Business Development Manager
Advanced Chemistry Industrial Company
Total years of experience :22 years, 3 Months
Market Segments - Food, Detergent, Home & personal care, construction, Paint coating
Responsibilities: -
Major responsibility is to develop company name in Detergent, Home & Personal care, Food
industry with its current product line.
Food - Developed products like Potassium sorbate, Glycerin, Citric acid, Glucose, Fructose etc. in Food
industry.
Constructions - Super plasticizer (PCE - poly carboxylate ether) among Precast, Ready mix & Interlock
customers.
Paint & coating - developed Single Pack epoxy system & curing agent (Phenalkamine base) among Paint &
coating customers. Color pigments in paints industry.
Home & Personal care - Pearlising agent, CDEA, SLES, & Glycerin, solvents Iso propyl alcohol & ethanol.
Water treatment - Developed Activated carbon, EDTA, Non-ferric Aluminum sulphate, Chlorine tablets etc.
Achieved 6.6 Million plus sales in first half of year 2020 with net profitability margin of 21 percent.
Achievements & Responsibilities:
Perform sales of products in the sector(s) and expand the market of coverage
Provide assistance to customers in the industrial chemicals industry
Ensure the full satisfaction of suppliers as well as customers and develop excellent business relationships
Support in the development of yearly marketing strategies for the group, including exhibition planning
Planning and forecasting of sales of existing products in coordination with partners
Estimation of budget with continuous monitoring of sales vs. budget
Achieve the target and the budgeted margin for the sector
Identification and establishment of key contacts within the industrial chemicals decision makers and main stakeholders
Develop the market for the assigned sector according to the KPIs set for the job
Develop the sector by addressing/recommending new potential suppliers
Supplier Represents: ELKEM Blue Star for Silicon’s, SIKA-AXSON for PU Resins, NAGASEE Japan, VINK Biocide, KIMIX Chemicals, Delta Specialties Chemicals, Feng-Hong Rheology modifiers, PALADIN Epoxy resins.
Industrial segments covered: Construction (Construction chemical manufacturer, GRC, PRECAST, Gypsum, Tiles), Cable, Plastic, Paints & coating, Detergent, Hygiene, Water treatment.
Responsible for the stock management of the sector and ensure error free transaction
Responsible for the importation process of products related to assigned sector including approvals, communication, permits etc. as part of the process of conducting and ensuring business is running smoothly yet effectively
Deliver standard periodic reports for the management including but not limited to update on projects, sales, forecast vs real, coordination and follow-up on receivables/collection
Update the management on the level of clients' (supplier and customer) satisfaction.
Define/ implement strategies for retaining/ enhancing existing market share for industrial adhesive construction division across Saudi Arabia.
Develop & maintain productive business relationship with key decision makers in existing client & prospect organizations across construction material manufactures - Gypsum boards, wood working, and ceramic tiles for effectively closing identified business.
Restructure business strategies based on collated market intelligence on competition and other market trends to enhance market penetration
Collaborate with the capture team and other stakeholders in maintaining seamless operations by aligning supply to demand across the target market segment
Prepare / maintain budgets to cater to regional market requirements. Conduct market analysis & customer survey to generate customer requirement forecasts
Define market entry and penetration strategies based on competitive analysis and assessment of market
Liaise with internal channels for taking a multi - channel approach in implementing business strategies aimed at enhancing business and revenue generation
Manage administrative aspects related to developing competency maps and implementing people development plans Evaluate team performance and render productivity enhancement feedback. Organize training sessions for team members based on identified training needs
Rated high for successfully penetrating the local market leading to enhanced net profit margins to 30%.
Responsibilities:
Managed techno commercial activities in the western region of Saudi Arabia for developing industrial adhesive business
Enhanced market penetration by setting up an effective channel network across the assigned territory by focusing on industry segments in the domestic market.
Built / maintained productive business relationship with existing clients & prospects for effectively closing identified business deals. Enhanced client satisfaction by rendering customized solutions based on business requirements.
Drafted customer agreements and prepared pricing guidelines for maintaining profitability targets. Evaluated and renegotiated customer prices aligned to changing market dynamics and other related factors.
Maintained updated details of prospects for enhancing business generation. Designed and implemented personal sales plan and call cycle to enhance volume and profitability targets.
Focused on managing key accounts encompassing process control, product training for end user & troubleshooting, value added service.
Conducted tests / product demonstrations at client site to acquaint clients with new products. Liaised with the technical team in conducting technical feasibility study of product offered at customer sites.
Ensured compliance to annual business budgets. Followed up with concerned stakeholders on account receivables, open orders & deliveries. Updated business status to the senior management and other stakeholders to enable effective decision making.
Accomplishment: Rated high for accomplishing sales target from year 2006 to 20013.
Successfully developed new corporate identity for the company in the field of chemical raw material as well finished
material (co-polymers) in Paint & Coating, Polymer, Plastic and Fiberglass and construction industry.
Responsibilities:
Developed & implemented strategies related to industrial / institutional selling of various types of chemicals, lubricants &
abrasives Solvents, Pigments dyes (Liquid colors from South Africa) and Products like Titanium dioxide (From Huntsman TR 91 & TR 82) to Polymer & resin like Styrene acrylic co polymer and pure acrylic, Epoxy, Poly urethane and thermoplastic resins used as binders in paints
Collated market intelligence on competition and other market trends for implementing effective business policies.
Collaborated with the sales team in organizing promotion campaigns to generate market awareness on organizational products & services across the target market segment
Interacted with customers for collating and evaluating requirements and providing customized business solutions
Enhanced branch profitability by efficient P&L management, cash flow, cost optimization and credit management
Managed day to day administrative activities related to branch business transactions. Evaluated logistics & supply mechanisms for various products
Highlighted critical business issues with potential business impact to the senior management and other stakeholders for effective decision making
Organic chemistry