trade marketing representative
Malia group
Total years of experience :20 years, 5 Months
Execute the marketing activities in the outlets located within the territory in order to meet customer and consumer objectives as described in the cycle plan/Cycle instructions
Negotiate retail touchpoints (i.e. positioning, visibility, investment) based on communication strategy following guidelines set by the TM&D Manager
Develop and adhere to a well-defined work programme and route plan as agreed with the TM&D Manager
Ensure that objectives in terms of availability, visibility, volume, margin, quality (e.g., RQI) and customer price of products are achieved for the territory
Improve the company’s corporate image by operating at the highest business ethics, environmental, health and safety standards using the IMP as a guide
Provide data and maintain accurate records on competitor’s moves and sales and distribution performance in order to guarantee that TM&D Manager & Market Manager are fully informed at all times
Manage all assigned funds, materials and equipment in a secure and efficient manner in order to maximise the use of organisation assets
Monitor brand’s performance in the outlets (BAT’s, Competitors’ & Others’)
Gather/ provide ideas on how to develop retail touchpoints Identify and seek advantage for the business in new situation
Working in the Import and export Domain assisting the manager in the marketing, accounting and contracting the companies and the shipping line companies
Informatics
Informatics
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