Mark Reatiraza

Financial Reporting: Prepares financial presentation to senior management by analyzing new and past reports of ABS-CBN’s TV subscription business. Develops executive reports, presentation, and ad-hoc requirements such as historical analysis, cost-benefit analysis, return-on-investment and breakeven computation, and other project-based studies. Monitors relevant costs and informs management on a timely basis. Updates the sales team on a weekly basis of its performance by summarizing KPI report. Prepares 5-year forecast by considering the future roadmap of the company, gathering data on past performance, and updating the relevant revenue and cost assumptions.
Accounts Receivable: Maintains Receivables at Current to 60-day aging by regularly following up collection from customers. Presents collection status of receivables by summarizing DSO and CEI (Collection Effectiveness Index) performance per account to the sales team. Manages billing and customer account management in SAP. Analyzes customer ledgers and ensures accuracy of data by assuring payments are applied to invoices correctly.
Accounts Payable: Ensures vendors are paid timely and accurately by reviewing supporting invoices, purchase orders, receipts for requested payments. Manages vendor payment and vendor account management in SAP. Reviews and approves online bank payments to vendors/beneficiaries.
Treasury: Ensures timely deposit of checks/cash received in office. Handles bank reconciliation and manages petty cash fund.
General Accounting/Bookkeeping: Prepares basis of revenue and expense accruals. Prepares month-end journals within agreed timelines and ensures completeness & accuracy of records by performing relevant checks and reconciliation. Prepares quarterly basis of VAT for filing with the Federal Tax Authority.
Processes and Internal Controls: Performs continuous review of current processes and controls to identify gaps and weaknesses and suggest necessary improvements.


CURRENT WORK ACHIEVEMENTS:
• Prepared financial models for the company’s various options in growing its subscription business especially in the digital platform in the Middle East and Europe.
• Prepared a rolling forecast as part of the company’s business continuity plan during the Covid-19 pandemic.
• Created an amortization template to compute for daily amortized revenues. Reduced previous process time by 30-40%.
• Devised an Accounts Receivable monitoring template summarizing Days Sales Outstanding (DSO) and Collection Effectiveness Index (CEI) per client which is a useful tool in identifying problematic accounts and estimating impairment allowances.
• Led the standardization initiative for Accounts Receivable write-off and impairment policy across all other subsidiaries of the company (North America, Canada, Japan, Australia, and the Middle East)
• Led the integration of an online payment facility (Network International) in the company’s online TV site which boosted sales by giving more convenience to customers in paying their subscription.

Financial Accounting: Reporting directly to the Trust Accounting Supervisor, responsible for preparing financial statements of Trust clients/investors. Clients have the option to put their money in varying investment facilities such as Time Deposit, Mutual Funds, Investment in Loans etc. Advises and updates marketing executives of a client’s investment performance monthly. Maintains all financial statements of clients for 5 years of records for historical reporting. Handles filing of tax returns at year end owed by trust accounts to the Bureau of Internal Revenues.

Major Accomplishment/s:

• Devised an Excel template as a working file for balance sheet and income statement amounts to be plotted in the system after computation of varying trust fees (depending on type of account). The said template has reduced the time to prepare financial statements by 50% and improved efficiencies.