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Mohamad Skafi, Senior Acquisition Manager

Mohamad Skafi

Senior Acquisition Manager·Paradox Events & Marketing Agency

Qatar

Bachelor's degree, Business Marketing

Work experience

Total years of experience: 6 years, 5 months

Senior Acquisition Manager

July 2025 - Present

Paradox Events & Marketing Agency

Doha, Qatar

July 2025 - Present

• Drive business development initiatives, contributing to new client acquisition and overall agency growth.
• Manage a portfolio of high-value clients across multiple industries, ensuring satisfaction, retention, and account
expansion.
• Develop pitch-winning strategies that expand the agencys client base.
• Secured and acquired large-scale clients. References available upon request.
Company industry:
Marketing

Growth Marketing Manager

January 2023 - December 2025

Paradox Events & Marketing Agency

Doha, Qatar

January 2023 - December 2025

• Directed the planning and execution of omnichannel campaigns, achieving measurable ROI for clients.
• Oversaw creative briefing and strategic frameworks, ensuring campaigns aligned with business objectives.
• Supported agency leadership in revenue planning, profitability, and resource optimization.
• Championed insight-led strategies by integrating cultural and consumer research into campaigns.
• Developed brand growth roadmaps and effectiveness frameworks for key accounts.
• Supported new business pitches, helping secure long-term client partnerships.
Company industry:
Marketing
Job role:
Marketing and PR

Digital Strategy & Campaign Manager

September 2021 - January 2023

Paradox Events & Marketing Qatar

Doha, Qatar

September 2021 - January 2023

• Managed and executed lead generation, online media development, and social media marketing campaigns.
• Optimized campaign effectiveness through A/B testing, targeting, and media allocation.
• Served as the bridge between strategy and execution, overseeing campaign delivery and performance analysis.
• Acted as a senior advisor to clients, translating marketing data into actionable business outcomes.
Company industry:
Marketing

Senior Marketing & Brand Specialist

October 2019 - January 2020

MG Hotel Supplies

Beirut, Lebanon

October 2019 - January 2020

• Led the development and execution of innovative, high-performing digital marketing campaigns, leveraging
advanced strategic models to drive brand engagement and revenue growth.
• Optimized SEO, social media, and paid media strategies to boost brand visibility.
Company industry:
Hospitality & Accomodation

Marketing Specialist / Strategy Coordinator

October 2017 - January 2019

Tawfeer International SAL

Beirut, Lebanon

October 2017 - January 2019

• Developed strategic models that led to a 31% increase in sales.
• Created brand positioning strategies that enhanced market presence.
Company industry:
Retail & Wholesale

Education

Lebanese International University

August 2017

August 2017

Bachelor's degree, Business Marketing

Lebanon

Lebanese International University

June 2017

June 2017

Bachelor's degree, Business And Marketing

Lebanon

Lebanese International University

June 2017

June 2017

Bachelor's degree, Marketing

Lebanon

Skills

STRATEGIC MARKETING
Intermediate
STRATEGIC MARKETING
Intermediate
BRAND POSITIONING
Intermediate
BRAND POSITIONING
Intermediate
BUSINESS DEVELOPMENT
Intermediate
BUSINESS DEVELOPMENT
Intermediate
MARKETING STRATEGIES
Intermediate
MARKETING STRATEGIES
Intermediate
CAMPAIGN MANAGEMENT
Intermediate
CAMPAIGN MANAGEMENT
Intermediate
CREATIVE BRIEF
Intermediate
CREATIVE BRIEF
Intermediate
STRATEGIC PLANNING
Intermediate
STRATEGIC PLANNING
Intermediate
PERFORMANCE ANALYTICS
Intermediate
PERFORMANCE ANALYTICS
Intermediate
INNOVATION
Intermediate
INNOVATION
Intermediate
MARKET SHARE
Intermediate
MARKET SHARE
Intermediate
GROWTH STRATEGIES
Intermediate
GROWTH STRATEGIES
Intermediate
BUSINESS EXPANSION
Intermediate
BUSINESS EXPANSION
Intermediate
ADVERTISING CAMPAIGNS
Intermediate
ADVERTISING CAMPAIGNS
Intermediate
MARKETING MANAGEMENT
Intermediate
MARKETING MANAGEMENT
Intermediate
BRAND POSITIONING
Intermediate
BRAND POSITIONING
Intermediate
BUSINESS DEVELOPMENT
Intermediate
BUSINESS DEVELOPMENT
Intermediate
CORPORATE FORECASTING
Intermediate
CORPORATE FORECASTING
Intermediate
CUSTOMER ACQUISITION MANAGEMENT
Intermediate
CUSTOMER ACQUISITION MANAGEMENT
Intermediate
CUSTOMER RETENTION
Intermediate
CUSTOMER RETENTION
Intermediate
LEADERSHIP
Intermediate
LEADERSHIP
Intermediate
MARKETING
Intermediate
MARKETING
Intermediate
PORTFOLIO MANAGEMENT
Intermediate
PORTFOLIO MANAGEMENT
Intermediate
STRATEGIC MARKETING
Intermediate
STRATEGIC MARKETING
Intermediate
TEAM LEADERSHIP
Intermediate
TEAM LEADERSHIP
Intermediate

Languages

Arabic

Beginner

English

Beginner

Training and Certifications

Certifications
Graphic Designing certificate
Social Media certificate
Digital Marketing certificate
Google / Meta / LinkedIn online certificates
AD World attendee