مروة Rahal Patz, Marketing & PR Manager/Trainer

مروة Rahal Patz

Marketing & PR Manager/Trainer

Hues By Marwa

البلد
لبنان - بيروت
التعليم
بكالوريوس, Business Marketing
الخبرة
12 years, 10 أشهر

مشاركة سيرتي الذاتية

حظر المستخدم


الخبرة العملية

مجموع سنوات الخبرة :12 years, 10 أشهر

Marketing & PR Manager/Trainer في Hues By Marwa
  • لبنان - بيروت
  • أشغل هذه الوظيفة منذ سبتمبر 2011

Image Management Consulting services for individuals and corporate
Workshops and training topics;
- Customer Service
- Communication Skills
- Public Speaking & Presentation Skills
- Personal Branding (The You-nique you)
- Corporate Branding
- Wardrobe Evaluation & Enhancement

Marketing specialties:
- Market research
- Inbound & Outbound Marketing
- Advertising & Campaign Strategies
- Brand placement & awareness
- Social media planning & management
- Promotional material creation
- Supervising & communicating with graphic designers to ensure following branding guidelines (website, flyers, posters, brochures, promotional tools/materials)
- Exhibition & Event planning
- Online & offline Brand Image Management
- Business networking skills to grow and maintain customer relations
- Press release writing
- Brand harmony & voice
- Media monitoring and exposure

Business Development Manager في Nathan & Nathan HR
  • الإمارات العربية المتحدة - دبي
  • أبريل 2015 إلى يوليو 2015

Nathan & Nathan is a leading HR Consultancy and HR Outsourcing Company in Dubai.

- Market study and research
- Acquire New Clients
- Maintain Existing Clients
- Represented N&N at an International Business Networking group (networking with members and guests, continuous presentation of services, creating business relations with members to grow database and reach target customers)
- Liaising with Relationship Managers (solve and control issues)
- Develop and apply Online Marketing Strategy
- Create and Convert Website Traffic
- Handling Social Media Plan and Strategy

Senior Consultant/ Digital Marketing Manager في Kings Land Global
  • الإمارات العربية المتحدة - دبي
  • سبتمبر 2012 إلى فبراير 2015

Senior Consultant
Promoting projects at hand to existing and new clients, aligned with market trends, budgets and targets. As well as coordinating with sales team members for local property viewing.

Digital-Marketing Manager:
Acting as online brand keeper, in coordination with the sales department, the purpose of online presence was to generate leads & convert to sales, planning strategies to drive online traffic to the company website.

- Press release writing
- Marketing tools planning and development
- Graphic design team coordination
- Project/ Product launching
- Exhibition planning

Senior PR Account Executive في Marketing Pro-Junction (MPJ)
  • الإمارات العربية المتحدة - دبي
  • مايو 2012 إلى يوليو 2012

Senior PR Account Executive
Acting as the primary contact with existing and new clients to promote marketing services, in coordination with graphic designers, and reporting directly to the Vice President. Writing, translating, and proof reading press releases and promotions, as well as monitoring media channels to update the clients’ portfolio, and preparing contracts, quotations and media plans.

Account Manager- Contractual في Al- Watan Newspaper
  • الإمارات العربية المتحدة - دبي
  • فبراير 2012 إلى أبريل 2012

Senior Account Executive
Handling a database of luxury brand clients to advertise in Al Watan newspaper, ensuring quality standards and client expectations are well met.

Marketing Trainee/ Internship في An-Nahar Newspaper
  • لبنان - بيروت
  • يوليو 2009 إلى سبتمبر 2009

- Performing market studies
- Understanding consumer demands
- Categorizing advertising & video relation
- Forecasting success of WebTV as a new advertising
- Developing various marketing strategies for promoting WebTV
- Studying price strategies according to:
CPV (Cost Per Visitor) or CPV (Cost Per View), CPC (Cost Per Click), or giving advertisers a Fixed Cost

الخلفية التعليمية

بكالوريوس, Business Marketing
  • في Lebanese American University (LAU)
  • يوليو 2011

- Graduated with 3.00 GPA - Completed my internship with AnNahar Newspaper (AnNahar WebTV) - Excelled throughout my major's senior project

Specialties & Skills

Public Relations
Digital Marketing
Real Estate
Marketing
Translation (English/ Arabic)
Marketing
Marketing and Brand Management
Body Language
Microsoft Office
Public Speaking

اللغات

العربية
متمرّس
الانجليزية
متمرّس
الالمانية
مبتدئ

التدريب و الشهادات

Image Consultant (الشهادة)
تاريخ الدورة:
September 2015
Etiquette Consultant (الشهادة)
تاريخ الدورة:
September 2015
Image Consultant (الشهادة)
تاريخ الدورة:
September 2016
Future Life Progression Practitioner (الشهادة)
تاريخ الدورة:
April 2016
Certified Trainer/Facilitator (الشهادة)
تاريخ الدورة:
January 2017

الهوايات

  • Tv Presenting
    Segment Co-Presenter on Future TV
  • Acting
    "Gossips" Play- Monnot Theater
  • Speed Running
    3rd Place Lebanese Championship