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Marwan Ghazal, Trade Marketing Manager

Marwan Ghazal

Trade Marketing Manager·Samsung Gulf

United Arab Emirates

Bachelor's degree, Public Adminstration

Work experience

Total years of experience: 15 years, 2 months

Trade Marketing Manager

February 2021 - Present

Samsung Gulf

Dubai, United Arab Emirates

February 2021 - Present

Company industry:
1372
Job role:
Marketing and PR

Regional trade marketing executive

November 2018 - December 2021

Richemont

Dubai, United Arab Emirates

November 2018 - December 2021

Company industry:
1388
Job role:
Marketing and PR

Key Account Trade marketing Executive

January 2014 - November 2018

British American Tobacco

Dubai, United Arab Emirates

January 2014 - November 2018

Successfully managing 280+ outlets over Dubai, Abu Dhabi, Al Ain
and Sharjah by building and maintaining relationships with all
Stakeholders, Store Managers and Department Heads.
 Working closely with Distribution & Merchandising Teams, External
agencies and Subordinates to effectively implement all Trade
Market activities.
 Ensure POS guidelines and planograms are maintained on a regular
basis.
 Observing, analyzing and reporting competitor marketing activities
 Negotiated and closed contracts within allocated budgets based on
ROI, IMS figures.
 Identified new potential market based on demographics and
geographic locations.
 Running surveys across the market for competitor brands and
analyze it
 Ensuring effective implementation of the marketing strategy and
making sure the business targets are met through effective
execution in the market.
 Ensuring right marketing mix and touch point strategies in the
shop along with the POSM
 Meeting on a monthly basis with the distributor to ensure the
understanding of their needs and providing sufficient support
accordingly to improve co-marketing plan and increase sales

Company industry:
FMCG
Job role:
Marketing and PR

Ocean Services Lead Agent

March 2013 - December 2014

Expeditors International

United Arab Emirates

March 2013 - December 2014

Handling NOV (National Oil well Varco) which is 1 of the 2 biggest accounts in
Expeditors Dubai (Imports and Exports)
•Ensure smooth and timely freight process flow
•Ensure accurate and timely data entry into our operational system
•Track and Trace Ocean Import Files
•Use Tree View on daily basis
•Ensure documents are timely sent to customer or broker for customs purposes.
•Ensure accurate and timely client and vendors billing.
•Interact with our customers in arranging their international shipments, meeting
customer service standards.
•Contribute to maintain good relationships with suppliers (Shipping lines, trucking
companies and others involved).
•Meet compliance at all times to regulations internal and external in accordance with
government regulations.
•Understand department process flow, and looking for best practices to improve
operational efficiency and productivity
•Ensure all customers standard operating procedures in place and updated in the
DLSOPs
•Meet KPI standards in accordance with the Company’s procedures
•Overseas communications, timely responses to emails and requests (internal and
external)

Company industry:
Distribution, Supply Chain & Logistics
Job role:
Logistics and Transportation

Lead Agent

December 2012 - March 2013

Expeditors International

Hawali, Kuwait

December 2012 - March 2013

Expeditors International Kuwait, Kuwait Dec 2012- to date Transcon Lead Agent (Acting as Manager)
Routing all the shipments including exports and imports through emails, arranging documents for the shipments, logging files through Expeditors system, billing all the files, and checking vendor invoices. One of the biggest accounts was Schlumberger.

Company industry:
Distribution, Supply Chain & Logistics
Job role:
Logistics and Transportation

Management Trainee

November 2011 - December 2012

Expeditors International

Beirut, Lebanon

November 2011 - December 2012

Expeditors International Beirut, Lebanon 2011-2012
International Management Trainee
The Management Trainee Program is designed to provide the trainee with the experience needed to continue his/her career in Supply Chain management in a number of exciting positions within a branch from operational to supervisory roles. The program involves not only the operations of each department, but also the finance, sales and retention

Company industry:
Distribution, Supply Chain & Logistics
Job role:
Logistics and Transportation

Regional Support

September 2012 - September 2012

Expeditors International

Italy

September 2012 - September 2012

Supporting Verona office in the Ocean Export department.

Bill of Lading Instructions (FCL & LCL)
Billing clients (FCL & LCL)
Checking Vendor invoices

Company industry:
Distribution, Supply Chain & Logistics
Job role:
Logistics and Transportation

Front office operator and business center

July 2010 - September 2010

Phoenicia Intercontinental Hotel

Beirut, Lebanon

July 2010 - September 2010

Handling and managing the incoming and outgoing phone calls, faxes, internet access, and mail for the hotel rooms and suites.

Company industry:
Hospitality & Accomodation
Job role:
Customer Service and Call Center

Sales executive

June 2009 - September 2009

Sport Experts

Beirut, Lebanon

June 2009 - September 2009

sales executive

Company industry:
Sales Outsourcing
Job role:
Sales

Education

American University Of Beirut

June 2011

June 2011

Bachelor's degree, Public Adminstration

Lebanon

Skills

MS Word
Expert
MS Word
Expert
Excel
Intermediate
Excel
Intermediate
Powerpoint
Expert
Powerpoint
Expert
Lotus Notes
Intermediate
Lotus Notes
Intermediate
Operation
Expert
Operation
Expert
Project Management
Expert
Project Management
Expert
Visual Merchandising
Expert
Visual Merchandising
Expert
Trade Marketing
Expert
Trade Marketing
Expert
Event Management
Expert
Event Management
Expert
Billing
Expert
Billing
Expert
Front Office
Expert
Front Office
Expert
Executive Management
Expert
Executive Management
Expert
Vendor
Expert
Vendor
Expert
Ocean
Expert
Ocean
Expert

Languages

English
Expert
Arabic
Expert
French
Intermediate

Training and Certifications

Training
Transcon and trucking
Expeditors International
Nov 2012