Mohamed Mekawy

• Understanding and anticipating customers’ and market need;
• Translating clinical and improvement knowledge into new products and programs;
• Designing, testing and bringing new products to market;
• Gaining commitment from customers and funding organizations to participate in or fund new programs;
• Writing concept documents, proposals and contracts
• Developing business models and budgets;
• Transitioning new projects to the teams that will deliver them;
• Tracking all activities related to new business ventures;
• Helping meet annual strategic goals and revenue targets;
• This team reports directly to the Senior Vice President and has relationships with Marketing, Finance and Operations.

-Day to day management of the sales team ensuring they are on track for achieving .
-Setting sales and marketing KPI’s to manage activity within the team.
-Working with sales executives on approaches to building business.
-Training the sales team on sales techniques and giving advice.
-Ensuring the sales team update the CRM effectively with all appropriate data.
-Performance managing underperforming members of the sales team.
-Overseeing all marketing activity and ensuring it fits with the marketing strategy.
-Sending marketing emails to customers via the CRM.
-Managing the company’s social media accounts and posting relevant content.
-Arranging for the company to attend relevant industry events and conferences.
-Reporting on activities towards targets to the company directors.
-Researching potential target industries and customers.
-Attending meetings with customers alongside sales consultants.
-Putting together a content marketing strategy for the company.
-Making sure the company is Search Engine -Optimised to maximise inbound sales opportunities.

-Sales planning
-Generating primary & secondary sales
-Achieving monthly, quarterly and annual revenue targets
-Geographical market coverage and allocation of territories
-Customer identification, selection, classification, targeting & visit frequency
-Relationship with key customers and negotiating tenders
-Problem solving, supervision, coaching & mentoring team members
-Recruitment, retention & field training
Independent as well as joint working with team members
-Generating meaningful reports including daily, weekly and monthly reports
-Monitoring daily reports of team members, work efficiency & leave record
-Approving travel expense claims of team members
Implementation of marketing strategies and promotional activities
-Conducting medical education programs, conferences, seminars
-Managing inventory of products & promotional items
-Manage account receivables and ensure payments from distributors
-Finding innovative ways to achieve sales targets in a highly regulated industry

- The receipt of a new area.
-Open new customers.
- Completion of deals with hospitals and pharmacies.
- Promotion of new varieties on Saudi Market.
-Participate in tenders with government.
- Access to (and, if possible, exceeded) annual sales targets.
- Closing deals and achieving the annual target of 95% of them.
- Continue to work through Month Plan, Weekly Plan and Forecast Report.
- Classification monthly to customers depending on the sales and payment.
- A full report for each client as follows: -
- Pharmacy Name.
- Client code.
- Address of the pharmacy.
- Phone pharmacy.
- Evaluation of the client.
- Payment method.
- Activity dates of the client.
* Managemnt of Area as Follows :-
- Clients numbers and Classfication.
- Average for Daily visits.
- Covering.
- The proportion of visits with positive.
- Minimum order in repetitive visits.
- Regularity in visits.
- Work on the success of the deal.
- The ability to achieve the advantages of qualities.
- Ability to persuasion profitability.
- Bonus Coordination.
- Offers Coordination.
- Use the language of sales.
- Give the client positive alternatives to choose between them.
- Make the daily activity report for Direct Manager.