M MW Diab, Marketing Manager

M MW Diab

Marketing Manager

Beidoun Trading Company

Location
Kuwait
Education
Master's degree, Business Marketing
Experience
12 years, 4 Months

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Work Experience

Total years of experience :12 years, 4 Months

Marketing Manager at Beidoun Trading Company
  • Kuwait - Al Farawaniyah
  • My current job since January 2016

Working with the following brands: Loreal, YSL, GUESS, Mont Blanc, Giorgio Armani, Bentley, Aigner,
Nautica, Ralph Lauren, Tom Hope, Diesel, Kenneth Cole & more.
* Handling day-to-day activities such as sales, purchase, stock and other activities.
* Closely monitoring the brand performance against market trends.
* Following the business plan for the market.
* Motivating and helping marketing staff to ensure the targets are achieved.
* Weekly market visits to ensure all stores are on par with our quality means.
* Ensuring the monthly and quarterly targets are achieved.
* Following up with the shops managers on sales, targets and budget.
* Podium/animation booking and supervising at least once a month.
* Making sure the merchandise and visuals are up to brand guidelines.
* In charge of communicating with celebrities for collaborations to market our products via social
media platforms online
* Arranging the effective distribution of marketing materials.
* Marketing products such as watches, accessories & other cosmetic items from well named brands,
via Email Shots, Google AD Words, Social Media Advertising & other mediums.
* Conducting market research & writing of marketing plans, as well as Marketing Budget
determination & spending plans.
* Supporting of the CEO/Owner when making decisions.
* Traveling around the world for different conferences & meetings.
* Conducting meetings online, & internationally for future business collaborations.
* Reaching potential clients to marketing & or buying or products.
* In charge of marketing activities & events for over 200 brands under the Beidoun name
* Increasing awareness of our products by marketing & advertising.
* Brand Development of our presence ONLINE especially on Social Media platforms where we saw a
significant rise of interaction and numbers & increased sales online.
* In charge of all the Social Media Marketing for Beidoun Online.
* Assisted in the development of the new Beidoun Online website
* Assisted in the development of the new Beidoun Corporate website
* Assisted in the opening of new Beidoun Concept stores around Kuwait

Marketing Manager at Monros International Trading Company
  • Kuwait - Hawali
  • January 2014 to September 2016

Working with Anesthesia Contact Lenses & Bioderma Skin Care products.

* Managing the production of marketing related materials that include: Flyers, posters, social media
advertising, billboards, & many more for cosmetic & dermatology products such as beauty contact
lenses, creams, lotions, shampoos, & supplement related products.
* Was in charge of the Marketing for our chain of café’s across Kuwait, after carefully conducting a
marketing plan & executing it efficiently we noticed an increase of sales & customer base.
* In charge of event planning in Kuwait & internationally.
* In charge of communicating with celebrities in Kuwait & internationally to market our products
(mentioned above) via social media platforms which have increased our follower base on
Instagram mainly from 65K to 173K within 2 - 3 months.
* Arranging the effective distribution of marketing materials.
* Marketing more than one sector in the current company that include the marketing of a chain of
cafes, contact lenses, & beauty products.
* Conducting market research.
* Writing of marketing plans.
* Supporting of the CEO/Owner when making decisions.
* Meeting with potential customers & future business opportunities at conferences & or exhibitions.
* Conducting meetings online, & internationally for future business collaborations.
* Reaching potential clients to marketing & or buying or products.
* Increasing awareness of our products by marketing & advertising.
* Brand Development of a list of products we carry such as lenses, supplements, & dermatology
related products.

Marketing & Communications Executive at Hudhud Advertising & Marketing Agency
  • Kuwait - Al Kuwait
  • February 2012 to December 2014

* Maintaining the relationship between the company and itsclients.
* In charge of all marketing activities and on line digital marketing for KIA Motors, MIDAS Furniture
Company, Bosch Power Tools and Americana Company.
* Liaison between clients and the creative department to ensure clients’ needs and goals are met on
every project.
* Maintaining a daily contact with all clients to discuss current and upcoming projects.
* Managing clients’ current projects to achieve it within allocated budget and initiate new ones.
* Review and present concepts / layouts to clients forapproval.
* In charge of development and management of marketing strategies related to all digital activities
such as social media, web, etc
* Communicate internally and externally all clients’ feedback and discuss all steps to be taken for the
creation of a successful marketing campaign by evaluating and analysis of all digital activities to
achieve both client and customers satisfaction and make necessary adjustments to achieve the
effectiveness of the marketing campaign.
* Development of performance indicators and measurement towards raising awareness about the
brand name and build loyalty to it.

Education

Master's degree, Business Marketing
  • at University of Arkansas
  • August 2012

Bachelor's degree, Marketing
  • at University of Arkansas
  • May 2010

High school or equivalent, IGCSE
  • at Gulf English School
  • May 2008

IGCSE British Examination Certificate.

Specialties & Skills

Communication Skills
Planning
Social Media Marketing
Sales and Marketing
Marketing
ADVERTISING
ANIMATION
ASSETS RECOVERY
BRAND MANAGEMENT
BUDGETING
BUSINESS PLANS
CONCEPT DEVELOPMENT
CONFERENCES
CUSTOMER RELATIONS

Languages

English
Native Speaker
Arabic
Native Speaker

Hobbies

  • Sketching, Football, Swimming, Traveling