Lab Division Sales Supervisor
Horizon Medical Supplies
Total years of experience :11 years, 6 Months
Areas of expertise:
-Business Development/ Strategic Planning
-Product Launches/ Promotions/ Marketing
Devising & implementing pre & post marketing activities for successful launch of new products.
Conceptualising and implementing marketing activities such as, doctors’ meets, CME, conferences, etc. for enhancing brand awareness resulting in increased prescriptions & sales.
Planning and implementing new promotional strategies such as selecting / targeting the KOLs (Key Opinion Leaders) in the field as a part of market development and brand building effort.
-Key Account Management
Developing relationships with key decision-makers in target organizations for business development evolving market segmentation & penetration strategies to achieve targets.
Interfacing with clients for suggesting the most viable product range and cultivating relations with them for securing repeat business.
-Team Management
Monitoring, recruiting manpower & ensuring quality deliverables in the market, providing direction, motivation & training to the field sales team for ensuring optimum performance.
Training & monitoring the performance of team members to ensure efficiency in sales operations and meeting of individual & group targets.
• Sales & Application Specialist, July 2003 -Jan2006:
Areas of expertise:
Installation & programming of several Lab Machines such as:
• BCS, Sysmex CA-1500, CA-560, BFT II Coagulation Analyzers - Siemens Dade Behring.
• Bep III Elisa Processor, Siemens Dade Behring
• BN Prospect Plasma protein Analyzer, Siemens Dade Behring
• Best 2000 Elisa Processor, BIOKIT
• ACL Family and Top Family Coagulation Analyzer, Instrumentation Laboratory IL
• ILAB 300PLUS Chemistry Analyzer, Instrumentation Laboratory IL
• GEM Premier 3000, 4000 BG Analyzer, Instrumentation Laboratory IL
• Medonic M Series Haematology Analyzer, .Boule Medical
• Nycocard Reader II POC, Axis Shield
Provide application training and demonstration to the lab staff either hospitals or Medical Centres and clinics.
Areas of expertise:
Responsible for all necessary & required Blood analysis & Medical examination
Operation and handling of all Laboratory Instruments & Equipments (Cobas Mera, Hitachi Biochemistry Analyser, Sysmex Cell Counter, Axsyme Immunoassays and others.
Played a major role in ordering & purchasing the Lab Reagents, Consumables, Equipments …etc
Stellar role in achieving of Quality control and International standardizations for the organization.
Shared in registration of new members (patients), more than 15000 members were registered within 24 months.
Marketing and advertising the clinic profile & quality of the clinic Laboratory.
Responsible for training of pre & post graduated medical lab students.
Lab Technician:
Operation of Lab equipments and patient sample analysis in the following section:
Areas of expertise:
Clinical Chemistry, Haematology, Haemostasis and Serology
Bachelor degree in Medical Technology / Medical Analysis . Medical Managment of Laboratory equipment and Business ( Application, Operation, Sales of Operation and procurements)