Lynne Berjass, Marketing & Operation Manager

Lynne Berjass

Marketing & Operation Manager

DELTA GROUP/ SADANA INTERNATIONAL COMPANY

Location
Saudi Arabia - Riyadh
Education
Bachelor's degree, Marketing and Advertising
Experience
2 years, 10 Months

Share My Profile

Block User


Work Experience

Total years of experience :2 years, 10 Months

Marketing & Operation Manager at DELTA GROUP/ SADANA INTERNATIONAL COMPANY
  • Saudi Arabia - Riyadh
  • My current job since July 2021

Developing and launching integrated, multi-channel print, catalog, web and direct marketing campaigns.
Led market launch of 21 products, identified opportunities, researched new product possibilities, collaborated with our Advertising agency team and created campaign.
Implemented short-&long-range tactical planning and improving operation process to reduce shrink and improve profitability.
Wrote catalogs, course guides and training brochures that enhanced the sales reps’ understanding of product features and helped them sell more effectively.
Performing ongoing customer/market research and demographic profiling to identify and capitalize on unmet market needs ahead of the curve.
Drafting advertising briefs for new e-launches, sales event, and all branding initiatives, defining product positioning, communication priorities, target personas, and tactics.

Education

Bachelor's degree, Marketing and Advertising
  • at Notre Dame University
  • July 2011

courses taken: English in workplace, speechcommunicaton,creativity and copywriting,consumer behavior

Specialties & Skills

Planning, Leadership and Management skills, Market knowledge

Languages

English
Expert
Arabic
Native Speaker