Key Account Sales Manager
THE ROASTING HOUSE CO
Total years of experience :18 years, 10 Months
Developed and executed market-specific business plans to achieve company sales and profitability
objectives.
• Implemented and supervised all sales activities within the market, ensuring alignment with strategic goals.
• Assisted in formulating and executing marketing plans as required, contributing insights from a sales
perspective.
• Monitored daily performance of sales personnel, aligning their results with monthly objectives and
providing necessary support.
• Created and oversaw journey plans for the sales team, ensuring effective market coverage and
implementation.
• Managed expenses in line with budgetary guidelines, optimizing cost-effectiveness.
• Negotiated and implemented trade-related strategies such as rebates, discounts, growth bonus plans, and
visibility programs to enhance market presence.
• Fostered strong client relationships, ensuring high levels of client satisfaction through regular
communication and support.
• Developed and executed plans to expand the customer base within the market, driving business growth.
• Reviewed market stocks and promptly addressed any stock-related issues to maintain optimal product
availability.
• Conducted regular coaching and counseling sessions with the sales team, enhancing motivation and selling
skills.
• Maintained accurate records of pricings, sales, and activity reports submitted by the sales team, ensuring
data accuracy.
• Provided regular feedback to senior management regarding market performance, contributing to strategic
decision-making.
Skills:
• Operations Management
• Consumer Products Expertise
• Business-to-Consumer (B2C) Strategies
• Retail Sales Proficiency
• Strong Business Strategy Development
• Distribution Channel Management
• Sales Training Implementation
• Forecasting Skills
• National Account Management
• Contract Negotiation Mastery
• Modern Trade Knowledge
• Dynamic Presentation Skills
• Business-to-Business (B2B) Experience
• Key Account Development Proficiency
• Negotiation Skills
• Team Building Abilities
• Wholesale Market Understanding
• Effective Team Management
• Fast-Moving Consumer Goods (FMCG) Expertise
Jul
Regional sales maneger -South area
.Train and develop staff
.Implementing company operation guidelines and maintaining operational standards.
.Effectively communicates new product information and educate staff.
. Enforce all policies and procedures to ensure excellent customer service is provided and to maximize the performance of all stores.
.Establishes productive, professional relationships with key personnel in customer accounts.
· Coordinates the involvement of company personnel, including support, service and management resources, in order to meet account performance objectives.
· Meets assigned targets for profitable sales volume and strategic objectives of accounts.
· Proactively leads a joint company-strategic account planning process that develops mutual performance objectives, financial targets, and critical milestones for a one and three-year period.
· Proactively assesses, clarifies, and validates customer needs on an ongoing basis.
· Leads solution development efforts that best address customer needs, while coordinating the involvement of all necessary company personnel.
· Participate in the integrated Commercial Planning Process through development of annual Customer Plans that support Brand and Channel Plans.
· Identify sales opportunities, networking and fact-finding and calling on and closing new accounts.
· Manage and penetrate customers at all levels and develop relationships with accounts that enable achievement of plans and objectives.
· Prepare and deliver effective selling presentations that implement approved Customer Business Plans and employ effective game theory and negotiating strategies.
· Develop timely and accurate forecasts (volume and spend) for accounts and revise based on actual performance.
.Train and develop staff
.Implementing company operation guidelines and maintaining operational standards.
.Effectively communicates new product information and educate staff.
. Enforce all policies and procedures to ensure excellent customer service is provided and to maximize the performance of all stores.
.Establishes productive, professional relationships with key personnel in customer accounts.
· Coordinates the involvement of company personnel, including support, service and management resources, in order to meet account performance objectives.
· Meets assigned targets for profitable sales volume and strategic objectives of accounts.
· Proactively leads a joint company-strategic account planning process that develops mutual performance objectives, financial targets, and critical milestones for a one and three-year period.
· Proactively assesses, clarifies, and validates customer needs on an ongoing basis.
· Leads solution development efforts that best address customer needs, while coordinating the involvement of all necessary company personnel.
· Participate in the integrated Commercial Planning Process through development of annual Customer Plans that support Brand and Channel Plans.
· Identify sales opportunities, networking and fact-finding and calling on and closing new accounts.
· Manage and penetrate customers at all levels and develop relationships with accounts that enable achievement of plans and objectives.
· Prepare and deliver effective selling presentations that implement approved Customer Business Plans and employ effective game theory and negotiating strategies.
· Develop timely and accurate forecasts (volume and spend) for accounts and revise based on actual performance.
1. Achieving the Key account sales target by%
2. Managing the Key account clients a cross the City
3. Achieving the distribution and the visibility targets in the modern trade segment in the region throughout Sales and Merchandising team.
4. Updating the key account's Annual agreements (BDA.) negotiation map aligning with the National key accounts manager
5. Daily follow up with the team on their performance & achievements.
6. Reviewing the Retail Audit with the key account and Trade team in order to cover the market potential by the needful action.
7. implementing Marketing activities, Promotion Implementation, Promotional analysis, Account payment”
8. Responsible for Training and coaching the new key account reps (New comers).
9. Handling logistics with the delivery team and adjust their routes.
10. be accountable and resilient with problems and objections. Following up the competitors Activities.
Develops and creates customer relationships
Ensures customer satisfaction and solving customer complaints
Maintains customer data
Accountable for leads, opportunities, orders and contracts to meet the sales budget and pricing targets
Validates that the contents of the order received from the customer are in line with the negotiation process outcome, including terms and conditions, quality and safety
Accountable for hand-over to installation, maintenance and/or engineering with complete and correct information
Bachelor of Law General Law