Mbwana Bwika

Head of Commercial at SWITCH

• United Arab Emirates
• My current job since May 2021

Switch Media is a Digital Media Social Enterprise and Content Production platform: Turn over Kshs. 120m annually. Key Achievements.
•Initiated thematic thought leadership forums driving industry discourse.
•Successfully introduced and integrated a CRM system enhancing sales team efectiveness.
•Recruited and on boarded a high performing sales team bolstering performance.
•Delivered an impressive 200% revenue growth in just 6 months.
•Innovated a transformative route to market (RTM) strategy reshaped market dynamics

Commercial Sales Manager at Standard Group

• Bangladesh
• January 2012 to December 2018

Standard Group is a Multi-channel media company. Annual turnover Kshs.6b Key Achievements.
•Orchestrated quarterly board papers to align with department objectives.
•Drove a 20% sales surge by optimizing regional ofices operations
•Established partnerships opportunities worth Kshs. 60m in 2018
•Negotiated and closed high value sales deal of Kshs. 17m from a single client.
•Supported Head of Department on Strategic Board engagements.

Business Manager at Nation Media Group

• Kenya
• January 2011 to January 2012

Branch Manager at Nation Media Group

• Kenya
• January 2002 to January 2008