Marketing Executive
Al Diyar Al Qataria International Group
مجموع سنوات الخبرة :3 years, 8 أشهر
- Conducting thorough research to uncover insights for specific projects, informing product development and content creation.
- Collaborating with marketing teams to develop and manage brand messaging and identity across various platforms.
- Guiding the design team in creating visual marketing materials that maintain brand consistency and exhibit creativity.
- Developing comprehensive briefs for the design team to ensure clarity and direction in project execution.
- Cultivating and maintaining relationships with influencers to enhance brand visibility and reputation.
- Developing and implementing content strategies, overseeing content creation and distribution across different channels.
- Handling social media accounts, ensuring regular posting and engagement with the audience.
- Guaranteeing consistent production of high-quality marketing materials, including writing and proofreading content.
- Creating content that aligns with the strategy and adheres to brand guidelines.
- Contributing to product development with market insights, overseeing the innovation process and lifecycle management.
- Leading media relations efforts, securing media coverage, and managing the brand’s reputation.
- Organizing and executing corporate events, managing sponsorships, and aligning events with the company's branding and objectives.
Managing marketing activities for Exeed, Renault, Enterprise Qatar, Polaris, Kawaski, and Indian Motorcycle. Responsible for achieving web site traffic and revenue targets through social media and coordinating customer-facing Public Relations activities.
• Create a corporate marketing strategy and implementation plan, working with
managers to identify future opportunities for brand enhancement.
• Manage the marketing budget.
• Work with colleagues to develop marketing collateral, including for recruitment and
tendering opportunities and brand(s) awareness.
• Take responsibility for external PR & Marketing events and maximize opportunities for
communications activities.
• Monitor customer satisfaction through market research and feedback and identify
actions and campaigns to enhance wherever possible.
• Work with agency partners and outside vendors to develop and execute social content
in support of brand and marketing initiatives.
• Work cross functionally with broader marketing team (content marketing, brand
creative, consumer & business support services etc.) to ensure a consistent social
media voice.
To identify press opportunities both internally (programs) and externally (policy &
industry/sectoral).
• Develop corporate messages and disseminate proactively.
• Assist in coordinating and hosting press events for all aspects of the company.
• Press releases and newsletters and assisting with the planning of various marketing
programs.
• Develop a marketing communications plan including strategy, goals, budget and
tactics.
• Develop media relations strategy, seeking high-level placements in print, broadcast
and online media.
• Responsible for all social media activity (Twitter, Facebook, LinkedIn) and
manage corporate social media accounts.
• Daily management of social media budget for promoted posts and sponsorships and
reporting/analysis of social media metrics.
Conducting effective marketing research; competitive intelligence, and identifying market gaps.
Developing and optimizing marketing initiatives to drive customer acquisition.
Organizing public relations events developing and managing content-based social networks and blog sites.
Driving revenue, conversion from leads of the company website and social media.
Implementing, analyzing, and optimizing organic and paid search engine marketing activities.
Implementing, and executing email campaigns to nurture leads and customers.
Analyzing and providing weekly & monthly digital marketing, sales metrics and lead status reports for both sales and marketing.
Ensuring and demonstrating marketing ROI. Marketing planning and strategy.
Tracking competitors marketing activities.
- Responsible for the daily reports to the heads of the
company.
- Developed processes for the department.
- Managed and marketed courses offered by the
company through social media and other advertising
channels.
(PART TIME)
- Wrote reports summarising past market performance and quarterly predictions and presented them to senior management.
- Assisted all members of the marketing team by
conducting research and compiling data as per their
stated parameters.
(PART TIME)
- Brainstormed and implemented event plans and concepts.
- Managed the administrative activities, logistics, and
networking vital to the organisation's busy event
schedule.
-Liaised and negotiated with vendors.
(PART TIME)
- Planned and coordinated all aspects of the event,
including venues, guest list, seating arrangement, and
dining.
High honours graduate with 3.60 / 4.00 CGPA Highest ranking in the program of Marketing Management.