Kiana Djazeb, Business Development Executive

Kiana Djazeb

Business Development Executive

Euromonitor International

Location
United Kingdom
Education
Bachelor's degree, History
Experience
12 years, 3 Months

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Work Experience

Total years of experience :12 years, 3 Months

Business Development Executive at Euromonitor International
  • United Kingdom
  • My current job since April 2015

Sourcing new business through personal research, networking at trade fairs internationally, from client referrals and marketing inbound leads; and from existing Salesforce accounts to open sales opportunities with companies across Europe. 
Mapping out organisations strategically to target multiple budgets and senior level decision makers. 
Using a consultative sales approach to present how the benefits of our services match with the prospects’ needs in an urgent manner through both international meetings and on conference calls. Full management of the sales cycle in a timely and profitable manner by following up with bespoke proposals, tailoring contracts and negotiating key terms of the agreement. 
Management of existing accounts, and using regular training of our service (online and client-facing meetings) as an opportunity to both secure renewals and discover potential up-sell opportunities (also through researching subsidiaries of the main company or other business units for new budgets to target)
Annual and real time KPI and forecasting management. 
Selling to SME consumer goods companies as their account manager gave me valuable insights into both their organisational structures and business strategies. 
Hit 100% of my annual target (£240, 000) in my first 7 months on the phone and turned a cold call into the biggest sale in five years within my team. Secured a further up-sell upon the first meeting with the client.
Repeatedly won ‘Salesperson of the Month’ and incentives in Monthly Sales Meetings. Commended regularly by senior management including our Global Sales Director on our internal communications for creating packages which involve cross-sell. 
Using ‘GoToMeeting’ and Adobe on a daily basis when having interactive conference calls with clients and prospects, Salesforce for CRM; and Grinder for extracting data. Using Microsoft Powerpoint and Excel daily, for pitches and presentations; and for modelling data and creating charts for clients.
Training included: Objection Handling, Selling Benefits, Social Selling; Time Management; Pipeline Management; Negotiation; Closing Sales; Sales Cycle; Consultative Sales; Account Management; Renewals; How Clients Use Our Data; Client Relationship Management; and Cold Calling.

BDM at Guardian Wealth Management
  • United Arab Emirates - Dubai
  • My current job since February 2017

Sourcing new business through personal research using a range of internet sources, networking at business events, client referrals; and from making business contacts who could grant me access to large databases of prospects in a legal and ethical manner. Mapping out organisations strategically to target international workers, arriving to the UAE recently with UK backgrounds ideally as will most probably have pensions to transfer. Using a confident and authoritative telephone manner, and knowledge on international finance products to cold call prospects and present the range of our services, our company; and the experience of our senior advisors - in order to secure an introductory meeting with the prospect. Validating on the phone if they fit our ideal client criteria. Pitching pensions products, life insurances, wills, portfolio bonds and trusts predominantly- however gained some knowledge on other financial products also.
Managing the diary of multiple consultants, and following up each booking with regular contact to maintain interest before and between meetings. Preparing documents for the consultant on potential referrals we can ask for through personal research on the prospects company and network.
This role has developed my ability to work well in a high pressure environment, objection handle persuasively; and manage multiple diaries simultaneously. Booking a minimum of two meetings a day. On average, on the phone for two hours a day.

National Sales And Distribution Manager at Grossista
  • Spain
  • My current job since January 2016

Fully responsible for the sales, supply; and marketing for the brand; gaining valuable insights into the most effective strategies for promotion. 
Created brand awareness through coordinating tastings and festival events (6 a year), which also aided in sourcing prospective distribution target accounts. 
Working closely with each distributor to increase order sizes and to generate new client leads from referrals. 
Strategic account plans with key customers in each territory (such as retailers and chain foodservice), and prospective key customers in each territory; with an aim to obtain a proprietary relationship. 
Using market insights to evaluate long term strategies and to formulate quarterly goals for the UK branch of the business.
Creating and developing all the marketing material to pass on to establishments for advertising on the premises, as well as education material for wholesalers. 
Daily management of accounts to maintain strong relationships, with an ultimate goal to create lasting business relationships for introducing other products at a later date. 

Client Relationship Manager at COHAN AND CO. MANAGEMENT
  • United Kingdom - London
  • May 2013 to December 2015

Assisting the end-to-end management of development projects for key clients. 
Introducing clients to our partners in the service industry for their day-to-day property maintenance needs. 
Discovering potential property and land investments for clients through Property Auctions and established relationships with estate agents and validating if properties were fit for development in terms of cost of land, development costs; and ability to obtain planning permissions. 
Preparing documents that I would present to clients for potential investments on a weekly basis in a brief, comparable format.
Coordinating between contractors and design teams (Architect, Engineer, etc.) and forming legally safeguarded development plans which fit budgets, timelines, and guidelines for funding,
building standards; and applying for and obtaining planning permissions. 
Negotiating with sub-contractors/design teams for the best terms and price for our client. Ensuring the final design is both workable and profitable. 
Creating marketing material and brochures for new developments to assist Sales. 
Writing bespoke proposals, estimation and quotes; and contract agreements. 

Client Consultant at Harrods
  • United Kingdom - London
  • May 2013 to June 2015

Delivering personable, exceptional service and advice to every client. Building client confidentiality with high profile customers, growing sales; and establishing loyal long-term relationships.
Working towards individual and team KPI’s and targets.
Devising strategies to raise figures of sign-ups to our loyalty database.
Won several company incentives.
Recommended by my Line Manager for a permanent role in the business after every contract period.
Attended Customer Service, Sales and Brand History training.

Executive Assitant at MHR London
  • United Kingdom - London
  • June 2014 to October 2014

Temping for several publishing, pharmaceutical and financial companies to cover full-time employee’s responsibilities during their periods of absence, gaining valuable insights into these organisations and developing the ability to quickly adapt to varied policies and practices in a range of companies and complete a range of unfamiliar tasks in a timely manner. Working for an UHNWI as an Executive PA; taking complete care of both his business and social arrangements. 

Fundraiser- Unicef at Listen UK
  • United Kingdom - London
  • May 2014 to October 2014

UNICEF fundraiser on various emergency-aid campaigns, using my cold-calling skills to sign up as many prospects as possible to our direct debit or text-donation services. Ensured every call is respectful, sincere and legal so to maintain a positive impression of the charity even to less responsive targets.

Evaluating my calls to develop and improve my techniques. Training in Service in Non-Customer Facing Sales, Cold Calling and Objection Handling; and a touch-typing short course. Training on key campaign figures, causes of issues we are fundraising for; and how our aid will be benefitting the victims.

Advisor at Hobbs
  • United Kingdom - London
  • August 2011 to October 2012

Delivering excellent customer service (based on a 6 step principle), that concentrates on creating and maintaining regular customers as well as maximizing sales. Handling tax refunds, large deliveries, stock checks.
Establishing and developing client relationships through organizing events for regular clients to develop a loyalty to our brand.
Frequent mentions in the company bulletin for exceeding individual targets and for the largest sales.
I worked on a 12-hour contract, yet often worked up to 40 hours a week while doing my A Levels.

Education

Bachelor's degree, History
  • at Newcastle University
  • May 2015

Achieved a 1st class on my dissertation while working in London simultaneously,  highlighting my time management and organisational skills. Finished my projects early, allowing me to get a head-start on commencing full time work. Developed extensive research and analytical skills, improved my ability to write persuasively, meet several deadlines at once; and present ideas coherently and concisely in a persuasive and powerful manner to a wide audience. I regularly conducted self-assessments on my work to illuminate areas for improvement and took advantage of opportunities for furthering my knowledge available in my school. Leading seminar groups taught me how to achieve a common goal through a team, and systemically divide work-load in a way which best utilises each members’ individual strengths; and how to use enthusiasm and motivational tactics to ensure targets and goals are met. Created marketing material for University social events, and played a key role in organising these events on a weekly basis using my natural sociability and sales skills to promote them to my peers. 

High school or equivalent, See below.
  • at The Grey Coat Hospital
  • June 2012

A Levels- English Literature (A*), History, (A), Persian (A) AS Levels- Geography (B) and Mathematics (A) GCSE’s - English Literature (A*), English Language (A*), Persian (A*), Mathematics (A*), Additional Mathematics (A*), Religious Studies (A*), History, (A*), Art (A), French (A), Double Award Science (A), Spanish-one year Fast Track course (B)

Specialties & Skills

Salesforce.com
Account Management
Client Relationship Building
Upselling
ACCOUNT MANAGEMENT
ANALYTICAL SKILLS
Relationship Management
Time Management
Planning and Implementing

Languages

English
Expert
French
Expert
Spanish
Expert

Hobbies

  • More
    Ski and Tennis society and also participated in an archaeological fieldwork project to ‘Casa Bastione’ in Enna, Sicily; working as part of an excavation team on a 3rd milBC metalworking site; and was responsible for the detailed documenting of finds using technologies.  Naturally sociable, enjoy meeting new people, and maintain friendships with those I meet on my travels or from studying abroad.
  • Racing
    Running and Races - my interest in both charity and running influenced me to participate in several charity runs over the past 18 months, such as The Great North Run. At Euromonitor, I competed in Tough Mudder; and was the organizer for our company team for The Spartan Race.
  • Charity and Ethics
    Organized charity bake sales raising money for Cancer Research. Macmillan breakfast morning campaign. Sold products for the charity ‘Lady Fatemeh Charitable Trust, sending aid to Gaza. Tutored unprivileged children at my local library. Part of the Kensington and Chelsea Green Party, participate weekly in meetings discussing how to make our local area more environmentally friendly.
  • Interests
    I attend Fashion, Art and Motorsport events internationally whenever possible, where I enjoy networking to meet new people. I am  sociable and enjoy trying new things- be that attending pop up art exhibitions, going to a bull fight; or an Arabian dance class. I also try any restaurants, bars or performances  which are new to the city.
  • Diving
    Diving - PADI Open Water Certificate (Scuba Diving)
  • Current affairs/business news
    Motivating me to begin trading FX on Barclays Market Master in my spare time.
  • Skiing
    Skiing - ‘Expert Level’ from ESF Ski School, at university I was an active member of the Newcastle University Social Tennis and Ski and Snowboard society (NUSSC).
  • Hiking
    Hiking - Duke of Edinburgh Bronze, Silver and Gold Awards; as well as completing the Three Peaks Challenge.