National Manager
Kantar
Total years of experience :18 years, 4 Months
Managing all Kantar Worldpanel operations in KSA. leading a team of over
250+ professional project managers, supervisors, field executives and
interviewers to deliver business objectives. Reporting to the regional Ops
director. Managing staff recruitment, setting up the annual budget for KSA
Ops, coaching and mentoring people, controlling the panel management
by setting the appropriate quality control procedures & metrics and
applying the most successful operation improvement techniques such as
Lean Six Sigma, Process Re-engineering and TQM. Using the most effective
costing approaches to get the maximum level of quality with the least
possible cost by the maximum exploiting of all available resources. I got the
“Worldpanel one global award” in 2015 after applying a new idea which
saved the organization US $1.5M as well as saving significant amount of
time and efforts. I’ve applied a new incentive technique in 2013 which
saved the cost of incentives by 40% and increased the value of panelists’
incentives by 100%. I’m currently working with the global team on
automation transformation to the data collection in KSA from PAPI to
automated self-completion collection. My advanced IT skills helped me in
developing new recruitment methods online and offline by building a web
page and social media pages to raise the awareness and increase the
engagement and compliance.
Manage all operations RGE Syria for Import & Export.
From May 2009 till Jan 2010
Field Manager
Ipsos
Bahrain
Manage all field staff, preparing work schedules and assigning specific duties.
Responsible for field studies implementation
Determine staffing requirements, Interview, hire and train new employees.
Assign and review the work of the field staff and Supervisors
In charge of providing the proper brief for any given study
Manage fieldwork process (Training, editing, coding, validation, back-checking, interviewing and briefing, data entry)
Ensure quality control measures on the field and ensure measures are applied and respected
Develop a reliable database of interviewers and supervisors to be accessible and regularly updated
Fieldwork performance and evaluation
Review the work procedure and work-flow
Daily tracking of the field activities
Maintain field logs and detailed files and filing systems for each project.
Report any inconsistencies to the GM
Prepare researchers field payments
October 2007 - April 2009: Country Operations Manager
MEMRB
Syria
Manage all operations for Syria branch: -Manage all departments and report to the regional manager for ME.
-Briefing and coordinating with operations team, such as field coordinators, translators, product developers and survey programmers;
-Coordinating fieldwork, design, translation and other activities to make sure that projects are finished according to the timeline/deadlines;
- Budgeting for the Syria branch and making the direct costs for projects.
-Communicating with our international clients.
-Watching over projects from set-up to closing, and support (e.g. following up on batches to be sent out, making sure that deadlines are being met);
-Establishing and maintaining long-term relationships with international clients;
-Specifying technical requirements and business analysis for all software/product development projects
June 2007 - October 2007: Senior Field Operations Executive
IPSOS
Egypt
-Briefing and coordinating with operations team, such as field coordinators, translators, product developers and survey programmers;
-Coordinating fieldwork, design, translation and other activities to make sure that projects are finished according to the timeline/deadlines
October 2005 - June 2007: Senior Field Operations Supervisor
IPSOS
Syria
-Briefing and coordinating with operations team, such as field coordinators, translators, product developers and survey programmers;
-Coordinating fieldwork, design, translation and other activities to make sure that projects are finished according to the timeline/deadlines;
- Making the direct costs for projects.
-Communicating with our international clients.
Other Experiences :
Landscape Designing - Web Designing- worked as: Program coordinator in Future TV in Lebanon, Software Instructor at the Russian consulate in Alexandria, Hilton Khartoum Hotel in Sudan, Sales, Quality Assurance Supervisor at Levante Egypt Co and Americana Syria. Good experience in online trading. Good experience in online radio broadcasting and having two online radio stations and good experience in VoIP technology.
Very good experience in all operations for Custom research and Trade research:
Consumer research
Advertising Research, Quantitative & Qualitative Researches, All Media Researches, Quality & Customer Satisfaction Research, Opinion & Social Research and Geo-marketing Research.
Trade research Retail Tracking, Retail Outlet Census and Consumer Durable Tracking.
Very good experience in all Market Research Methodologies: Face To Face, Business to Business, Door to Door Random selection, Phone Interviews (Paper & Pen and CATI system), Snowballing, and all operations during the field work (Editing & Validation, Open ended, Coding, Quality Control and Data entry)
3-year part-time MBA at Aston University, Birmingham, UK
Business Management Diploma with grade A
June 2003: Faculty of Agriculture, Alexandria, Egypt BA degree
