Mohamed Desoky, National Sales Manager-KSA

Mohamed Desoky

National Sales Manager-KSA

Kanoo Machinery - Saudi Arabia

Location
Saudi Arabia - Riyadh
Education
Bachelor's degree, Bachelor of Mechanical Engineering
Experience
14 years, 9 Months

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Work Experience

Total years of experience :14 years, 9 Months

National Sales Manager-KSA at Kanoo Machinery - Saudi Arabia
  • Saudi Arabia - Riyadh
  • My current job since December 2023

• Develop and implement comprehensive sales strategies to achieve business objectives and maximize sales growth.
• Analyze market trends, competitor activities, and customer needs to identify potential risks and new business opportunities.
• Set sales targets and provide guidance to the sales team to drive performance and meet revenue goals.
• Collaborate with senior management and board to define sales budgets, forecasts, and performance metrics. Sales Team Leadership:
• Recruit, train, and develop a high-performing sales team capable of achieving sales targets.
• Provide coaching, mentoring, and performance management to the sales team to enhance their skills and productivity.
• Set clear sales objectives and KPIs, and regularly assess individual and team performance.
• Foster a positive and motivational work environment that encourages teamwork, collaboration, and a strong sales culture. Customer Relationship Management:
• Build and maintain strong relationships with key customers to drive customer satisfaction and loyalty.
• Identify customer needs, understand their requirements, and provide appropriate product recommendations and solutions.
• Conduct regular customer visits and participate in trade shows, exhibitions, and industry events to promote the company's products and services. Sales Operations and Reporting:
• Oversee the sales forecasting, budgeting, and reporting processes to provide accurate sales performance analysis and insights.
• Collaborate with other departments, such as marketing, maintenance, and spare parts to ensure effective coordination and alignment of sales activities.

Regional Sales Manager -Central at Kanoo Machinery - Saudi Arabia
  • Saudi Arabia - Riyadh
  • February 2017 to November 2023

Responsibilities: o Heading sales operation for full machinery product lines like material handling, earth moving equipment, cranes, manlift & scissor lifts, Generators, compressors etc. Products like (HYSTER, AILSE MASTER, COMBILIFT, XCMG, GROVE, HIAB, SNORKEL, PRAMAC, PERKINS, KAISHAN). o Full ownership of P&L to achieve revenue growth and profit stream for the complete sales activities. o Leads a group of sales managers and engineers, playing a key role in developing the team, conducting appraisals, one-to ones, training, monitoring and effective coaching to ensure given targets will be approached. o Generates leads through field Visits, market awareness and customers relation. o Emphasizes product features based on customer needs. o Manages the sales cycle from inception to execution. o Manages high-profile corporate accounts and insure the yearly growth for the market share. o leads service review meetings to ensure customer satisfaction are being met. o Analysis expenses and running costs, negotiating supplier to get the max possible price levels to increase profitability. o Ensuring compliances are followed as per company policy and ISO procedures for all the sales cycle started from getting the lead till close the deal also Paying meticulous attention to detailed process of sales and sale administration.
o Make the yearly budget and forecast for the region to make sure the achieving and increasing the market shares on yearly basis.

Material Handling Sales Engineer at Abdul Latif Jameel (Toyota KSA)
  • Saudi Arabia - Riyadh
  • January 2011 to January 2017

Responsibilities: o Selling Toyota material handling equipments and solutions for all disciplines and sectors Like FMCG, constructions, logistics and manufacturing etc. o Built sales roadmap in line with sales targets across the portfolio of B2B business. o Achieve the monthly target with highest gross profit and growing the market to achieve the sales gross required. o Constructed presentations/proposals to clients based on their requirements. o Achieved monthly/quarterly revenue targets.
o Provided accurate revenue forecasts to management team on a weekly basis also assists in preparing the annual business plan and budgets. o Generated and targeted leads in specialist market/industries.

Heavy Trucks Technical Sales Engineer at VOLVO TRUCKS - GHABBOUR AUTO CO
  • Saudi Arabia - Riyadh
  • December 2010 to December 2011
Service Advisor Engineer at TOYOTA EGYPT CO
  • Saudi Arabia - Riyadh
  • June 2010 to December 2010

Education

Bachelor's degree, Bachelor of Mechanical Engineering
  • at Helwan University
  • January 2010

Specialties & Skills

Team Leadership
Communication Skills
Leadership
FEATURES
MATERIAL HANDLING
APPRAISALS
PRESENTATIONS
REVENUE GROWTH
HEADING (METALWORKING)
MANAGEMENT
MARKET SHARE
BUDGETING
MARKETING
BUSINESS PLANS
COACHING
CUSTOMER RELATIONS

Languages

Arabic
Expert
English
Expert