Minaz Kasu

Executing a targeted outreach across the UAE and KSA construction sector, engaging C-suite executives through discovery calls,
qualifying opportunities based on needs, budget, and timeline, and delivering tailored CMiC module demos aligned with key business
pain points to Midmarket and Enterprise clients across the KSA and UAE markets.

Directed the branchs efficient operation, ensuring flawless execution of operational functions while fostering trust, service excellence,
security, and customer satisfaction.
• Achieved a rapid and substantial increase in customer satisfaction within just six months through the successful implementation
of innovative customer service strategies.
• Significantly enhanced operational efficiency and accuracy by a remarkable 80% by transitioning from manual to computerized
methods, consistently maintaining detailed monthly branch efficiency logs.
• Diversified the branchs customer portfolio by attracting and onboarding more than 10 high-net-worth individuals.

Meticulously managed the schedule of the SVP of Habib Bank AG Zurich, providing unwavering support for all activities and delivering
efficient administrative assistance for daily business needs. Coordinated departmental functions, overseeing a team of employees, and
supervised the seamless implementation of HR and IT policies and procedures. Reduced IT breakdowns by an impressive 75%, serving
as a coordinator between end-users and higher-level support.

Led senior business development initiatives for SaaS-based HR and workforce solutions across the GCC, supporting enterprises with
complex operational, compliance, and cross-border workforce requirements.
• Employed multi-faceted research methodologies, including LinkedIn, industry databases, and networking events, to pinpoint
potential leads and prospects in target sectors.
• Developed and executed account-based outreach campaigns, leveraging cold calling, email initiatives, and social media
engagement to enlighten prospects about the invaluable benefits of Employer of Record services while qualifying leads via
insightful discovery calls, comprehending their unique needs, challenges, and overarching business objectives.
• Orchestrated seamless collaboration with the sales and marketing teams, optimizing lead-generation strategies and achieving
an astounding 20% increase in quarterly lead generation and an impressive 95% rise in conversion rates.

Led extensive research efforts, identifying lucrative business opportunities across new markets, growth sectors, emerging trends,
potential customer segments, and innovative services while pioneering novel approaches to penetrate existing markets.
• Played a pivotal role in cultivating and expanding the sales pipeline within the MEA North region, devising strategic sales
campaigns to drive growth.
• Adeptly executed lead generation and opportunity qualification through assertive cold calling and meticulous prospecting
techniques.
• Demonstrated expertise in precise customer segmentation strategies, tailoring offerings to diverse client needs.
• Vigilantly monitored the market landscape, proactively identifying upcoming RFPs/RFIs and meticulously tracking deal progress,
ensuring timely and strategic responses.

• Played a pivotal role in supporting Head Office in Japan, contributing to budget management, regulatory reporting, and HR
functions by strategically leading and supervising new marketing initiatives, bolstering sales by actively participating in
conferences and industry events.
• Efficiently managed multiple branches, resulting in a 45% increase in sales while concurrently reducing expenditure by 20%.
• Successfully initiated and oversaw the establishment of branches in two new locations, adeptly handling all aspects of regulatory
compliance, staffing, orientation, and onboarding.