Mohamed Goneam, Marketing Acquisitions

Mohamed Goneam

Marketing Acquisitions

Sleep High

Location
Saudi Arabia - Jeddah
Education
Bachelor's degree, Social Worker
Experience
13 years, 1 Months

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Work Experience

Total years of experience :13 years, 1 Months

Marketing Acquisitions at Sleep High
  • Saudi Arabia - Jeddah
  • My current job since June 2022

Planning and developing eCommerce and marketing strategies.
Developing the group websites, and ecommerce platforms.
Optimized the company's website and ads accounts for conversions.
Increase online market share, optimzed budget, and boost revenue.
Planning marketing stratigies to target new market in Egypt.

Digital Marketing and eCommerce Manager at My Little Home Store
  • Saudi Arabia - Jeddah
  • November 2019 to June 2022

Plan, impliment, and lead eCommerce and digital marketing stratigies.
Build and Managed the company's e-commerce platform, including product listings, pricing, inventory, and promotions.
Create and improve social media accounts, increase followers.
Build loyal customers base, and segmeted for targeting.
Developed and executed digital marketing campaigns, driving a 20% increase in company sales.
Compete with top five compititors in first three months.
Optimized the customer experience, reducing customer churn by 15%.
Launched a new e-commerce website, increasing conversion rates by 10%.

Digital Marketing and eCommerce Manager at Alhabib Shop
  • Egypt - Cairo
  • November 2018 to November 2019

Managed the company's digital marketing campaigns, including google ads, social media, email marketing, paid advertising, and influncers.
Grew website traffic by 50% and online sales by 30%.
Developed and executed a content marketing strategy that resulted in a 20% increase in organic traffic.
Developed and executed digital marketing campaigns that resulted in a 30% increase in website traffic and a 20% increase in sales.

Digital Marketing Director at ADMS agency
  • Egypt - Cairo
  • March 2013 to September 2019

Lead and execute integrated digital marketing campaigns from concept to execution.
Brainstorm new and creative growth strategies and best practices.
Identify trends, insights, optimize spend and performance.
Evaluate end-to-end customer experience across multiple channels, customer touchpoints and emerging technologies.
Plan, execute and measure experiments and conversion tests.
Managed a team of 7 (content, graphic, media, SEO, ads).

Senior Digital Marketing at Orascom Hotels
  • Egypt - El Gouna
  • October 2017 to November 2018

Managed the company's digital marketing campaigns, including google ads, social media, email marketing, and paid advertising.
Optimized the company's website for SEO and SEM.
Improved conversion rate, ROAS, and user experince.
Managed the company's hotels listing on Booking, Hotels, Agoda and Expedia.

Senior Digital Marketer at Plena Group
  • Egypt - Cairo
  • December 2015 to October 2016

Plan and develope B2B marketing stratigies.
Designed marketing, advertising, and events materials.
Managed the company's digital marketing campaigns, including google ads, social media, and paid advertising.
Managed the company's email marketing campaigns.
Optimized the company's website for SEO and SEM.
Increased awareness of the company's products online.

Digital Marketing Manager at Computek International
  • Egypt - Cairo
  • February 2013 to May 2016

Plan and develope B2B and B2C marketing stratigies.
Planning marketing stratigies to target new market in Egypt and Gulf.
Managed the company's digital marketing campaigns, including google ads, social media, email marketing, and paid advertising.
Optimized the company's websites for SEO and SEM.
Increased awareness of the company's products online.

Digital Marketing Manager at Monginis Bakery
  • Egypt - Cairo
  • May 2015 to November 2015

Planning marketing stratigies to target Gulf markets.
Planned and leaded eCommerce and digital marketing campaigns, driving a 30% increase in company sales, reducing customer churn by 15%.
Optimized the company's website for conversion, SEO and SEM.

Digital Marketing Executive at Raya Trade
  • Egypt - Cairo
  • December 2014 to October 2015

Managed the company's digital marketing campaigns, including google ads, social media, email marketing, and paid advertising.
Optimized the company's website for conversion, SEO and SEM.
Improved social media accounts, increaed followers.
Optimized the customer experience, reducing customer churn.
Optimized conversion rate, budget, and targeting.

Digital Marketing Executive at Tabarak Holding
  • Egypt - Cairo
  • May 2013 to November 2014

Managed the company's digital marketing campaigns in MENA, including google ads, social media, email marketing, and paid advertising.
Optimized the company's websites for conversion, SEO and SEM.
Improved social media accounts, increaed followers.
Optimized ads for conversion rate, budget, and targeting.
Enhanced and Monitored social media accounts.

Digital Marketing Specialist at World Avenues
  • Egypt - Cairo
  • March 2011 to April 2013

Managed B2B and B2C marketing stratigies to target Egypt and Gulf markets.
Managed the company's digital marketing campaigns, including google ads, email marketing, and paid advertising.
Optimized the company's website for conversion, SEO and SEM.
Improved social media accounts, increaed followers.
Managed the company's hotels listing on Booking, Hotels, Agoda and Expedia.

Education

Bachelor's degree, Social Worker
  • at The Higher Institute of Social Work
  • October 2009

BSc in Social Work 2005 - 2009

Specialties & Skills

Web Design
Social Media
Digital Marketing
Business development
Mobile marketing
Email, WhatsApp & SMS Marketing
Display advertising
Social media marketing & management
Search engine optimization
Leadership & Mentoring
Ecommerce tools & solutions
Graphic design (2D)
Tracking, Measurement & Reporting
Team Building and Training
Lead Generation
CRO & User Funnels Optimization
Researching
Online Brand & eSales Management
Identifying Trends
Data analysis
Visual Marketing
Website & eStore Development
Eye For Good Copy
UI, UX, CX, and CRM
Strategic Thinking
Paid Social Advertising
Retention & Retargeting Marketing
Paid Search (SEA) & GDN
Marketing Strategy
Digital Marketing
Social Media Marketing
Web Analytics

Social Profiles

Personal Website
Personal Website

URL removed due to policy violation. Please contact support for further information.

Languages

Arabic
Expert
English
Expert

Training and Certifications

Creative Certification Exam (Certificate)
Date Attended:
September 2022
Valid Until:
September 2023
Mobile Experience Certification (Certificate)
Date Attended:
September 2022
Valid Until:
September 2023
Google Analytics GA-4 Certification (Certificate)
Date Attended:
September 2022
Valid Until:
September 2023
Grow Offline Sales Certification (Certificate)
Date Attended:
September 2022
Valid Until:
September 2023
Google Ads - Measurement Certification (Certificate)
Date Attended:
April 2019
Valid Until:
May 2023
Google Analytics for Power Users Certification (Certificate)
Date Attended:
February 2017
Valid Until:
December 2019
Google Ads Apps Certification (Certificate)
Date Attended:
April 2019
Valid Until:
May 2023
Google Ads Creative Certification (Certificate)
Date Attended:
April 2019
Valid Until:
May 2023
Google Ads Display Certification (Certificate)
Date Attended:
April 2019
Valid Until:
May 2023
Google Ads Search Certification (Certificate)
Date Attended:
April 2019
Valid Until:
May 2023
Google Analytics Individual Qualification (Certificate)
Date Attended:
April 2019
Valid Until:
May 2023
Shopping ads Certification (Certificate)
Date Attended:
April 2019
Valid Until:
May 2023
Google Ads Video Certification (Certificate)
Date Attended:
April 2019
Valid Until:
May 2023
Web & Graphic Design Diploma (Training)
Training Institute:
Computek training center
Date Attended:
October 2011
Duration:
120 hours
Adobe PhotoShop (Certificate)
Date Attended:
November 2011
Valid Until:
January 9999
Microsoft UNlimited Potential (Certificate)
Date Attended:
November 2010
Valid Until:
January 9999
English Language (Certificate)
Date Attended:
January 2010
Valid Until:
January 9999

Hobbies

  • Instrument conversion points
  • Team & Project Management
  • Content Management System
  • Marketing Automation Apps
  • Digital Advertising Techniques
  • Softwares & Web Scripts
  • Web & Design Technologies
  • Digital technologies & Strategies