Digital Marketing & E-commerce manager
flynas
Total years of experience :14 years, 4 Months
I'm Managing All flynas digital communications & strategy. and ensure we're generating the Maximum ROI out of all our digital marketing activities.
Develop comprehensive Digital Media strategy approach
* Manage and deliver multiple work streams for various types of digital projects
* Act as the hub of communication for the project - in regular contact with internal and external partners
engaged in delivering our services.
* Work with client’s third party agencies and suppliers to jointly scope, manage and deliver campaigns when
Appropriate.
* Work with internal teams to help define project scope, resource requirements and cost estimates for
projects.
* Be on top of projects and know the status of timings, key milestones, budgets, resourcing etc. at all times
* Understand the key technical aspects of the development process for website delivery, email delivery, online
advertising, digital outdoor etc. as appropriate to our client.
* Responsible for ensuring that relevant clients and account team members are kept up to date on project
developments: changes in timings, costs and any issues arising
* Build a partnership relationship with our clients to Ensure that all documentation, costing, briefs, scopes and
presentations are of the highest possible standard to ensure we’re driving quality at every stage of our
projects
Participate in development and management of effective integrated media plans and buys
* Develop objectives strategies and plans
* Maintain media plans including changes, budgeting, execution, reporting, optimization and invoice
reconciliation
* execute all digital plans and report to the client according
* Ensure account and creative team is apprised of changes to the placements by producing the Creative and
Specs Worksheet
* Develop paid search campaign recommendations in Google Ad-words
* Stay apprised of industry standards, new media programs/opportunities and can advise on new ways to reach
targets!
* Develop and fosters strong relationships with media partners
* Analyze web metrics, provide campaign effectiveness reports to clients, and recommend optimizations when
appropriate to improve media performance
Supervisor for all the team members and all the other departments shaded points
• Manage the relationship with the portals and deliver recommendations to enhance the campaigns
performance
• Hub between the upper management and the traffic department
• Manage and coordinate the work load and ensure a smooth work flow
• Manage the relationship with the clients and ensure they’re satisfied and we’re meeting their
Expectations
• Manage other duties such as deliver inventory reports, google Ad-words, finance issues, effective
measures tagging .etc.
• Handling trafficking KSA account campaigns
E-marketing & Traffic Executive - Net advantage (July 2010 - July 2012)
Responsibilities:
• Check the received creative to ensure it fits each portal standard specs
• Launching campaigns (display and social), delivering screenshots and reports
• Optimizing the live campaigns on daily basis
• Support the sales team and clear their vague points
• Search for new ad executions and recommend the affective ones
• Deliver the final reports, insertion order and invoicing assets to the finance team
courses: Princess Sumaya University for Technology (2006 – 2010)