Marketing , Sales, Business Development Manager-Export & Franchising
BOKITTA
Total des années d'expérience :16 years, 5 Mois
To define and develop business strategies to grow the franchise business.I will ensure the plans are effectively communicated and made actionable for all responsible support partners to achieve success. I should lead, influence and motivate others to achieve defined franchise goals and deliver on expected results.I am responsible for developing and maintaining relationships to influence needed vendors and industry leaders and outside key business partners to support franchise growth.
RESPONSIBILITIES:
Leverage business intelligence tools & analytics to identify business growth opportunities
Research and innovate in new marketing techniques, and distribution channels that can increase the company’s sales.
Manage the development of the licensed business model. Involves cross-functional departments including finance to access overall business opportunities.
Develop and assure monthly, quarterly and annual franchise development goals are met. Adjust plans accordingly to ensure the brand plan is achieved annually.
Responsible for structure and negotiated terms of licensing agreements with potential business partners.
Provides leadership through coaching, direct feedback, and support of individual development plans for direct reports.
Transforming clients by giving them insight into their data through analytics to take their business to the next level. Using AI to supplement the decisions within organizations in order to better understand the impacts of decisions before they are made.
Specialized in data analytics and machine learning. Currently working with a toolbox of technologies in order to help clients realize the potential within their data. Our solutions are industry specific and designed to be cloud based or on premise depending on the client's needs. Some of our tools include:
- Microsoft Azure Machine Learning
- Rapidminer
- Qlik View and Qlik Sense
- Microsoft Power BI
Job Role: Strategic & operational (Marketing, Sales & Business Development) Management
OBJECTIVE/Job Purpose: Oversee the entire activities of the business development, Operations, Sales, and Marketing Divisions (Ready Mix) within KSA. Provide leadership expertise in providing efficient and focused operational in addition to strategic sales and marketing initiatives, strategies and tactical approaches to achieve consistent, profitable growth in sales revenues through positive planning, deployment and management of sales personnel. Identifying objectives, competitive strategies and action plans.
OBJECTIVE/Job Purpose: Oversee the entire activities of the Sales, Business development, Operations and Marketing Divisions. Provide leadership expertise in providing efficient and focused sales and marketing strategies so as to achieve the growth and profit objectives; and to Identify and convert leads into new business.
Business Directing General Summary: Manages sales of the company’s products and services in within Lebanon and Middleast.
Ensures consistent, profitable growth in sales revenues through positive planning,
deployment and management of sales personnel. Identifies objectives, strategies and action plans to improve short- and long-term sales and earnings.
CORE FUNCTIONS:
• Collaborates with the CEO in establishing and recommending the most realistic sales goals for the company.
• Manages assigned geographic sales areas/product lines to maximize sales revenues and meet corporate objectives.
• Establishes and manages effective programs to compensate, coach, appraise and train sales personnel.
DETAILS OF FUNCTION:
• Performs sales activities on major accounts and negotiates sales price and discounts in consultation with the C.O.O. & C.E.O.
• Manages personnel and develops sales and sales support staff.
• Reviews progress of sales roles throughout the company.
• Accurately forecasts annual, quarterly and monthly revenue streams.
• Develops specific plans to ensure revenue growth in all company’s products.
• Provides quarterly results assessments of sales staff’s productivity.
• Coordinates proper company resources to ensure efficient and stable sales results.
• Formulates all sales policies, practices and procedures.
• Assists sales personnel in establishing personal contact and rapport with top echelon decision-makers.
• Collaborates with the C.O.O to develop sales strategies to improve market share in all product lines.
• Interprets short- and long-term effects on sales strategies in operating profit.
• Educates sales team by establishing programs/seminars in the areas of new account sales and growth, sales of emerging products and multi-product sales, profitability, improved presentation strategies, competitive strategies, proper use and level of sales support, management of expenses and business/financial issues on contracts.
• Collaborates with the C.E.O to establish and control budgets for sales promotion and trade show expenses.
• Reviews expenses and recommends economies.
• Holds regular meeting with sales staff.
Reports to: CEO
As the Retail Strategy manager I was responsible for the designing and implementing of sales, marketing & retail operation plans to drive the growth in local brand awareness, revenues and profitability in line with the strategic goals of the company.
Strategic key functions:
Retail Market strategy
Financial Strategy
HR management Strategy
CRM
Merchandise Management:
Planning Merchandise Assortments
Buying Systems
Pricing
Retail Communication Mix
Operational key functions:
Store Management (Operations Manual)
Directing the store management
Store layout, Design, and visual Merchandising planning (KPIs)
Customer Service Philosophy (KPIs)
Retail sales management:
Managing store employees (performance & appraisal procedures)
Recruiting and selecting
Socializing and training
Motivating
Evaluating and providing constructive feedback
Planning Rewarding and compensating procedure
Planning and managing special events (Pre Launching-Official Launching) PR activities
Controlling costs
Increasing labor productivity (KPIs)
Reducing maintenance and energy costs (KPIs)
Reducing inventory loss (tactics)
Company Industry: Sanitary Ware / Retail / Interior Design- B2C & B2B
Job Role: Sales & Marketing Management Planning
Key Functions of Role:
• Formulation of business and marketing plans
• Managing teams of sales and technical staff
• Implementation of new work procedures
• Formulation of a new business plan, sales strategy and new marketing plan
• Development of a new Project Management procedure and team
• Development of routes to market, increase of value added sales, new business development, account management
• Staff training, team development & expansion, PDPs
• Setting of KPIs, standardizing process procedures and internal documentation, process mapping
• Setting of pricing matrix, new payment scheme
• Meeting sales forecasts and budgets, develop sales pipeline
• Deployment of the service engineers to new and existing jobs.
• Health & Safety and Risk Assessments
• To be the integral link between the Sales, Commercial and Engineering departments
• Increasing the approved supplier list, development of global agent network
• Direct man management responsibilities of Internal & External Sales, Marketing, Interior Design, Technical and Installation Teams
• Supervise, instruct, quotations follow-up & conduct sales team, guiding to increase the turnover.A~
• Responsible of display, merchandise, floor to ceiling decoration & showcases designs.
• Responsible of showroom operations procedures, timing & staff vacations and attendance status.
• Oversee design center performance & staff - customer relation.
• Supervise, instruct, and conduct front end & customer service team.
• Oversee the maintenance team & co ordination via customer service
assuring best satisfactory standards with clients.
• Responsible of appraisal reports for sales & designing team.
• Present and sell company products and services to customers.
• Prepare presentations, proposals and sales contracts.
•Participate & support in closing sales and achieve sales targets.
• Develop and implement special sales activities to reduce stock.
• Identify and resolve customer concerns and problems.
• Highlight all sales promotions, credit facilities, and other activities to the customers.
• Build relationships to provide repeat business and excellent customer service.
• Refreshing in-house trainings product knowledge & oversee the (educating for consumers on product features and benefits and demonstration of products) process.
• Assist in the sales process by achieving the sales targets and maximizing profitability.
• Responsible of stock inventory & forecast sales targets achievements.
•Direct man management responsibilities of Internal & External Sales Teams
• Present and sell company products and services to customers.
• Prepare presentations, proposals and sales contracts.
• Close sales and achieve sales targets.
• Develop and implement special sales activities to reduce stock.
• Identify and resolve customer concerns and problems.
• Highlight all sales promotions, credit facilities, and other activities to the customers.
• Build relationships to provide repeat business and excellent customer service.
• Educate the consumers on product features and benefits and demonstrate the products.
• Assist in the sales process by achieving the sales targets and maximizing profitability.
Business Analytics for Decision Making – Making It Work Gary Cokins, CPIM Analytics-Based Performance Management LLC Cary, North Carolina USA
-ONE YEAR PHSYCOLOGY AT THE LEBANESE UNIVERSITY 2000-2001 - THREE YEARS INTERIORE DESIGNING AT THE LEBANESE UNIVERSITY 2001-2004 -ONE SYMESTER ( INTERIOR DESIGNING ) AT THE ( LIU ) LEBANESE INTERNATIONAL UNIVERSITY