MARKETING MANAGER
Abu Dhabi National Hotels
Total years of experience :9 years, 4 Months
Establish and drive marketing initiatives and executing all Marketing projects and campaigns.
Identify target markets and analyze current market trends to implement new strategies.
Developing and growing our Media Public Relations through internal and external communication
Negotiate on behalf of the company, new agreements and partnerships.
Growing the social media channels of the hotels in terms of engagement and reach.
Prepare the social media calendar and the content calendar for 4 social media channels.
Capture photos and videos regularly of the hotel restaurant and rooms.
Editing pictures and videos according to the brand guidelines and voice.
Launching optimized online adverts through Google Adwords, facebook etc. to
increase hotel brand awareness.
Formulation of strategies to build a lasting digital connection and engagement
Participating in mass marketing campaigns through the use of radio and newspapers.
Launching Food and Beverage campaigns using social media platforms such as
Facebook, YouTube, Instagram and E-blast.
Acquire insight in online marketing trends and keep strategies up to date.
Delivering personalized arrival experience of guests of five star Jumeirah property, handling
wholesale groups Russian /Chinese. Upselling guests to higher category of rooms and luxurious
suites.
Supervisory Skills:
Leading front office team with major achievements in Customer satisfaction, loyalty recognition
and upselling revenue. Successfully completed Supervisory Development Program, a 12 session
program for upcoming team leaders in the hotel.
Handling leisure and business groups & airlines crews’ arrivals, performing at highest of standards
during high occupancy periods and back-to-back situations, Handling guests’ complaints,
Anticipating and addressing guests’ service needs. Performing accurate check-ins and check-outs,
Performing cashier related functions like posting charges to guest accounts, raising paid out's and
currency exchange, Coordinating room status updates with the housekeeping department,
Upselling guests to higher categories of rooms or to club lounge access, Enrolling guests to loyalty
rewards program.
Management Strategy of Tourism Entities -Destination Marketing, Project Management
Hospitality & Tourism -Marketing, Sales, Tourism, Guest Relations