuous and smooth workflow for handsets and accessories
operations within VODAFONE EGYPT Retail.
• Interact with other corresponding functions within VODAFONE EGYPT
OpCos/Group, attend the periodic conference calls, share VODAFONE EGYPT
inputs and take the assigned action points into execution.
• Manage good relations with VODAFONE EGYPT accessories/handsets vendors and
internal customers.
• Follow up the updates of the vendors roadmaps.
• Place and Follow up the Purchase Orders issuance for the chosen products with
the Procurement Department in a timely manner.
• Create operational Business Cases when needed.
• Handling the Accessories Roadmap and Portfolio in the VODAFONE EGYPT.
• Monitoring the Handsets & Accessories prices change in the market to ensure
that we offer the best price in the market.
• Managing Handsets & Accessories Distribution for 48 Vodafone outlets and
managing the warehouse plans for distribution and receiving Handsets &
Accessories.
• Maintain Handsets & Accessories stock level at the warehouse & Vodafone Retail
stores to prevent Diversion to slow moving items, and reordering level to exclude
any shortage of these strategic items.
• Responsible for the distribution Plan for Handsets & Accessories from the
warehouse to Vodafone Retail Stores.
Company industry:
Telecommunications
Job role:
Sales

Terminals Operations Senior Specialist Device Management & Supply Chain

January 2007 - January 2009

(VODAFONE)

Cairo, Egypt

January 2007 - January 2009

• Handling the Accessories Roadmap and Portfolio in the VODAFONE EGYPT.
• Handling the Accessories at Vodafone Shops to ensure smooth day to day
operations, fulfilling consumer marketing targets.
• Monitoring the Accessories prices change in the market to ensure that we
deliver the best price in the market.
• Managing supplier relationship to achieve business targets.
• Communicate with different departments in the company as well as business
partners to meet business targets.
• Reporting Accessories progress and contribution to business targets (Timely
reporting of Accessories condition, stock, DOA, revenue, profit).
Company industry:
Telecommunications
Job role:
Sales

Senior Sales Rep.

January 2005 - January 2007

(Vodafone)

Cairo, Egypt

January 2005 - January 2007

• Handling the customer problems and maintaining a high level of customer
satisfaction.
• Implement the new products, services and promotions in the shops.
• Communicate with the customers to attract them for our products.
• In Addition to Managing the shift and monitoring the team work.
Company industry:
Telecommunications
Job role:
Sales

Sales Representative (Material Handling

January 1999 - January 2001

MANTRAC (CATERPILER EGYPT)

Cairo, Egypt

January 1999 - January 2001

• Preparing financial and technical offers.
• Studying tenders, contacting consultant key persons.
• Developing new accounts and handling existing accounts.
Company industry:
Industrial Engineering & Automation
Job role:
Sales

Education

EL Gmail School

January 1998

January 1998

Bachelor's degree, Accounting section

Kuwait

GPA (rating): Good

GPA (rating): Good

Case study of national consumption of food against GDP

Alexandria University

January 1998

January 1998

Bachelor's degree, Accounting

Egypt

GPA (point): 4.0 out of 4

GPA (point): 4.0 out of 4

Case study of National food consumption against GDP. Market Trends and analysis .

Skills

Work Life Balance
Expert
Work Life Balance
Expert
Leadership
Expert
Leadership
Expert
Target Oriented
Expert
Target Oriented
Expert
Time Management
Expert
Time Management
Expert
Sales
Expert
Sales
Expert
Microsoft office
Expert
Microsoft office
Expert
ERP
Expert
ERP
Expert
Microsoft dynamics 365
Expert
Microsoft dynamics 365
Expert
Odoo
Expert
Odoo
Expert
SAP
Expert
SAP
Expert
agile training
Expert
agile training
Expert
IOT
Expert
IOT
Expert
IT solutions
Expert
IT solutions
Expert

Languages

Arabic

Native Speaker

English

Expert

Training and Certifications

Certifications
Customer Service. Communication Skills. Sales

Hobbies and interests

football