Senior Marketing Specialist
Nerva
Total years of experience :5 years, 2 Months
• Brand Strategy: Develop and execute comprehensive brand strategies to elevate Nervas presence in the ERP and business optimization landscape.
• Content Creation: Craft compelling content for diverse platforms, ensuring alignment with Nervas brand identity and values. This includes web content, blogs, and social media updates.
• Digital Marketing: Lead digital marketing campaigns using tools like Google Ads, social media advertising, and email marketing to promote Nervas services and enhance online visibility.
• Event Coordination: Coordinate Nervas participation in industry events, conferences, and expos, fostering meaningful connections and increasing brand recognition.
• Social Media Management: Manage Nervas social media accounts, curating content to engage and interact with the target audience efectively.
• Market Research: Conduct market research to identify trends, competitor activities, and opportunities for business expansion.
• Client Communication: Collaborate with the sales team to create persuasive marketing materials and presentations, supporting client acquisition and retention eforts.
• Marketing ERP Implemntation: Assess in the implementation of Odoo Marketing modules for Nerva clients ( Website, Ecommerce, Social marketing and Email marketing and marketing automation)
Build marketing plans, and take an active leadership role across the
company to understand business objectives, and build marketing
strategies and plans to support those objectives.
Strategic evaluation and execution of marketing activities, which may
include advertising, collateral development, digital marketing, content
and creation/assessment.
Drive, implement, monitor, and measure results of marketing activities to
advance our company mission, strategic plan and business objectives.
Manages complex and cross-functional projects through entire project
life cycle, from project concept through launch, to achieve objectives, and
measures results.
Proactively seeks opportunities to build and improve positive
relationships with colleagues, leaders, and experts.
Evaluates, analyzes, and develops marketing strategies based on target
audiences, market research, and business plans, and continually
assesses business needs, to ensure marketing plan alignment.
Develops deep understanding of target audience needs and is an
advocate for developing products and services in line with those
audience needs.
• Managing and monitoring social media platforms. Executing marketing plans. Reporting on the marketing performances Following up with the designers Following up with copy writers. Help increase the online reservation on the website Generate social media content in-terms of posts, articles, and videos
Achievements Increase page like on Facebook from 103K to 165K
• Achieving monthly reach of 1.3M Increase the brand awareness Increase online reservation orders
Marketing Planning Putting the project market plan.
• Planning for the scheduled posts for social media platforms. Content Creation Copy writing for the social media and website.
• Designing posts for social media platforms. Developing videos for raising awareness and educational purposes. Taking and editing pictures and videos for the meetings and provided training. Website Updating Using WordPress Achievements Create marketing course for farmers to increase their sales
• develop the First website using word press Make my first informative video about the project