Michael Markos

Overview:
Lead the global export operations for Luna’s wide product portfolio, including perfumes, eau de colognes, sun care products, makeup, and personal care items. I manage exclusive distributor partnerships across 13 countries, aligning sales, logistics, and market strategies. In 2024, I contributed to pushing Luna’s international export revenue beyond $1 million USD, reflecting tangible growth and successful global expansion.

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Key Responsibilities:

International Markets & Clients:
• Oversee and manage exclusive agents and distributors across KSA, UAE, Bahrain, Kuwait, Jordan, Rwanda, Kenya, Nigeria, Tunisia, Qatar, Romania, USA, and Colombia.
• Maintain direct relationships with key international clients


Operations & Supply Chain Management:
• Coordinate international logistics and freight operations to ensure timely, undamaged delivery.
• Manage Toll In and Toll Out supply chain models.
• Verify demand plans and align with production planning to ensure consistent supply.
• Monitor international inventory levels and initiate replenishments when required.
• Work closely with freight carriers, clearing agents, and logistics providers to maintain efficient export flows.


Business Development & Strategic Growth:
• Drive market expansion through product adaptation, localized branding, and digital collaboration with distributors.
• Identify and secure new client opportunities while continuously optimizing contract terms.
• Develop region-specific marketing and sales strategies to increase brand visibility and sales penetration.


Cross-Functional & Financial Responsibilities:
• Coordinate with internal departments (planning, finance, marketing, and production) to ensure seamless export operations.
• Prepare detailed financial reports covering international sales activity, margins, and cost analysis for management review.


Key Achievements:
• Achieved export revenue exceeding $1 million USD in 2024, driven by strong distributor performance and strategic supply planning.
• Strengthened Luna’s brand footprint across 13 global markets, establishing exclusive partnerships with major regional importers.
• Enhanced regional competitiveness by implementing targeted campaigns and supporting product launches through local distributors.


Exhibitions & Global Presence:
• Beauty World KSA 2023 - Exhibited Luna’s core and new product lines, building strong distributor leads in Saudi Arabia.
• Beauty Eshta Asia - Turkey 2023 - Participated as an exhibitor to explore strategic partnerships in Europe and Asia.
• Upcoming - Beauty World Middle East, Dubai - October 2025 - Scheduled exhibitor, showcasing our expanding portfolio and targeting Gulf-wide growth.
• Upcoming - Beauty West Africa, Nigeria - November 2025 - Confirmed exhibitor, focusing on penetrating West African markets through strategic B2B engagement.

Achievements:
Opening new markets in different countries such as (Lebanon, Saudi Arabia, and Tanzania )

Duties :
Develop and maintain professional relationships with all clients and supervise achievement of all sales targets for all assigned areas and analyze all customer requirements to prepare appropriate sales strategies for same.

I used to manage Profit & loss Statment and financial report that shows a company's revenues and expenses quarterly.

Assist Country Sales Manager to design budget for all expenditures and plan all trade shows as per customer specifications and prepare strategies for all customers to facilitate distribution for same.

Duties :
Identify new business opportunities by tapping potential customers from different countries

Plan, design, develop and implement different sales activities by researching the customer's needs and requirements

Make sure that the existing clients are retained and maintained while developing the new customers

Ensure that all the sales and marketing activities are carried out within the agreed budgets, volume, sales, and within the given time scales

Take initiative and efforts to develop constructive and effective solutions to any issues that slow down or hamper the export procedures and activities

Constantly review the distributor's performance and monitor their work, so that relevant information can be provided to the management

Following up by email and telephone on new leads and existing clients
Registering in all related organizations and online Engines
Researching and contacting/opening new markets/clients worldwide
Enhancing and keeping company online presence updated.
Coordinating with local export points and associations.
Communicating and updating CEO directly daily with activities

Plan and coordinate the international shipment of goods. During the course of the day, negotiate with a variety of people, such as shippers, agents and vendors, open new markets, responsible for personnel management, which often includes the hiring, training and supervision of staff.

Keep track of invoices and prepare reports to expedite the billing process. ensure that shipments are in compliance with the laws and regulations governing the export industry.

• Identify new business opportunities.
• Work at irregular hours of the day to interface with clients overseas at different time zones, or concentrate on a time zone where the most concentration in sales activity occurs.
• Directs distribution of a product to international markets by identifying customers; meeting their needs; implementing sales plans.
• Supervise the teams of sales agents so each team can focus on servicing the clients on
one time zone
• Provide management with regularly sales performance reports detailing problem areas
and those with
• Superior sales exceeding quotas.
• Provide logistics support to sales teams on the line to ensure they perform their duties and responsibilities at their best with no excuses of failure
• Countries have been visits under my job role; ( Kenya, Ethiopia, Ghana, Eritrea, Tanzania, Kazakhstan, , Morocco, Turkey and Jordan )

• Identify new business opportunities.
• Develop and manage client relationship for both confirmed and potential customers.
• Maintain good working relationship with own client base to further grow business opportunities.

• Customer service and cooperative salesperson.
• Responsible for invoice system (by easy ship program on DHL).
• Responsible for cash and account customer in interface role.
• Offered and selling all DHL extra fees services.
• Building long relationship with all DHL customers.
• Looking for customer satisfaction.
• Responsible for cash target and extra fees service products.

• Achieve corporate fundraising income targets for the partnership & manage and handle all kind of inquires
• Devise and implement creative profitable fundraising campaigns with businesses,
• Engaging their employees and customers, monitoring progress and evaluating benefit.
• Works with sales managers/representatives to maintain a hot list of prospects, provides
• Follow-up with clients and agencies to confirm show space, and secures materials
• Servicing our primary revenue stream in a professional and knowledgeable manner.
• Actively tracks competitive shows and/or publications to seek out new prospects; mines
• Publishing subscriber lists for the same purpose. Cold call prospects, qualify inquiries, .
• Handle immediate requests for information providing utmost level of customer service and information.
• Keeps current on industry trends for publications and/or shows for assigned group and be familiar with industry in which they focus as well as customer needs in those markets. Develop proposals in support of sales managers.

• Compiles lists of prospective customers for use as sales leads.
• Speaks with existing and potential customers to qualify potential sales opportunities with customers by phone. For new products; qualify potential sales opportunity and where applicable, close the sale.
• Investigates and resolves conflicts (sequestering, standing orders, shipping).
• Coordinate lot roll over for specific accounts.
• Assists Regions in meeting company assigned sales objectives with focus products.
• Provides back up for field sales when required.
• Develops and maintains relationships with purchasing contacts.